SF Fire Credit Union

3 Leaders Weigh In On What’s To Come In 2021
2020 was a complicated year. But it offered plenty of lessons for leaders and has set the stage for an important 2021.
5 Ways To Shine On Social This Holiday Season
Credit unions across the country spread cheer on social media.

Life Without A CEO: How Interim Support And Cross-Communication Created A Succession Success Story
Kathy Elser talks about her first six months at the helm of SF Fire Credit Union.
Capital Options: One Credit Union’s Innovative Solution
One of the most important issues facing credit unions today is capital options. San Francisco Fire CU has developed an innovative solution in the form of their Member Capital Account.
Watch and Learn How One CU is Putting the Control in the Hands of the Member
Diana Dykstra, CEO of San Francisco Fire Credit Union ($423m, San Francisco, CA) describes their 2007 strategy for demonstrating the credit union difference – allowing members to set their own rates and create their own accounts.
Case Study: How Did San Francisco Fire Reinvigorate its Membership?
By developing an effective strategy, in less than two years this credit union boosted its member loyalty score by over 10 percent!