The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Second Chances Start Before Release

A formerly incarcerated individual recently walked into one of American 1 Credit Union’s branches shortly after release and asked to work with our team. During the conversation, the member expressed heartfelt gratitude for American 1’s involvement inside the correctional facility and for the time our staff invested before release ever occurred. They shared that this […]

No Drive-Thru? No Problem!

At our Cypress branch, we don’t have a drive-thru — but that didn’t stop one of our incredible team members from going the extra mile. When a member who had recently undergone hip surgery arrived and needed assistance with a withdrawal, Sophia didn’t hesitate. She stepped outside and walked right up to the member’s vehicle […]

A Commitment To Security

Affinity Federal Credit Union

An Affinity member contacted us to recognize the outstanding service provided by one of our senior specialists during a recent fraud-related incident. What initially appeared to be an unauthorized credit card transaction ultimately revealed a more serious situation involving unauthorized access to the member’s bank account. Through her attentiveness and keen listening skills, our representative […]

Preventing A Scam And Creating Member Loyalty

A member came in requesting a $9,000 cash withdrawal. She initially worked with one of our tellers, who asked standard questions about the purpose of such a large cash withdrawal. After this, the member stepped outside to make a phone call, then returned and asked the assistant branch manager (ABM) to process the withdrawal instead. […]

Exceptional Care During Change

Marie assisted a long‑time member, age 78, who has relied on Call 24 telephone banking for nearly 28 years to manage her finances. Because the member does not drive, the transition to the new virtual assistant, PAT, felt overwhelming and frightening. She called in extremely upset and anxious, sharing concerns about speaking sensitive information out […]

Guidance, Trust, And A Path To Homeownership

Sidney Federal Credit Union

When I first met this member two years ago, she was seeking a small personal loan to cover car repairs. She was concerned about being approved due to ongoing health issues that limited her ability to work regular hours. She had already been denied by other financial institutions and decided to apply with us as […]

Making A Difference

EECU Sponsors New Teacher Grants for Sanger Unified

FRESNO, Calif. (Aug. 15, 2025) – Educational Employees Credit Union (EECU) is proud to partner with the Foundation for Sanger ...
Making A Difference

TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness

TriUnity Foundation is proud to announce it is hosting a nationwide virtual 5K this fall to help raise funds to ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 15, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced

CUES and partner Currency Marketing are pleased to announce the Final Five selected to compete for the title of the ...
Vendor Resources

Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores

Many financial institutions assume customers giving high NPS, CSAT, or CES scores are loyal. But data and real-world cases show ...
Technology

Quavo Fraud & Disputes Selected to Debut Breakthrough AI Functionality at FinovateFall 2025

Quavo, Inc. (“Quavo”), the leading disputes technology partner and trusted advisor for financial institutions, will unveil enhanced AI capabilities for ...
Personnel Promotions

Corporate Central Promotes Kyle Gutierrez to Systems Engineer – Automation & Optimization

Corporate Central is proud to announce the promotion of Kyle Gutierrez to Systems Engineer – Automation & Optimization. In this ...
Charity Events

Honoring Heroes: Tunnel to Towers 5K – Milwaukee Doubles in Participation Size, Raises Over $28,000

Corporate Central proudly served as the title sponsor of the second annual Tunnel to Towers 5K Run & Walk – ...
Other

Results are in: #ILoveMyCreditUnion Day 2025

On July 25, credit unions, leagues, and partners worldwide united for the annual #ILoveMyCreditUnion Day — and 2025’s celebration set ...
Personnel Promotions

Boston Firefighters Credit Union Appoints Danielle Milner as President/CEO

Boston, MA, August 6, 2025. In a bold step toward the future, the Board of Directors of Boston Firefighters Credit ...
Operations & HR

Coastal Credit Union Among Triangle’s Best Places to Work for Tenth Time

Coastal Credit Union has once again earned a spot among the Triangle Business Journal’s Best Places to Work. This marks ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 08, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

EECU Helps Local Families Prepare for School with Backpack Giveaway Events

FRESNO, Calif. (Aug. 8, 2025) – Thousands of local children are now better prepared for the new school year thanks ...
Other

CU Executive Compensation Continues to Climb, CUES Compensation Surveys Find

Credit union executive compensation is on the rise, with many leadership roles seeing significant increases in both base salary and ...
Other

The 7th Annual Cannabis Banking Symposium Unites National Stakeholders

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Association for Cannabis Banking (ACB), is proud ...
Other

Partner Credit Unions Enter an Era of Possibilities During the 2025 myCUmortgage Partner Conference

Credit union mortgage leaders from across the country are preparing to embrace the glamour and optimism of the Roaring Twenties ...
Personnel Promotions

One Nevada Promotes Steve O’Donnell to President/CEO

LAS VEGAS, NV. – One Nevada Credit Union recently promoted Steve O’Donnell to serve as its new President/Chief Executive Officer after ...
Technology

