Savana Morie

Features

The Case For Marketing That Doesn’t Lead With The Credit Union

Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact ...
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How A Child Savings Account Program Is Shaping Futures In Harbor Beach

A public-private partnership in Michigan aims to influence opportunities after high school via a child savings account that provides yearly deposits and every reason to ...
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What’s In A Name: Chief Strategic Enablement Officer

Risk gets a rebrand — and a bigger mandate — at MSUFCU, where a Strategic Enablement department helps initiatives move forward while keeping the organization ...
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What’s In A Name: Chief People And Technology Officer

It’s not every day a technology leader takes over HR. Vantage West’s Rob Hoyle explains why the two disciplines are linked now more than ever.
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How Lake Trust Turns Member Experiences Into Brand Strategy

From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive ...
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A New Product Playbook Is Driving Change At Premier Credit Union

A dedicated product development team at the Iowa cooperative is improving enterprise alignment and execution, helping translate ideas into offerings that reflect how members actually ...
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5 Tucson Credit Unions Join Forces For Affordable Housing

A handful of regional credit unions pair up with the GoWest Foundation to offer 100% financing for eligible borrowers.
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How 2 Credit Unions Reduce Recidivism 1 Class At A Time

Royal and American 1 credit unions share how their educational programs ensure incarcerated people are re-entry ready.
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What’s In A Name: Chief Efficiency Officer

Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line ...
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Amanda Garabedian On Leadership

The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
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