The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Money Caught Up In Fly-By Scam? Western Division Saves The Day.

Western Division Federal Credit Union

Before the holidays, a member fell victim for a fraudulent airline website mimicking Southwest. Realizing after making the $1,000 purchase, she contacted the office to help recover her funds. This incident required significant time, patience, and follow-through. Rachel made calls, sent emails, and provided a lot of documentation for the case. After weeks of persistence, […]

From “I Do” To Home Sweet Home

Solarity Credit Union

While juggling the whirlwind of wedding planning and the excitement of buying their first home, Yasmin and Luis turned to Solarity for support. With clear communication and a smooth preapproval process, Solarity helped them close on their new home before their wedding day, easing the stress and letting them focus on what mattered most. Now […]

Helping A Member Support Her Family When It Matters Most

Mary has been a long time SchoolsFirst Federal Credit Union Member and has always valued the Credit Union’s commitment to service. That trust became especially meaningful when she faced an urgent situation involving her son’s health. He needed corrective surgery, and the cost created a significant financial challenge. Mary visited her local branch looking for […]

A Fresh Start On The Road Ahead

Solarity Credit Union

After years of paying cash and driving an aging car that was no longer reliable, Cliff faced an intimidating roadblock when a big bank turned him down for an auto loan. Solarity stepped in with a yes, making the process smooth, respectful and easy. With a dependable new car and simple-to-use banking tools, Cliff found […]

Specialized Products Help Turn A Member’s Dream Into A Reality

Johns Hopkins Federal Credit Union

We love seeing our members achieve their goals and providing them with the personalized resources to do so! Our member Scott recently became a homeowner with the help of JHFCU’s 100% Mortgage Loan. A solution that can help members to keep money in savings for the unexpected expenses that come after home ownership. For many, […]

Credit Union Shows Up For Immigrant Families

Our Marketing & Community Development Manager regularly reaches out to the director of our local Ethnic Support Council. But during her most recent meeting, the tone had changed. ICE has become an increasing presence in our area, resulting in many immigrant families who are too afraid to leave their homes at this time, effectively turning […]

ALM First Wins Top Workplaces Culture Excellence Award

Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...

Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO

Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 07, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS

Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Other

Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal

Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
Making A Difference

EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students

FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Marketing

Synergent and Partner Credit Unions Honored with Four MAC Award Wins

Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Technology

Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers

Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...

Central Willamette Credit Union Selects Cedric Bousquet as CFO

ALBANY, Oregon, November 5, 2025 — Central Willamette Credit Union has selected Cedric Bousquet to serve as its new Chief ...
Personnel Promotions

SchoolsFirst Federal Credit Union Names Michael Pfau SVP of Digital Experience

SchoolsFirst Federal Credit Union has named Michael Pfau as its new Senior Vice President of Digital Experience, a role focused ...
Strategic Partnerships

Synergent and Clutch Sign New Partnership

Synergent is proud to announce a new strategic partnership with Clutch, a cutting-edge fintech platform that provides credit unions with ...
Personnel Promotions

Meriwest Credit Union Announces Gene Fichtenholz as Vice President, Chief Technology Officer

Meriwest Credit Union announces Gene Fichtenholz as Vice President, Chief Technology Officer (CTO). We are confident his expertise will advance ...
Operations & HR

BECU names Carla Costa-Perales as Chief Impact Officer

BECU, the nation’s fifth largest credit union, today announced Carla Costa-Perales as executive vice president and chief impact officer. In ...
Making A Difference

TowerCares Foundation Donates $70,000 to Local Food Banks to Help Marylanders Impacted by the Government Shutdown

To help local food banks meet the increased demand brought on by the federal government shutdown, the TowerCares Foundation has ...
Strategic Partnerships

CUNA Strategic Services Announces Huloop Automation as Latest Alliance Provider Driving Efficiency Through Work Intelligence and Automation for Credit Unions

CUNA Strategic Services (CSS) announces its new alliance with HuLoop Automation, a leader in AI-powered work intelligence for financial institutions. ...
Operations & HR

Centra President and CEO Rick Silvers announces retirement; Centra’s Brad Davis named next President and CEO

