What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Making Size an Advantage When Re-Branding
April 22, 2016
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Cascade Community Credit Union turned its small size into an advantage when it began a re-branding initiative.
What Can Credit Unions Learn from Niche Lenders
April 22, 2016
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One credit union’s dedicated focus on a niche market is paying off in double digit loan and share growth.
Suncoast Schools FCU Reports Strong Growth in Second-Quarter.
April 22, 2016
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One of the largest education credit unions in the country recorded exceptional results mid-year, setting the stage for a strong 2007.
VoIP (Voice over Internet Protocol): Is it time for you to upgrade?
April 22, 2016
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Interest in VoIP or Internet Telephony has been higher than ever. This technology is gaining a lot of recognition in the credit union community and is growing at a rapid rate. So is this the right time for you to think of an upgrade?
An Effective Board Recruiting Process
April 22, 2016
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Recruiting new board members is a often a constant priority for many credit unions. Pacific Service Credit Union’s advisory director program serves a “training program” for potential candidates.
Case Study: Amplify’s Mobile Banking Solution
April 22, 2016
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With a full year of experience with mobile banking, Amplify has a wealth of experience to share about how to combine the best of browser-based technology augmented with SMS for non-sensitive information.
Branch Incentive Programs Have Measurable Effect on Bottom Line
April 22, 2016
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Tyndall FCU’s performance-based culture has resulted in a dramatic increase in sales productivity, teller transitions and a $1 million cost savings in less than two years.
Credit Unions Helping America’s Military Community
April 22, 2016
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The Pentagon Federal Credit Union and its Foundation sponsored a special concert of American patriotic songs by the US Army Chorus and the National Men’s Chorus in Washington, DC.
The New Attitude in Collections Is Give, Not Take
April 22, 2016
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What your collection department can do to achieve success and stay “the good guys” in a tough economic and media environment.
Piedmont Advantage Re-Energizes Its Card Offerings
April 22, 2016
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A marketing campaign focused on new low rates and balance transfer opportunities resonates with consumers looking to switch their primary credit card relationship in the wake of the CARD Act.
Making Size an Advantage When Re-Branding
Cascade Community Credit Union turned its small size into an advantage when it began a re-branding initiative.
What Can Credit Unions Learn from Niche Lenders
One credit union's dedicated focus on a niche market is paying off in double digit loan and share growth.
Suncoast Schools FCU Reports Strong Growth in Second-Quarter.
One of the largest education credit unions in the country recorded exceptional results mid-year, setting the stage for a strong 2007.
VoIP (Voice over Internet Protocol): Is it time for you to upgrade?
Interest in VoIP or Internet Telephony has been higher than ever. This technology is gaining a lot of recognition in the credit union community and ...
An Effective Board Recruiting Process
Recruiting new board members is a often a constant priority for many credit unions. Pacific Service Credit Union’s advisory director program serves a “training program” ...
Case Study: Amplify’s Mobile Banking Solution
With a full year of experience with mobile banking, Amplify has a wealth of experience to share about how to combine the best of browser-based ...
Branch Incentive Programs Have Measurable Effect on Bottom Line
Tyndall FCU’s performance-based culture has resulted in a dramatic increase in sales productivity, teller transitions and a $1 million cost savings in less than two ...
Credit Unions Helping America’s Military Community
The Pentagon Federal Credit Union and its Foundation sponsored a special concert of American patriotic songs by the US ... The New Attitude in Collections Is Give, Not Take
What your collection department can do to achieve success and stay “the good guys” in a tough economic and media environment.
Piedmont Advantage Re-Energizes Its Card Offerings
A marketing campaign focused on new low rates and balance transfer opportunities resonates with consumers looking to switch their primary credit card relationship in the ...
Browse Topics
6 Credit Union Executive Priorities For 2026
Jay Johnson
Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Great Wealth Transfer Is Also A Relationship Transfer
Savana Morie
Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.