University Federal Credit Union
2 Questions About Helping Members Face Today’s Challenges
Leaders at cooperatives across the country share how core principles are driving strategic thinking in their shops.

What’s In A Name: Senior Vice President Of Community Impact
A history with nonprofits and actively listening to community partners helps Heather McKissick lead her to team to excel in three high-impact areas at University FCU.
The Great Credit Union Deposit Swap
In search of a new strategy to raise deposits, Credit Human partners with University FCU in a one-of-a-kind member-sharing arrangement.

How To Prioritize Strategy In 2019
A solid strategy helps credit unions make the most difficult of business decisions: Choosing what not to do.

Best Of Deposits 2018
The credit union deposit portfolio is in flux. The industry’s loan performance has gone gangbusters the past several quarters, driving the loan-to-share ratio to its highest point in the past decade. In addition, continued raises to the fed funds rate has required strategic conversations on product pricing. This year, CreditUnions.com readers keyed into deposit stories. Here are eight of your

Tony Budet On Leadership
This “reformed” CFO shares how he shifted his focus from crunching numbers to building relationships, how he developed emotional intelligence, and why organizational mission matters.