The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
LAFCU strengthens team with key promotion and new hires
LANSING, Mich. — LAFCU has strengthened its team with a strategic promotion and two new hires. These moves support the Michigan credit union’s commitment to ...
LAFCU celebrates reading month with a sweet lesson in financial literacy
LANSING, Mich. — In celebration of March as National Reading Month, LAFCU brought its Listen & Learn—All About Donuts program to Winans Elementary School in ...
36 CUES Emerge Participants Selected from Record Number of Applicants
MADISON, WI – March 27, 2025 – Thirty-six emerging credit union leaders have been selected from a record 126 applicants ...
USSFCU Recognized Nationally as a 2025 USA Today Top Workplace
The United States Senate Federal Credit Union (USSFCU) is proud to announce that it has once again been named a ...
Protecht secures strategic investment to accelerate innovation and growth.
Protecht Group is excited to announce a significant investment from PSG, a leading growth equity firm that specializes in partnering ...
First Federal Savings Bank Selects Square 1 Credit Suite by Suntell
Suntell announced that First Federal Savings Bank has chosen its Square 1 Credit Suite® to strengthen the bank’s commercial and ...
ORIGENCE ANNOUNCES AI FUTURIST STEVE BROWN AS A KEYNOTE SPEAKER FOR LENDING TECH LIVE ’25
Origence, a leading provider of lending technology solutions, announced AI futurist Steve Brown as a keynote speaker for its Lending ...
SchoolsFirst Federal Credit Union Joins National “Don’t Tax My Credit Union” Movement to Protect Members’ Financial Well-Being
As federal lawmakers consider tax reforms that could impact credit unions nationwide, SchoolsFirst Federal Credit Union, the largest credit union ...
TowerCares Foundation Makes $300,000 Commitment to Maryland’s UMBC Cybersecurity Institute
New three-year partnership between the TowerCares Foundation, the philanthropic arm of Tower Federal Credit Union, and the UMBC Cybersecurity Institute ...
Omnichannel Communication Strategies for Generational Consumer Engagement
Technology continues to evolve, becoming an increasing presence and affecting various aspects of everyday life. As technology evolves, so do ...
Coastal Credit Union Promotes Michelle Shelton to Chief Operations Officer
Coastal Credit Union has named Michelle Shelton as Chief Operations Officer. In her new role, Shelton will oversee Coastal’s retail ...
Quavo Fraud & Disputes Publishes Consumer Research Revealing How Fraud Resolution Shapes Customer Loyalty
Quavo Fraud & Disputes, a trusted advisor and technology partner in dispute management solutions, today unveiled original research results highlighting ...
Redwood Credit Union Names Esteban Zuno Senior Vice President of Wealth, Insurance & Deposit Services
Esteban Zuno has been promoted to senior vice president of wealth, insurance, and deposit services for Redwood Credit Union.
Truliant Foundation Awards $45,000 in Education Grants to Schools
Twelve schools in Truliant communities are receiving grants for programs that support transformational education and student success in the classroom. ...
Gulf Winds Credit Union Proudly Sponsors Springtime Tallahassee
Gulf Winds Credit Union is thrilled to return as a sponsor of Springtime Tallahassee 2025, happening on March 28 and ...
Origence Lending Services serves 360,000 members and grows to 167 credit unions in 2024
Origence Lending Services, a division of Origence, served 360,000 credit union members and grew to 167 credit unions funding $5 ...
DaLand CUSO Welcomes Blaze Credit Union as a Shareholder and Strategic Partner
DaLand CUSO, a leading innovator in financial technology solutions for credit unions, proudly announces Blaze Credit Union as its second-largest ...
Coastal Credit Union Opens Standalone Drive-Up Interactive Teller Machine in Knightdale, NC
Coastal Credit Union has installed a new dual-function, drive-up interactive teller machine (ITM) located in the parking lot of the ...
Valley First Credit Union Celebrates 75 Years of Service, Commitment, and Community
MODESTO, Calif. March 17, 2025 – Valley First Credit Union proudly celebrates 75 years of dedicated service, financial empowerment, and community impact across the Central ...
CUNA Strategic Services’ Newest Alliance Provider Peacefully Simplifies Complex End-of-Life Planning and Estate Settlement
CUNA Strategic Services is pleased to announce their new alliance with Peacefully, an all-in-one platform that helps members with estate ...
TruPartner Credit Union Expands Employee Giving with Matching Donations
TruPartner Credit Union is proud to partner with Community Shares of Greater Cincinnati to amplify employee giving. As part of ...