COLUMBUS, IND. (October 31, 2025) — Centra Credit Union President and CEO Rick Silvers has announced his retirement effective January ...
Other

Vizo Financial’s November 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Making A Difference

Safelight, Inc. Receives $500,000 Grant from SECU Foundation for Domestic Violence Shelter Expansion

SECU Foundation is pleased to announce a $500,000 grant to Safelight, Inc. for the expansion of the non-profit’s domestic violence ...
Strategic Partnerships

Alogent Partners with Vine to Accelerate Commercial Lending Workflows

Vine, a commercial lending accelerator for banks and credit unions, has partnered with Alogent, a leading provider of software solutions ...

One Nevada Sets New Food Bank Donation Record During 75th Anniversary Year

LAS VEGAS, NV. – Each year, One Nevada Credit Union’s Shred Day events raise funds and collect food to fight ...
Personnel Promotions

ALM First’s 2026 Conference Calendar Announced

Dallas, TX – ALM First has announced its schedule of industry-leading, in-person events for 2026. Those interested in attending are encouraged ...
Operations & HR

Freedom First Announces CEO Retirement and Selection of New CEO

October 29, 2025 (Roanoke, VA) — Freedom First Credit Union would like to announce the retirement of Paul Phillips, President and ...
Personnel Promotions

1st Community FCU CEO Bill Nikolauk appointed to CU*Answers Board of Directors

The board of directors of cooperative CUSO CU*Answers recently announced that Bill Nikolauk has been appointed to serve as a ...
Making A Difference

LAFCU Breaks Ground on New Drive-up Teller Site in Perry

LANSING, Mich. — On a brisk, sunny October morning, LAFCU leaders joined local officials and community partners, to celebrate the ...
Marketing

SchoolsFirst FCU Opens 71st Branch in California – Burbank Now Open

SchoolsFirst Federal Credit Union opens New Burbank Branch, extending its footprint to 761 branches in California.
Other

myCUmortgage Recognizes Partner Credit Unions for Making Members’ Homeownership Dreams a Reality

Awards Luncheon is a key component of myCUmortgage’s annual Partner Conference, highlighting the best of the best in credit union ...
Making A Difference

Corporate Central Energizes the Credit Union Movement at Inaugural Momentum Conference

Corporate Central proudly hosted its debut Momentum: Insights, Innovation, and Connection conference October 7–9 at Chula Vista Resort in Wisconsin ...
Marketing

EECU Earns Prestigious Raddon Crystal Performance Award

FRESNO, Calif. (Oct. 27, 2025) – Educational Employees Credit Union (EECU) has been honored with the 2024 Raddon Crystal Performance ...
Making A Difference

Indiana Members Foundation Raises Over $90,000 to Support Local Nonprofits and Schools

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, raised more than $90,000 through three charity golf outings ...
Charity Events

Meriwest Community Foundation Honored as Financial Resiliency Champion for Youth Advocacy

Meriwest Community Foundation is proud to support the PARTI Program’s mission to end bullying and uplift youth. Being recognized as ...

ALM First Wins Top Workplaces Culture Excellence Award

Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...

Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO

Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 07, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS

Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Other

Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal

Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
Making A Difference

EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students

FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Marketing

Synergent and Partner Credit Unions Honored with Four MAC Award Wins

Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Technology

Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers

Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...

Central Willamette Credit Union Selects Cedric Bousquet as CFO

ALBANY, Oregon, November 5, 2025 — Central Willamette Credit Union has selected Cedric Bousquet to serve as its new Chief ...
Personnel Promotions

SchoolsFirst Federal Credit Union Names Michael Pfau SVP of Digital Experience

SchoolsFirst Federal Credit Union has named Michael Pfau as its new Senior Vice President of Digital Experience, a role focused ...
Strategic Partnerships

Synergent and Clutch Sign New Partnership

Synergent is proud to announce a new strategic partnership with Clutch, a cutting-edge fintech platform that provides credit unions with ...
Personnel Promotions

Meriwest Credit Union Announces Gene Fichtenholz as Vice President, Chief Technology Officer

Meriwest Credit Union announces Gene Fichtenholz as Vice President, Chief Technology Officer (CTO). We are confident his expertise will advance ...
Operations & HR

