You Have Chosen … Wisely
April 28, 2016
No Comments
Purdue Federal procures longer lasting financial relationships with its affinity card product.
Credit Cards
Deepening Member Relationships with Affinity Cards
April 28, 2016
No Comments
Credit unions enjoy a historical strength through their affiliation with organizations that are integral to their members’ lives. The affiliation may be through the company they work for, a military branch, or an organization they are associated with. One way to reinforce this affiliation is through an affinity credit card that is branded with the credit union’s logo, but also contains imagery rel
Procuring more than Office Supplies: Small Businesses Demand Flexibility in Payment Options
April 28, 2016
No Comments
One of the many challenges of running a business of any size is properly allocating and managing corporate purchases. Although company checks and business credit cards have long been the standard form of payment among businesses, many companies are now turning to procurement cards as a fast, efficient, and cost-saving measure.
Waking Up to the Potential of Credit Cards
April 28, 2016
No Comments
Turning around a card portfolio is possible. As Community First Credit Union highlights, devoting time and energy to a program can deliver results.
When it Comes to Credit Card Growth, They Hit the Bull’s Eye
April 28, 2016
No Comments
Bull’s Eye Credit Union has realized over 50 percent growth in its credit card loans last year. Find out the top ten credit unions by credit card growth and the secret to success for Bull’s Eye.
How Pentagon Builds Credit Card Loyalty
April 26, 2016
No Comments
Between common-interest affinity programs, low rates, and monthly cash back rewards, Pentagon has clearly put the member first in credit card lending.
DuPont Community Grows Credit Cards without Losing its Marbles
April 26, 2016
No Comments
DuPont Community Credit Union ($486m) had a goal of increasing credit card loans by $4.8 million in two months but surpassed it in only two weeks.
Affinity Federal’s Steady Hand Yields Dynamic Results
April 26, 2016
No Comments
Sticking to its roots kept this New Jersey credit union standing firm in uncertain times.
Piedmont Advantage Re-Energizes Its Card Offerings
April 22, 2016
No Comments
A marketing campaign focused on new low rates and balance transfer opportunities resonates with consumers looking to switch their primary credit card relationship in the wake of the CARD Act.
All Cards are Not Created Equal
April 22, 2016
No Comments
APL FCU in Maryland leveraged the CARD Act to teach their members about responsible credit card practices. They’ve seen new outstanding card balances triple from the year prior.
You Have Chosen … Wisely
Purdue Federal procures longer lasting financial relationships with its affinity card product.
Deepening Member Relationships with Affinity Cards
Credit unions enjoy a historical strength through their affiliation with organizations that are integral to their members' lives. The affiliation may be through the company ...
Procuring more than Office Supplies: Small Businesses Demand Flexibility in Payment Options
One of the many challenges of running a business of any size is properly allocating and managing corporate purchases. Although company checks and business credit ...
Waking Up to the Potential of Credit Cards
Turning around a card portfolio is possible. As Community First Credit Union highlights, devoting time and energy to a program can deliver results.
When it Comes to Credit Card Growth, They Hit the Bull’s Eye
Bull's Eye Credit Union has realized over 50 percent growth in its credit card loans last year. Find out the top ten credit unions by ...
How Pentagon Builds Credit Card Loyalty
Between common-interest affinity programs, low rates, and monthly cash back rewards, Pentagon has clearly put the member first in credit card lending.
DuPont Community Grows Credit Cards without Losing its Marbles
DuPont Community Credit Union ($486m) had a goal of increasing credit card loans by $4.8 million in two months but surpassed it in only two ...
Affinity Federal’s Steady Hand Yields Dynamic Results
Sticking to its roots kept this New Jersey credit union standing firm in uncertain times.
Piedmont Advantage Re-Energizes Its Card Offerings
A marketing campaign focused on new low rates and balance transfer opportunities resonates with consumers looking to switch their primary credit card relationship in the ...
All Cards are Not Created Equal
APL FCU in Maryland leveraged the CARD Act to teach their members about responsible credit card practices. They’ve seen new outstanding card balances triple from ...
Browse Topics
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.