CREDIT UNIONS FOR KIDS HOSTS 20TH WINE AUCTION RAISING $2.2 MILLION FOR CHILDREN’S MIRACLE NETWORK HOSPITALS
The Credit Unions for Kids Wine Auction celebrated its 20th annual event, raising a record $2.2 million for 11 CMN ...
Indiana Members Credit Union Contributes $10,000 to Caroline Symmes Children’s Cancer Endowment for Cancer Awareness Card
On behalf of Indiana Members Credit Union members, IMCU recently presented a check for $10,000 to the Caroline Symmes Children’s ...
State Employees’ Credit Union Announces 2025 Community Shred Day Events
State Employees’ Credit Union (SECU) has announced the 2025 dates for its statewide Shred Day program. This year, 24 events ...
Baker Market Update – Week in Review: March 14, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
A Tribute to Ed Fox: Honoring the Life and Leadership of Mid-Atlantic Corporate’s Former CEO
Edward J. (Ed) Fox, former CEO of Mid-Atlantic Corporate Federal Credit Union, passed away on March 9, 2025. Vizo Financial ...
Unitus Community Credit Union Celebrates Former Board Chair’s Induction to AACUC Hall of Fame
Barbara J. Leonard inducted posthumously into the African American Credit Union Coalition’s (AACUC) Hall of Fame.
Unitus Community Credit Union Celebrates International Community Heart Award Winners
Annual awards recognize those making a lasting impact on our global communities
BCU PRESIDENT, CEO MIKE VALENTINE RECOGNIZED WITH HERB WEGNER MEMORIAL AWARD, THE CREDIT UNION MOVEMENT’S HIGHEST NATIONAL HONOR
BCU President and CEO, Mike Valentine, has been named a recipient of the 2025 Herb Wegner Memorial Award for Outstanding Individual Achievement by the National ...
Rivermark Donates $3 Million to Rebuilding Together PNW
March 13, 2025 For Immediate Release Rivermark Donates $3 Million to Rebuilding Together PNW PORTLAND, OR –The Rivermark Community Fund ...
LAFCU strengthens team with key promotion and new hires
LANSING, Mich. — LAFCU has strengthened its team with a strategic promotion and two new hires. These moves support the Michigan credit union’s commitment to ...
LAFCU celebrates reading month with a sweet lesson in financial literacy
LANSING, Mich. — In celebration of March as National Reading Month, LAFCU brought its Listen & Learn—All About Donuts program to Winans Elementary School in ...
36 CUES Emerge Participants Selected from Record Number of Applicants
MADISON, WI – March 27, 2025 – Thirty-six emerging credit union leaders have been selected from a record 126 applicants ...
USSFCU Recognized Nationally as a 2025 USA Today Top Workplace
The United States Senate Federal Credit Union (USSFCU) is proud to announce that it has once again been named a ...
Protecht secures strategic investment to accelerate innovation and growth.
Protecht Group is excited to announce a significant investment from PSG, a leading growth equity firm that specializes in partnering ...
First Federal Savings Bank Selects Square 1 Credit Suite by Suntell
Suntell announced that First Federal Savings Bank has chosen its Square 1 Credit Suite® to strengthen the bank’s commercial and ...
ORIGENCE ANNOUNCES AI FUTURIST STEVE BROWN AS A KEYNOTE SPEAKER FOR LENDING TECH LIVE ’25
Origence, a leading provider of lending technology solutions, announced AI futurist Steve Brown as a keynote speaker for its Lending ...
SchoolsFirst Federal Credit Union Joins National “Don’t Tax My Credit Union” Movement to Protect Members’ Financial Well-Being
As federal lawmakers consider tax reforms that could impact credit unions nationwide, SchoolsFirst Federal Credit Union, the largest credit union ...
TowerCares Foundation Makes $300,000 Commitment to Maryland’s UMBC Cybersecurity Institute
New three-year partnership between the TowerCares Foundation, the philanthropic arm of Tower Federal Credit Union, and the UMBC Cybersecurity Institute ...
Omnichannel Communication Strategies for Generational Consumer Engagement
Technology continues to evolve, becoming an increasing presence and affecting various aspects of everyday life. As technology evolves, so do ...
Coastal Credit Union Promotes Michelle Shelton to Chief Operations Officer
Coastal Credit Union has named Michelle Shelton as Chief Operations Officer. In her new role, Shelton will oversee Coastal’s retail ...
