The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Listening Beyond The Ask
Baton Rouge Telco Federal Credit Union
When longtime member Lesha came into my office, she was focused on getting preapproved for her next auto purchase. As we talked through what she was looking for and what she hoped to spend, I did what I try to do with every member: slow down the conversation and really listen. While we were chatting […]
Ramon — 2025 Nusenda Member Stories
Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch Ramon’s story.
A Quiet Save And Why Elder Abuse Prevention Matters
A longtime member — “Ms. Penny” — arrived at the branch visibly shaken while on a phone call. She asked staff to call 911 and was overheard saying, “I’m at my bank.” When we intervened, her phone showed an active call labeled “Police Non Emergency.” The call dropped, attempted to reconnect, and when answered, the […]
Stopping A Travel Scam Before Takeoff
Longtime members were planning a two-week European vacation to celebrate a retirement after 25 years as a college professor. They booked through a reputable travel agency specializing in European trips and soon received official travel documents. A few days later, a certified letter arrived offering optional excursion packages, hotel upgrades, and rental car add-ons. The […]
First Step: Financial Help; Second Step: Security
During one of my shifts in a branch, we had a member come in who looked absolutely distraught. I brought her to my desk and started talking to her. She told me her home had been recently broken into while she was working at night, and the intruders had ransacked her home. What’s more, they […]
Arrive For Advice. Depart With Empowerment.
When members Taylor and Jadan met with Megs to discuss their financial futures, they expected advice. They left with empowerment. Megs brought expertise and empathy to the conversation, guiding each of them through the complexities of credit card management, building strong credit scores, and planning for major milestones like purchasing their first homes. What set […]
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!
Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions
CUNA Strategic Services and Association of Vermont Credit Unions Launch Statewide Initiative to Drive Credit Union Growth, Combat Fraud, and Accelerate Innovation
BCU EARNS 2026-2027 GREAT PLACE TO WORK CERTIFICATION™
Corporate Central Holds 45th Annual Meeting and Announces Board of Directors
Sharetec Appoints New Chief Revenue Officer to Drive Transformational Growth
Justice Federal Credit Union Announces Strong First Quarter 2026 Results and Continued Member Impact
Girl Scouts Visit Peach State Federal Credit Union’s Abbeville Branch to Earn Financial Literacy Badge
Tower Wealth Management Surpasses $1 Billion in Brokerage and Advisory Assets
Barbara Brooks, Teacher at Shriners Children’s Hospital in partnership with the Sacramento City Unified School District, Named 2025/2026 ABC10’s Teacher of the Year
CoVantage Credit Union Announces Appointment of Matt Kaudy as President and CEO
Chris Felton Receives One of the Credit Union Industry’s Highest Honors
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
Baker Market Update – Week in Review: May 15, 2026
Credit Unions Demonstrate Strength And Stability In First Quarter 2026
Gulf Winds Welcomes Pete Lauter as Vice President of Wealth Management
Coastal Credit Union Foundation Announces $300k in Grants for Q1 2026
Family Trust Foundation Hosts 18th Annual Charity Golf Tournament
From Risk into Readiness: An Inside Look at Vizo Financial’s 2026 Risk Management Conference
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
ALM First Welcomes Matt Motyka as Director, Advisory Services
Free May 30 mixer to help entrepreneurs market their businesses
Greater Texas Credit Union Promotes Lisa Back to EVP
Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner
Redwood Credit Union celebrates local entrepreneurs during Small Business Month
Baker Market Update – Week in Review: May 08, 2026
Hometown Bank Selects Square 1 Credit Suite by Suntell
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!
Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions
CUNA Strategic Services and Association of Vermont Credit Unions Launch Statewide Initiative to Drive Credit Union Growth, Combat Fraud, and Accelerate Innovation
BCU EARNS 2026-2027 GREAT PLACE TO WORK CERTIFICATION™
Corporate Central Holds 45th Annual Meeting and Announces Board of Directors
Sharetec Appoints New Chief Revenue Officer to Drive Transformational Growth
Justice Federal Credit Union Announces Strong First Quarter 2026 Results and Continued Member Impact
Girl Scouts Visit Peach State Federal Credit Union’s Abbeville Branch to Earn Financial Literacy Badge
Tower Wealth Management Surpasses $1 Billion in Brokerage and Advisory Assets
Barbara Brooks, Teacher at Shriners Children’s Hospital in partnership with the Sacramento City Unified School District, Named 2025/2026 ABC10’s Teacher of the Year
CoVantage Credit Union Announces Appointment of Matt Kaudy as President and CEO
Chris Felton Receives One of the Credit Union Industry’s Highest Honors
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
Baker Market Update – Week in Review: May 15, 2026
Credit Unions Demonstrate Strength And Stability In First Quarter 2026
Gulf Winds Welcomes Pete Lauter as Vice President of Wealth Management
Coastal Credit Union Foundation Announces $300k in Grants for Q1 2026
Family Trust Foundation Hosts 18th Annual Charity Golf Tournament
From Risk into Readiness: An Inside Look at Vizo Financial’s 2026 Risk Management Conference
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
ALM First Welcomes Matt Motyka as Director, Advisory Services
Free May 30 mixer to help entrepreneurs market their businesses
Greater Texas Credit Union Promotes Lisa Back to EVP
Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner
Redwood Credit Union celebrates local entrepreneurs during Small Business Month
Baker Market Update – Week in Review: May 08, 2026
Hometown Bank Selects Square 1 Credit Suite by Suntell
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!
Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions
CUNA Strategic Services and Association of Vermont Credit Unions Launch Statewide Initiative to Drive Credit Union Growth, Combat Fraud, and Accelerate Innovation
BCU EARNS 2026-2027 GREAT PLACE TO WORK CERTIFICATION™
Corporate Central Holds 45th Annual Meeting and Announces Board of Directors