The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

From Estate Accounts To Everyday Banking

When a woman walked into a Redwood Credit Union branch with questions about estate accounts and how to open one at RCU, I saw an opportunity to turn confusion into clarity and hesitation into trust. She wasn’t yet a member and was unfamiliar with the process. To ensure she felt fully supported, I invited our […]

Driven To Do Better

I was recently working with a member who had just purchased a car through CarMax. After sitting down and asking her a few questions, I had a better understanding of the situation and was able to leverage my skills as a certified financial coach to improve her situation. I identified quite a few issues with […]

Protection From Repeated Attempted Financial Exploitation

On July 2, Ann visited a Patelco Credit Union branch requesting a $10,000 wire transfer to her Meriwest account, claiming it was for medical expenses. Sensing something was off, I contacted her trusted contact, her son Roy, who confirmed that Ann had no such medical bills. Following his guidance, we declined the transaction. Ann was […]

Family Fraud Stopped In Its Tracks

Valerie’s keen instincts and dedication to member safety were on full display when a longtime Patelco Credit Union member called about closing a CD. Sensing something was off, Valerie uncovered multiple fraudulent attempts, including impersonation. She immediately locked the member’s account, filed reports with Adult Protective Services and the San Ramon Police, and successfully prevented […]

A Late Notice Ultimately Provides Peace Of Mind

A Patelco Credit Union member contacted us after receiving a late notice on her auto loan. She believed she was still under a temporary loan modification, but it had expired in May 2025. I explained that a letter had been sent notifying her of the expiration and the return to her original payment amount. The […]

Support Beyond Financial Recovery

Living alone and undergoing cancer treatment, an elderly Patelco Credit Union member  fell victim to a spoofing scam. When she came into the branch in May, a Patelco employee helped her dispute the fraudulent transactions and recover her funds. To protect her going forward, we restricted her online banking and set her up with Call-24 […]

Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...
Making A Difference

SECU Joins North Carolina Governor’s Office for 2025 School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its continued support for the annual Governor’s School Supply Drive, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 3, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Sound Credit Union Completes Conversion of Washington Business Bank

TACOMA, Wash. – On Saturday, June 28, 2025, Sound Credit Union (Sound), headquartered in Tacoma, successfully completed the system conversion ...
Operations & HR

Coastal Credit Union Transforms Headquarters for Hybrid Work and Collaboration

Coastal Credit Union has completed a transformative renovation of its headquarters in Raleigh, NC. What began as a response to ...
New Product Releases

Corporate Central Launches Business ACH, Empowering Credit Unions to Deliver Modern Payment Solutions to Business Members

Corporate Central is proud to announce the official launch of Business ACH, the first solution under its growing Beastro Business ...
Marketing

Inman honors Cloudvirga CEO Maria Moskver with third consecutive Best of Finance award

Maria Moskver, CEO of Cloudvirga, has been named to Inman’s Best of Finance list for a third consecutive year. She ...
Other

Redwood Credit Union Named to Newsweek’s America’s Greatest Midsize Workplaces 2025

Redwood Credit Union (RCU) is proud to be recognized as one of America’s Greatest Midsize Workplaces 2025 by Newsweek.
Personnel Promotions

LAFCU CFO Leslie Rorie named a Notable Leader in Finance

LANSING, Mich. — LAFCU is proud to announce that Leslie Rorie, chief financial officer, has been named one of Crain’s ...
Lending

CEFCU Selects Student Choice for Private Student Loan Solutions

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it will soon ...
Making A Difference

EECU and Madera County Superintendent of Schools Celebrate New ATM with Ribbon-Cutting Ceremony

FRESNO, Calif. (June 25, 2025) — Educational Employees Credit Union (EECU) and the Madera County Superintendent of Schools (MCSOS) celebrated ...
Marketing

Cleveland Monsters Unveil Jersey Patch with Century FCU

CLEVELAND – The Cleveland Monsters are proud to announce Century Federal Credit Union has become the Official Credit Union and ...
Charity Events

42nd Annual Tower Classic Charity Golf Tournament Raises $72,420 for the Johns Hopkins Children’s Center—Bringing Total Donated to Helping Children in Need to Over $1.1 Million

Hosted by the TowerCares Foundation, Tower Classic raised the highest amount in the event’s 42-year history, with all proceeds going ...
Lending

Credit Unions Sound the Alarm on Student Loan Procrastination — Urge Families to Lock in Flexible Line of Credit Before Fall Deadlines

CU Student Choice, a leading provider of education financing solutions, is renewing its nationwide outreach campaign to help students and ...
Making A Difference

