Every Strong Organization Starts With Purpose
Just like every house needs a solid foundation, every organization needs a clear, compelling purpose. But truly living that purpose — every day, in every decision — requires more than good intentions. It takes courageous conversations, creative thinking, and a community of peers willing to challenge the status quo.
That’s where the Purpose Virtual Roundtable comes in. Hosted by Callahan & Associates, this unique session is designed to reignite your commitment to purpose, share real-world stories of purpose in action, and help your organization advance along its own purpose journey — wherever you’re starting from.
Why Join This Roundtable?
- Practical ideas for aligning purpose with operations, culture, and strategy
- Inspiration from how others are tackling sustainability, inclusion, and impact
- A stronger network of purpose-led peers
What Makes This Conversation Different?
- Where is your credit union on its purpose journey? Where do you want to be?
- What actions have been most successful in empowering employees to live your purpose?
- Members who are fully engaged advance your purpose organically. How are you measuring member engagement today?
- What’s the most meaningful lesson you’ve learned about purpose-driven leadership?
- How have you leveraged your broader communities to align your purpose with their unique needs?
Who Should Attend?
This conversation is ideal for leaders shaping and activating their credit union’s purpose — whether through strategic planning, culture-building, DEIB initiatives, or community impact. Typical titles include CEO, Head of Strategy, Chief People or Culture Officer, and DEI Leaders — but if you’re helping guide your organization’s purpose journey, we want you in the room.
Space is limited. To create a meaningful, personal experience, we ask that only one person per credit union register for this roundtable.
Can’t make it on this date? We have another date for this topic on Nov 4th – Register here
