Aaron Passman

Aaron Passman is the editorial director at Callahan & Associates, overseeing the company’s online and print publications. He spent more than a decade as a journalist before joining Callahan, and his extensive experience covering the credit union industry includes serving as a reporter and editor for Credit Union Journal and overseeing its 2020 merger into American Banker. Aaron holds a Bachelor’s degree from the University of Kansas and lives near Kansas City with his family.

Features

MSUFCU Turns A Break In Payments Into A Member Experience Moment

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Features

What’s In A Name: Vice President Of History And Culture

How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Features

2 Tactics To Increase Young Member Engagement

Youth banking programs, in-school branches, and a warm handoff to adulthood builds habits and relationships that last well beyond graduation.
Blogs

Coffee And A Smile? Not Good Enough.

Coffee and a smile still matter — they’re just not enough. That's why credit unions are redefining member experience across digital, data, and the entire ...
Features

The 3 C’s Of Contact Center Success

How communication, culture, and career opportunities shape high-performing credit union contact centers.
Graph Of The Week

Consumers Are Financing The Future Any Way They Can

Studies show credit card debt and Buy Now, Pay Later usage continue to rise. Bigger increases could be around the corner.
Features

What’s In A Name: AVP Of Member Insights

At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
Features

At Cardinal Credit Union, Small Investments Offer Big Financial Lessons

The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
Features

Governance And Guardrails Help Credit Unions Navigate AI

How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
Features

What’s In A Name: Chief AI Officer

As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become ...
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