First City Credit Union and Quavo Partner to Deliver Secure Online Fraud Resolution for Displaced Members Following LA Fires

Quavo, Inc. (“Quavo”), a leading technology partner and trusted advisor for financial institutions, has partnered with First City Credit Union ...
Technology

DaLand CUSO Empowers Credit Unions with Institution-Branded Stablecoins via New Metallicus Partnership

DaLand CUSO, The Next-Gen CUSO dedicated to helping credit unions fully leverage their core systems while simultaneously embracing today’s digital-asset ...
Industry Analysis & Trends

EECU’s Student Branch Model Showcased at National CUFEN Conference

FRESNO, Calif. (Aug. 1, 2025) – Educational Employees Credit Union (EECU) was honored to share its innovative student branch model ...
Other

Vizo Financial’s August 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 01, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
New Product Releases

Meriwest Credit Union Develops New Account Designed for Savers Seeking Enhanced Deposit Insurance Protection

Unlock the power of secure savings with the SecureEdge Money Market Account from Meriwest. Enjoy competitive rates, full liquidity, and ...
Industry Analysis & Trends

Debunking the Myths: What AI Really Means for Banking

Debunking the Myths: What AI Really Means for Banking By Hugh Khan, Chief Technology Officer, Suntell and Intelligent Banking Solutions ...
Lending

LendKey and Member Student Lending Award $22,000 in Scholarships to Support College Students

Cincinnati, OH —Member Student Lending, a leading network of credit unions offering private student loan and student loan refinance lending ...
Operations & HR

TDFCU Welcomes New Chief Operating Officer: A Proven Leader in Member Experience and Operational Excellence

Treasury Department Federal Credit Union (TDFCU), proudly serving its members since 1935, is excited to welcome Nicholas Moreland as its ...
Strategic Partnerships

Triangle Credit Union Partners With Arkatechture to Anticipate Member Needs & Position for Future Growth

With Arkatechture’s help, Triangle Credit Union is modernizing its data environment, empowering business users, and enhancing the overall member experience.
Making A Difference

SchoolsFirst FCU Honors School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized 30 school employees, representing ...
Industry Analysis & Trends

Quavo Fraud & Disputes Releases Landmark 2025 State of Dispute Management Performance Report

Quavo, Inc. (“Quavo”), the leading provider of AI-powered dispute management solutions, today announced the release of its 2025 State of ...
Making A Difference

EECU Recognized for Expanding Community Access to Financial Services

FRESNO, Calif. (July 28, 2025) – In recognition of its ongoing commitment to expanding financial services and education throughout the ...
Making A Difference

EECU Sponsors New Teacher Grants for Sanger Unified

FRESNO, Calif. (Aug. 15, 2025) – Educational Employees Credit Union (EECU) is proud to partner with the Foundation for Sanger ...
Making A Difference

TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness

TriUnity Foundation is proud to announce it is hosting a nationwide virtual 5K this fall to help raise funds to ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 15, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced

CUES and partner Currency Marketing are pleased to announce the Final Five selected to compete for the title of the ...
Vendor Resources

Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores

Many financial institutions assume customers giving high NPS, CSAT, or CES scores are loyal. But data and real-world cases show ...
Technology

Quavo Fraud & Disputes Selected to Debut Breakthrough AI Functionality at FinovateFall 2025

Quavo, Inc. (“Quavo”), the leading disputes technology partner and trusted advisor for financial institutions, will unveil enhanced AI capabilities for ...
Personnel Promotions

Corporate Central Promotes Kyle Gutierrez to Systems Engineer – Automation & Optimization

Corporate Central is proud to announce the promotion of Kyle Gutierrez to Systems Engineer – Automation & Optimization. In this ...
Charity Events

Honoring Heroes: Tunnel to Towers 5K – Milwaukee Doubles in Participation Size, Raises Over $28,000

Corporate Central proudly served as the title sponsor of the second annual Tunnel to Towers 5K Run & Walk – ...
Other

Results are in: #ILoveMyCreditUnion Day 2025

On July 25, credit unions, leagues, and partners worldwide united for the annual #ILoveMyCreditUnion Day — and 2025’s celebration set ...
Personnel Promotions

Boston Firefighters Credit Union Appoints Danielle Milner as President/CEO

Boston, MA, August 6, 2025. In a bold step toward the future, the Board of Directors of Boston Firefighters Credit ...
Operations & HR

Coastal Credit Union Among Triangle’s Best Places to Work for Tenth Time

Coastal Credit Union has once again earned a spot among the Triangle Business Journal’s Best Places to Work. This marks ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 08, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

EECU Helps Local Families Prepare for School with Backpack Giveaway Events

FRESNO, Calif. (Aug. 8, 2025) – Thousands of local children are now better prepared for the new school year thanks ...
Other