SchoolsFirst FCU Recognizes Four San Diego School Superintendents at the Classroom of the Future Foundation Innovation in Education Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, presented ...
Making A Difference

Redwood Credit Union Birthday Bash Raises Over $31,000 for Youth Arts Programs

A shared birthday celebration raised over $31,000 to support music programs for youth in the North Bay.
Industry Analysis & Trends

Baker Market Update – Week in Review: June 20, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Synergent Names Tyler Hudson as President

Synergent is thrilled to announce the appointment of Tyler Hudson as its new President, effective immediately. A longtime Synergent executive ...
Technology

Alogent Supports Lead Bank’s Drive for Innovation with Unify Platform

Alogent is proud to announce that Lead Bank has selected Unify to power in-branch teller capture and remote deposit capture ...
Strategic Partnerships

Justice Federal Credit Union Strengthens Its Commitment to the Justice, Law Enforcement, and Public Safety Community

Justice Federal Credit Union is pleased to announce its strategic partnership with LPL Financial (LPL) to offer financial planning and ...
Marketing

EECU Wins in Three Categories of 2025 Best of Central California Awards

Fresno, CA – June 18, 2025 – Educational Employees Credit Union (EECU) is proud to announce its recognition in three ...
Other

Velera Promotes Mark L. Robnett to Director of its Board

Velera, the nation’s premier payments credit union service organization (CUSO) and an integrated financial technology solutions provider, announced the promotion ...
Marketing

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families in ...
Industry Analysis & Trends

The Impact of Credit Union Mergers on Debt Recovery and Member Engagement

As credit unions continue to consolidate and merge resources to create stronger, more technologically advanced financial institutions, the landscape of ...
Strategic Partnerships

Cutting Costs Without Cutting Corners – Unlocking Operational Efficiency Through First-Party Technology Solutions

Like many credit unions, Listerhill faced the challenge of managing high volumes of delinquent accounts without overextending internal resources. Their ...
Other

BECU expands in Pierce County with new location coming to Lakewood, Washington

BECU, Washington’s largest credit union, will open a new Neighborhood Financial Center (NFC) in Lakewood this winter bringing in-person financial ...
Charity Events

TriUnity Foundation Awards $95,000 in Grants

TriUnity Foundation has announced the distribution of $95,000 in financial assistance to 23 individuals and families facing terminal illness in ...
Making A Difference

EECU Hosts Member Appreciation Days at 22 Branch Locations

Fresno, CA – June 13, 2025 – Educational Employees Credit Union (EECU) hosted Member Appreciation Days across all 22 of ...
Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...
Making A Difference

SECU Joins North Carolina Governor’s Office for 2025 School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its continued support for the annual Governor’s School Supply Drive, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 3, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Sound Credit Union Completes Conversion of Washington Business Bank

TACOMA, Wash. – On Saturday, June 28, 2025, Sound Credit Union (Sound), headquartered in Tacoma, successfully completed the system conversion ...
Operations & HR

Coastal Credit Union Transforms Headquarters for Hybrid Work and Collaboration

Coastal Credit Union has completed a transformative renovation of its headquarters in Raleigh, NC. What began as a response to ...
New Product Releases

Corporate Central Launches Business ACH, Empowering Credit Unions to Deliver Modern Payment Solutions to Business Members

Corporate Central is proud to announce the official launch of Business ACH, the first solution under its growing Beastro Business ...
Marketing

Inman honors Cloudvirga CEO Maria Moskver with third consecutive Best of Finance award

Maria Moskver, CEO of Cloudvirga, has been named to Inman’s Best of Finance list for a third consecutive year. She ...
Other

Redwood Credit Union Named to Newsweek’s America’s Greatest Midsize Workplaces 2025

Redwood Credit Union (RCU) is proud to be recognized as one of America’s Greatest Midsize Workplaces 2025 by Newsweek.
Personnel Promotions

LAFCU CFO Leslie Rorie named a Notable Leader in Finance

LANSING, Mich. — LAFCU is proud to announce that Leslie Rorie, chief financial officer, has been named one of Crain’s ...
Lending

CEFCU Selects Student Choice for Private Student Loan Solutions

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it will soon ...
Making A Difference

EECU and Madera County Superintendent of Schools Celebrate New ATM with Ribbon-Cutting Ceremony

FRESNO, Calif. (June 25, 2025) — Educational Employees Credit Union (EECU) and the Madera County Superintendent of Schools (MCSOS) celebrated ...
Marketing