BECU names Carla Costa-Perales as Chief Impact Officer

BECU, the nation’s fifth largest credit union, today announced Carla Costa-Perales as executive vice president and chief impact officer. In ...
Making A Difference

TowerCares Foundation Donates $70,000 to Local Food Banks to Help Marylanders Impacted by the Government Shutdown

To help local food banks meet the increased demand brought on by the federal government shutdown, the TowerCares Foundation has ...
Strategic Partnerships

CUNA Strategic Services Announces Huloop Automation as Latest Alliance Provider Driving Efficiency Through Work Intelligence and Automation for Credit Unions

CUNA Strategic Services (CSS) announces its new alliance with HuLoop Automation, a leader in AI-powered work intelligence for financial institutions. ...
Operations & HR

Centra President and CEO Rick Silvers announces retirement; Centra’s Brad Davis named next President and CEO

COLUMBUS, IND. (October 31, 2025) — Centra Credit Union President and CEO Rick Silvers has announced his retirement effective January ...
Other

Vizo Financial’s November 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Making A Difference

Safelight, Inc. Receives $500,000 Grant from SECU Foundation for Domestic Violence Shelter Expansion

SECU Foundation is pleased to announce a $500,000 grant to Safelight, Inc. for the expansion of the non-profit’s domestic violence ...
Strategic Partnerships

Alogent Partners with Vine to Accelerate Commercial Lending Workflows

Vine, a commercial lending accelerator for banks and credit unions, has partnered with Alogent, a leading provider of software solutions ...

One Nevada Sets New Food Bank Donation Record During 75th Anniversary Year

LAS VEGAS, NV. – Each year, One Nevada Credit Union’s Shred Day events raise funds and collect food to fight ...
Personnel Promotions

ALM First’s 2026 Conference Calendar Announced

Dallas, TX – ALM First has announced its schedule of industry-leading, in-person events for 2026. Those interested in attending are encouraged ...
Operations & HR

Freedom First Announces CEO Retirement and Selection of New CEO

October 29, 2025 (Roanoke, VA) — Freedom First Credit Union would like to announce the retirement of Paul Phillips, President and ...
Personnel Promotions

1st Community FCU CEO Bill Nikolauk appointed to CU*Answers Board of Directors

The board of directors of cooperative CUSO CU*Answers recently announced that Bill Nikolauk has been appointed to serve as a ...
Making A Difference

LAFCU Breaks Ground on New Drive-up Teller Site in Perry

LANSING, Mich. — On a brisk, sunny October morning, LAFCU leaders joined local officials and community partners, to celebrate the ...
Marketing

SchoolsFirst FCU Opens 71st Branch in California – Burbank Now Open

SchoolsFirst Federal Credit Union opens New Burbank Branch, extending its footprint to 761 branches in California.
Other

myCUmortgage Recognizes Partner Credit Unions for Making Members’ Homeownership Dreams a Reality

Awards Luncheon is a key component of myCUmortgage’s annual Partner Conference, highlighting the best of the best in credit union ...
Making A Difference

Corporate Central Energizes the Credit Union Movement at Inaugural Momentum Conference

Corporate Central proudly hosted its debut Momentum: Insights, Innovation, and Connection conference October 7–9 at Chula Vista Resort in Wisconsin ...
Marketing

EECU Earns Prestigious Raddon Crystal Performance Award

FRESNO, Calif. (Oct. 27, 2025) – Educational Employees Credit Union (EECU) has been honored with the 2024 Raddon Crystal Performance ...
Making A Difference

Indiana Members Foundation Raises Over $90,000 to Support Local Nonprofits and Schools

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, raised more than $90,000 through three charity golf outings ...
Charity Events

Meriwest Community Foundation Honored as Financial Resiliency Champion for Youth Advocacy

Meriwest Community Foundation is proud to support the PARTI Program’s mission to end bullying and uplift youth. Being recognized as ...

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools needed to navigate today’s evolving ...

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual Heroes of Arts Education Gala ...

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, has informed the Board of ...

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member engagement, and drive measurable performance ...

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and commitment to member service.

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% of the Board of Directors. ...
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