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Leveraging Our Competitive Difference

Are we ignoring the competitive difference that makes credit unions unique? The largest credit union charter conversion yet will be put to a vote in November – what does an action like this mean for the industry?

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Founders FCU Finds Ways to Grow Steadily

When the Federal Reserve started to lower short-term interest rates in 2001 Tony Gilreath, chief financial officer of Founders Federal Credit Union, Lancaster, South Carolina said the CU’s board and management wasted no time. “We’re liability sensitive. We couldn’t afford a delayed reaction. Seeing the benefit of a lower coast of funds, we lowered rates, too,” said Gilreath. But that’s only one as

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Hispanics no Longer the Secret Ingredient of Credit Union Growth: a Market Worthy of Credit Union Philosophy

Part I of a Two-Part Report Credit unions have stepped up their outreach to the fastest growing and single largest minority group in America today- Hispanics- starting by understanding cultural differences and following up with customized marketing to attract this diverse yet skeptical group. The reward is that a Credit Union can earn an entire family’s loyalty and make further inroads to a commu

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Successful Merger Strategies – Part I

The number of credit unions declines every quarter, primarily due to industry consolidation via mergers. There seems to be two different scenarios that act as catalyst for a merger. Often, a smaller credit union is constricted in its ability to offer a full range of services and products to its members, and seeks out a larger credit union with which a merger would develop more complete service for

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Three Credit Union’s Approaches to Account-to-Account Transfers

Credit unions are taking more interest in Account-to-Account (A2A) transfers, also commonly referred to as Member Directed ACH or inter-institutional transfers. This technology enables members to move their money freely from one institution to another over the Internet. This service transforms the member’s share draft account into an e-checking account.

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Growing Demographics Credit Unions Can’t Afford to Ignore

According to the Tower Group, Hispanics are the fastest growing segment of the US population by a factor of five, now totaling nearly 40 million citizens with an expected purchasing power of $1 trillion by 2010. Credit unions have the unique ability to reach out to this underserved group and show them financial success in the community.

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Features

Leveraging Our Competitive Difference

Are we ignoring the competitive difference that makes credit unions unique? The largest credit union charter conversion yet will be put to a vote in ...
Features

Saving Trees and Saving Time: What a Paperless Loan Department Can do for You

Using online loan technology VAMCU Federal Credit Union ($40m, UT) has streamlined their loan process and eliminated the need for any paper loan documents. Learn ...
Features

San Francisco Federal Credit Union Voted “Best Credit Union”

Efforts to make the benefits of the credit union industry more transparent are paying off in California.
Features

Founders FCU Finds Ways to Grow Steadily

When the Federal Reserve started to lower short-term interest rates in 2001 Tony Gilreath, chief financial officer of Founders Federal Credit Union, Lancaster, South Carolina ...
Features

1 Betty, 2 Betty…

A Tennessee credit union uses humor and star power to appeal to its mature demographic.
Credit Union Industry Commentary

It’s Kickoff Time For The Housing Season

As peak season for home sales approaches, the outlook for mortgage lending remains positive.
Features

Hispanics no Longer the Secret Ingredient of Credit Union Growth: a Market Worthy of Credit Union Philosophy

Part I of a Two-Part Report Credit unions have stepped up their outreach to the fastest growing and single largest minority group in America today- ...
Features

Successful Merger Strategies – Part I

The number of credit unions declines every quarter, primarily due to industry consolidation via mergers. There seems to be two different scenarios that act as ...
Features

Three Credit Union’s Approaches to Account-to-Account Transfers

Credit unions are taking more interest in Account-to-Account (A2A) transfers, also commonly referred to as Member Directed ACH or inter-institutional transfers. This technology enables members ...
Features

Growing Demographics Credit Unions Can’t Afford to Ignore

According to the Tower Group, Hispanics are the fastest growing segment of the US population by a factor of five, now totaling nearly 40 million ...
Jim Morrell, Peninsula Community FCU

Jim Morrell On Leadership

The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.

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