Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Loan Originations Hit Another Record High In Second Quarter
August 11, 2015
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Total YTD loan originations at U.S. credit unions grew 20% year-over-year to reach $200 billion through the first six months of 2015, an increase of more than $30 billion over the same time period last year.
Minnesota Credit Unions Lead The Nation In First Mortgage Loan Origination Growth
August 11, 2015
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Wings Financial’s triple-digit annual increase in first mortgage originations is a guiding force in the North Star State.
An A+ For An Auto Rebate
August 3, 2015
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How an auto loan helped this Washington credit union donate more than $14,000 to area schools.
No Time For Cruise Control
August 3, 2015
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Aging cars, consumer confidence, low unemployment, and near record-low interest rates have prompted more buyers to enter the auto market. So how can credit unions benefit in 2016?
Deals On Wheels
August 3, 2015
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How WSECU turned a coasting RV lending program into a true income vehicle.
5 Things To Learn From 1Q 2015 Strategy & Performance
July 28, 2015
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What do screen doors, Uncle Sam, and David Fincher all have to do with credit unions?
Teen Drivers Need Car-Buying Lessons
July 28, 2015
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Arlington Community Federal Credit Union recognizes that young adults ready to buy their first car might need help with saving funds and purchasing the vehicle.
What’ll They Think Of Next?
July 15, 2015
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Apple Watch is just the beginning for mobile-oriented, blue-sky thinkers in the credit union space.
Indirect Lending And Onboarding At Grow Financial
July 13, 2015
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The bi-state credit union moves 40% of indirect members into at least one other financial product.
4 Technologies To Meet Marketing Needs
July 1, 2015
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From in-house video production to cloud-based target marketing, these four credit unions are using leading-edge tools to differentiate and compete.
Loan Originations Hit Another Record High In Second Quarter
Total YTD loan originations at U.S. credit unions grew 20% year-over-year to reach $200 billion through the first six months of 2015, an increase of ...
Minnesota Credit Unions Lead The Nation In First Mortgage Loan Origination Growth
Wings Financial’s triple-digit annual increase in first mortgage originations is a guiding force in the North Star State.
An A+ For An Auto Rebate
How an auto loan helped this Washington credit union donate more than $14,000 to area schools.
No Time For Cruise Control
Aging cars, consumer confidence, low unemployment, and near record-low interest rates have prompted more buyers to enter the auto market. So how can credit unions ...
5 Things To Learn From 1Q 2015 Strategy & Performance
What do screen doors, Uncle Sam, and David Fincher all have to do with credit unions?
Teen Drivers Need Car-Buying Lessons
Arlington Community Federal Credit Union recognizes that young adults ready to buy their first car might need help with saving funds and purchasing the vehicle.
What’ll They Think Of Next?
Apple Watch is just the beginning for mobile-oriented, blue-sky thinkers in the credit union space.
Indirect Lending And Onboarding At Grow Financial
The bi-state credit union moves 40% of indirect members into at least one other financial product.
4 Technologies To Meet Marketing Needs
From in-house video production to cloud-based target marketing, these four credit unions are using leading-edge tools to differentiate and compete.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.