Analytics And Marketing In The Era Of Big Data
October 5, 2015
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How the right data analytics can empower credit unions to target members with offers that offer timeliness and real value.
Features
Engage Your Members With A Strong Cardmember Marketing Lifecycle Program
October 5, 2015
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A key to success with a credit card program is a strong cardmember lifecycle marketing strategy.
How To Bank On Social
October 5, 2015
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Surveys show Facebook, Twitter not being used effectively enough to reach consumers where they digitally live.
Hilary Eisbrenner On Leadership
September 30, 2015
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Hilary Eisbrenner, chief financial officer at Keesler Federal Credit Union, shares thoughts on leadership, industry challenges, team-building, and dream-following.
How Advanced Credit Scoring Tools Can Drive Auto Lending Growth
September 28, 2015
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East Idaho Credit Union uses analytics to boost indirect lending by almost 60%.
How To Entice Members To Choose Fee Over Free
September 28, 2015
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An account that pays members up to $200 a year in merchant rebates plus unlimited cash back rewards on signature-based debit card transactions has helped members at One Nevada ease into new checking options.
How Elements Financial Uses Health Savings Accounts To Spur Deposit Growth
September 28, 2015
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HSAs help Elements Financial deepen relationships with select employer groups and improve the financial health of its membership base.
The Big GiveBack
September 21, 2015
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Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.
Investment Trends Update From TRUST
September 21, 2015
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Lower cash balances drive longer average life as derivatives usage slowly grows.
Compensating Directors: What’s Fair And What’s Foul?
September 21, 2015
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Here’s a list of specific ways that credit unions can and cannot compensate their board volunteers.
Analytics And Marketing In The Era Of Big Data
How the right data analytics can empower credit unions to target members with offers that offer timeliness and real value.
Engage Your Members With A Strong Cardmember Marketing Lifecycle Program
A key to success with a credit card program is a strong cardmember lifecycle marketing strategy.
How To Bank On Social
Surveys show Facebook, Twitter not being used effectively enough to reach consumers where they digitally live.
Hilary Eisbrenner On Leadership
Hilary Eisbrenner, chief financial officer at Keesler Federal Credit Union, shares thoughts on leadership, industry challenges, team-building, and dream-following.
How Advanced Credit Scoring Tools Can Drive Auto Lending Growth
East Idaho Credit Union uses analytics to boost indirect lending by almost 60%.
How To Entice Members To Choose Fee Over Free
An account that pays members up to $200 a year in merchant rebates plus unlimited cash back rewards on signature-based debit card transactions has helped ...
How Elements Financial Uses Health Savings Accounts To Spur Deposit Growth
HSAs help Elements Financial deepen relationships with select employer groups and improve the financial health of its membership base.
The Big GiveBack
Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.
Investment Trends Update From TRUST
Lower cash balances drive longer average life as derivatives usage slowly grows.
Compensating Directors: What’s Fair And What’s Foul?
Here’s a list of specific ways that credit unions can and cannot compensate their board volunteers.
Browse Topics
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Would A 10% Credit Card Rate Cap Mean For Credit Unions And Members?
Andrew Lepczyk
A closer look at the trade-offs of mandated lower credit card rates reveals a delicate balance between portfolio health and member access.