Cleveland Monsters Unveil Jersey Patch with Century FCU

CLEVELAND – The Cleveland Monsters are proud to announce Century Federal Credit Union has become the Official Credit Union and ...
Charity Events

42nd Annual Tower Classic Charity Golf Tournament Raises $72,420 for the Johns Hopkins Children’s Center—Bringing Total Donated to Helping Children in Need to Over $1.1 Million

Hosted by the TowerCares Foundation, Tower Classic raised the highest amount in the event’s 42-year history, with all proceeds going ...
Lending

Credit Unions Sound the Alarm on Student Loan Procrastination — Urge Families to Lock in Flexible Line of Credit Before Fall Deadlines

CU Student Choice, a leading provider of education financing solutions, is renewing its nationwide outreach campaign to help students and ...
Making A Difference

SchoolsFirst FCU Recognizes Four San Diego School Superintendents at the Classroom of the Future Foundation Innovation in Education Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, presented ...
Making A Difference

Redwood Credit Union Birthday Bash Raises Over $31,000 for Youth Arts Programs

A shared birthday celebration raised over $31,000 to support music programs for youth in the North Bay.
Industry Analysis & Trends

Baker Market Update – Week in Review: June 20, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Synergent Names Tyler Hudson as President

Synergent is thrilled to announce the appointment of Tyler Hudson as its new President, effective immediately. A longtime Synergent executive ...
Technology

Alogent Supports Lead Bank’s Drive for Innovation with Unify Platform

Alogent is proud to announce that Lead Bank has selected Unify to power in-branch teller capture and remote deposit capture ...
Strategic Partnerships

Justice Federal Credit Union Strengthens Its Commitment to the Justice, Law Enforcement, and Public Safety Community

Justice Federal Credit Union is pleased to announce its strategic partnership with LPL Financial (LPL) to offer financial planning and ...
Marketing

EECU Wins in Three Categories of 2025 Best of Central California Awards

Fresno, CA – June 18, 2025 – Educational Employees Credit Union (EECU) is proud to announce its recognition in three ...
Other

Velera Promotes Mark L. Robnett to Director of its Board

Velera, the nation’s premier payments credit union service organization (CUSO) and an integrated financial technology solutions provider, announced the promotion ...
Marketing

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families in ...
Industry Analysis & Trends

The Impact of Credit Union Mergers on Debt Recovery and Member Engagement

As credit unions continue to consolidate and merge resources to create stronger, more technologically advanced financial institutions, the landscape of ...
Strategic Partnerships

Cutting Costs Without Cutting Corners – Unlocking Operational Efficiency Through First-Party Technology Solutions

Like many credit unions, Listerhill faced the challenge of managing high volumes of delinquent accounts without overextending internal resources. Their ...
Other

BECU expands in Pierce County with new location coming to Lakewood, Washington

BECU, Washington’s largest credit union, will open a new Neighborhood Financial Center (NFC) in Lakewood this winter bringing in-person financial ...
Charity Events

TriUnity Foundation Awards $95,000 in Grants

TriUnity Foundation has announced the distribution of $95,000 in financial assistance to 23 individuals and families facing terminal illness in ...
Making A Difference

EECU Hosts Member Appreciation Days at 22 Branch Locations

Fresno, CA – June 13, 2025 – Educational Employees Credit Union (EECU) hosted Member Appreciation Days across all 22 of ...

Maine Credit Unions Raise Nearly $1.5 Million to Address Food Insecurity

Credit union representatives from across Maine came together to announce the latest fundraising results of their collaborative Maine Credit Unions’ Campaign for Ending Hunger. During ...

Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service

FOR IMMEDIATE RELEASE Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service Cumberland County FCU has announced the retirement of its ...

NASCUS Partners with the Tennessee and Mississippi Credit Union Association to Launch New Introduction to Credit Union Examination Training

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Tennessee and Mississippi Credit Union Association, is pleased to announce the launch ...

ALM First Caps 30th Anniversary Celebration with Impact Report

Dallas, TX – ALM First, a strategic partner to over 450 depositories nationwide, closed out its year-long 30th anniversary celebration with the release of its Impact Report ...

CU Strategic Planning Applauds Intact CDFI Fund Budget Following Brief Government Shutdown

CU Strategic Planning, a leading provider for mission-focused credit unions, expressed gratitude to Congress for maintaining the $334 million appropriation for the Community Development Financial ...

Meriwest Credit Union Celebrates New Morgan Hill Branch, Strengthening Local Community Ties

We’re growing with you, Morgan Hill! Our new branch is now open, complete with full personal & business banking, lending solutions, and a team dedicated ...
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