3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
A Peek Behind The Analytics Engine At Lake Trust Credit Union
March 3, 2025
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The Michigan cooperative is turning data-driven decision-making into the standard operating procedure.
How Analytics Combats Attrition At CEFCU
March 3, 2025
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The Illinois-based credit union has used analytics, AI, and more old-fashioned methods to keep members and deepen relationships.
6 Ways To Structure An Analytics Role
March 3, 2025
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Diverse job titles and responsibilities are helping leading institutions leverage data to make better decisions.
Innovation Series: Member Experience
February 27, 2025
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Learn from 2025’s top innovators in member experience
Unlock Growth In A Challenging Lending Environment: How Credit Unions Can Innovate To Meet Evolving Member Needs
February 23, 2025
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Discover how leveraging technology can streamline your lending processes, enhance member satisfaction, and drive growth in a challenging economic landscape.
Member Onboarding For The Digital Age
February 23, 2025
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People First FCU has worked to create a meaningful onboarding experience for new members without them ever having to visit a branch.
Meet The Finalists For The 2025 Innovation Series: Member Experience
February 12, 2025
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This year’s finalists offer new ways for credit unions to deepen and solidify relationships with members using AI, cloud-based services, and more.
Meet The Finalists For The 2025 Innovation Series: Financial Wellness
February 11, 2025
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This year’s financial wellness solutions provide inventive ways for credit unions to help members take control of their financial lives.
The Influence Of Credit Card Rewards On Consumers
February 3, 2025
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Credit unions must optimize their rewards programs to attract consumers willing to bank with any FI that meets their credit card needs.
Harness Automation To Transform Your Credit Union’s Lending Operations
February 3, 2025
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Today’s financial landscape demands strategic adjustments and innovative solutions to navigate these turbulent times.
A Peek Behind The Analytics Engine At Lake Trust Credit Union
The Michigan cooperative is turning data-driven decision-making into the standard operating procedure.
How Analytics Combats Attrition At CEFCU
The Illinois-based credit union has used analytics, AI, and more old-fashioned methods to keep members and deepen relationships.
6 Ways To Structure An Analytics Role
Diverse job titles and responsibilities are helping leading institutions leverage data to make better decisions.
Innovation Series: Member Experience
Learn from 2025's top innovators in member experience
Unlock Growth In A Challenging Lending Environment: How Credit Unions Can Innovate To Meet Evolving Member Needs
Discover how leveraging technology can streamline your lending processes, enhance member satisfaction, and drive growth in a challenging economic landscape.
Member Onboarding For The Digital Age
People First FCU has worked to create a meaningful onboarding experience for new members without them ever having to visit a branch.
Meet The Finalists For The 2025 Innovation Series: Member Experience
This year's finalists offer new ways for credit unions to deepen and solidify relationships with members using AI, cloud-based services, and more.
Meet The Finalists For The 2025 Innovation Series: Financial Wellness
This year’s financial wellness solutions provide inventive ways for credit unions to help members take control of their financial lives.
The Influence Of Credit Card Rewards On Consumers
Credit unions must optimize their rewards programs to attract consumers willing to bank with any FI that meets their credit card needs.
Harness Automation To Transform Your Credit Union’s Lending Operations
Today’s financial landscape demands strategic adjustments and innovative solutions to navigate these turbulent times.
Browse Topics
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
10 Credit Unions That Top The Charts In Member Value
William Hunt
Callahan & Associates spotlights credit unions that return more value to members.
Engagement Is Not A Perk. It Is A Strategy.
A. Jerome Fowlkes
Langley FCU asked what it would take to be a truly exceptional workplace, and it shares four ways to get there.
The Opportunity For Credit Unions In NCUA’s New Succession Planning Rule
Jennie Boden
Make your succession plan strategic and give it ‘teeth’ to reap the benefits of stronger governance and more effective C-suite leadership.
How A Child Savings Account Program Is Shaping Futures In Harbor Beach
Savana Morie
A public-private partnership in Michigan aims to influence opportunities after high school via a child savings account that provides yearly deposits and every reason to imagine what comes after graduation.