CU Executive Compensation Continues to Climb, CUES Compensation Surveys Find

Credit union executive compensation is on the rise, with many leadership roles seeing significant increases in both base salary and ...
Other

The 7th Annual Cannabis Banking Symposium Unites National Stakeholders

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Association for Cannabis Banking (ACB), is proud ...
Other

Partner Credit Unions Enter an Era of Possibilities During the 2025 myCUmortgage Partner Conference

Credit union mortgage leaders from across the country are preparing to embrace the glamour and optimism of the Roaring Twenties ...
Personnel Promotions

One Nevada Promotes Steve O’Donnell to President/CEO

LAS VEGAS, NV. – One Nevada Credit Union recently promoted Steve O’Donnell to serve as its new President/Chief Executive Officer after ...
Technology

First City Credit Union and Quavo Partner to Deliver Secure Online Fraud Resolution for Displaced Members Following LA Fires

Quavo, Inc. (“Quavo”), a leading technology partner and trusted advisor for financial institutions, has partnered with First City Credit Union ...
Technology

DaLand CUSO Empowers Credit Unions with Institution-Branded Stablecoins via New Metallicus Partnership

DaLand CUSO, The Next-Gen CUSO dedicated to helping credit unions fully leverage their core systems while simultaneously embracing today’s digital-asset ...
Industry Analysis & Trends

EECU’s Student Branch Model Showcased at National CUFEN Conference

FRESNO, Calif. (Aug. 1, 2025) – Educational Employees Credit Union (EECU) was honored to share its innovative student branch model ...
Other

Vizo Financial’s August 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 01, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
New Product Releases

Meriwest Credit Union Develops New Account Designed for Savers Seeking Enhanced Deposit Insurance Protection

Unlock the power of secure savings with the SecureEdge Money Market Account from Meriwest. Enjoy competitive rates, full liquidity, and ...
Industry Analysis & Trends

Debunking the Myths: What AI Really Means for Banking

Debunking the Myths: What AI Really Means for Banking By Hugh Khan, Chief Technology Officer, Suntell and Intelligent Banking Solutions ...
Lending

LendKey and Member Student Lending Award $22,000 in Scholarships to Support College Students

Cincinnati, OH —Member Student Lending, a leading network of credit unions offering private student loan and student loan refinance lending ...
Operations & HR

TDFCU Welcomes New Chief Operating Officer: A Proven Leader in Member Experience and Operational Excellence

Treasury Department Federal Credit Union (TDFCU), proudly serving its members since 1935, is excited to welcome Nicholas Moreland as its ...
Strategic Partnerships

Triangle Credit Union Partners With Arkatechture to Anticipate Member Needs & Position for Future Growth

With Arkatechture’s help, Triangle Credit Union is modernizing its data environment, empowering business users, and enhancing the overall member experience.
Making A Difference

SchoolsFirst FCU Honors School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized 30 school employees, representing ...
Industry Analysis & Trends

Quavo Fraud & Disputes Releases Landmark 2025 State of Dispute Management Performance Report

Quavo, Inc. (“Quavo”), the leading provider of AI-powered dispute management solutions, today announced the release of its 2025 State of ...
Making A Difference

EECU Recognized for Expanding Community Access to Financial Services

FRESNO, Calif. (July 28, 2025) – In recognition of its ongoing commitment to expanding financial services and education throughout the ...

LAFCU recognized as a 2026 Inclusive Workplace

LANSING, Mich. — LAFCU, a Michigan-based credit union, has been recognized as a 2026 Inclusive Workplace by Best Companies Group. The designation highlights LAFCU’s commitment to ...

Alogent’s Unify Shortlisted for Best PayTech Solution for Banks and FIs at the Banking Tech Awards USA 2026

Unify has been named a finalist for Best PayTech Solution for Banks & FIs at the 2026 Banking Tech Awards USA. This recognition reflects the ...

Callahan Introduces Dashboard-Level AI Analysis In Peer Suite

Washington, DC  – Callahan & Associates announced the release of dashboard-level AI Analysis (beta) in Peer Suite, a new capability designed to help credit union teams interpret performance ...

Justice Federal Credit Union Recognized as a 2026 Best Place to Work in Virginia

Justice Federal Credit Union, (Justice Federal), is honored to be recognized as a 2026 Best Places to Work in Virginia, by Virginia Business.

Mark L. Robnett Announced as New CUES Board Chair

Justice Federal Credit Union, (Justice Federal), is pleased to announce that Mark L. Robnett, President and CEO will assume the role of Credit Union Executive ...

State Employees’ Credit Union Helps North Carolinians Build Financial Skills Through Free Education Events

In recognition of Financial Literacy Month in April, State Employees’ Credit Union (SECU) is highlighting its free financial education programming offered through its network of ...
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