Appli builds AI-powered smart financial calculators that turn passive visitors into active financial shoppers. Designed for use on websites, within mobile banking apps, and across marketing campaigns, Appli’s tools engage users with real-time, personalized experiences that improve confidence and drive conversions. By combining real-time data analysis with generative AI, Appli helps financial institutions guide users through key loan and savings decisions, surfacing buying signals and product fit along the way. Credit unions and banks use Appli to better understand member needs, forecast demand, and convert more opportunities. Learn more about Appli’s calculators and insights platform at hiappli.com.