Quavo Fraud & Disputes Publishes Consumer Research Revealing How Fraud Resolution Shapes Customer Loyalty
Quavo Fraud & Disputes, a trusted advisor and technology partner in dispute management solutions, today unveiled original research results highlighting ...
Redwood Credit Union Names Esteban Zuno Senior Vice President of Wealth, Insurance & Deposit Services
Esteban Zuno has been promoted to senior vice president of wealth, insurance, and deposit services for Redwood Credit Union.
Truliant Foundation Awards $45,000 in Education Grants to Schools
Twelve schools in Truliant communities are receiving grants for programs that support transformational education and student success in the classroom. ...
Gulf Winds Credit Union Proudly Sponsors Springtime Tallahassee
Gulf Winds Credit Union is thrilled to return as a sponsor of Springtime Tallahassee 2025, happening on March 28 and ...
Origence Lending Services serves 360,000 members and grows to 167 credit unions in 2024
Origence Lending Services, a division of Origence, served 360,000 credit union members and grew to 167 credit unions funding $5 ...
DaLand CUSO Welcomes Blaze Credit Union as a Shareholder and Strategic Partner
DaLand CUSO, a leading innovator in financial technology solutions for credit unions, proudly announces Blaze Credit Union as its second-largest ...
Coastal Credit Union Opens Standalone Drive-Up Interactive Teller Machine in Knightdale, NC
Coastal Credit Union has installed a new dual-function, drive-up interactive teller machine (ITM) located in the parking lot of the ...
Valley First Credit Union Celebrates 75 Years of Service, Commitment, and Community
MODESTO, Calif. March 17, 2025 – Valley First Credit Union proudly celebrates 75 years of dedicated service, financial empowerment, and community impact across the Central ...
CUNA Strategic Services’ Newest Alliance Provider Peacefully Simplifies Complex End-of-Life Planning and Estate Settlement
CUNA Strategic Services is pleased to announce their new alliance with Peacefully, an all-in-one platform that helps members with estate ...
TruPartner Credit Union Expands Employee Giving with Matching Donations
TruPartner Credit Union is proud to partner with Community Shares of Greater Cincinnati to amplify employee giving. As part of ...
CREDIT UNIONS FOR KIDS HOSTS 20TH WINE AUCTION RAISING $2.2 MILLION FOR CHILDREN’S MIRACLE NETWORK HOSPITALS
The Credit Unions for Kids Wine Auction celebrated its 20th annual event, raising a record $2.2 million for 11 CMN ...
Indiana Members Credit Union Contributes $10,000 to Caroline Symmes Children’s Cancer Endowment for Cancer Awareness Card
On behalf of Indiana Members Credit Union members, IMCU recently presented a check for $10,000 to the Caroline Symmes Children’s ...
State Employees’ Credit Union Announces 2025 Community Shred Day Events
State Employees’ Credit Union (SECU) has announced the 2025 dates for its statewide Shred Day program. This year, 24 events ...
Baker Market Update – Week in Review: March 14, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
A Tribute to Ed Fox: Honoring the Life and Leadership of Mid-Atlantic Corporate’s Former CEO
Edward J. (Ed) Fox, former CEO of Mid-Atlantic Corporate Federal Credit Union, passed away on March 9, 2025. Vizo Financial ...
Unitus Community Credit Union Celebrates Former Board Chair’s Induction to AACUC Hall of Fame
Barbara J. Leonard inducted posthumously into the African American Credit Union Coalition’s (AACUC) Hall of Fame.
Unitus Community Credit Union Celebrates International Community Heart Award Winners
Annual awards recognize those making a lasting impact on our global communities
BCU PRESIDENT, CEO MIKE VALENTINE RECOGNIZED WITH HERB WEGNER MEMORIAL AWARD, THE CREDIT UNION MOVEMENT’S HIGHEST NATIONAL HONOR
BCU President and CEO, Mike Valentine, has been named a recipient of the 2025 Herb Wegner Memorial Award for Outstanding Individual Achievement by the National ...
Rivermark Donates $3 Million to Rebuilding Together PNW
March 13, 2025 For Immediate Release Rivermark Donates $3 Million to Rebuilding Together PNW PORTLAND, OR –The Rivermark Community Fund ...
EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students
FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First Book to bring the Magic ...
Synergent and Partner Credit Unions Honored with Four MAC Award Wins
Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns developed for Bayer Heritage FCU, ...
Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers
Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the launch of ApexOne Auto, an ...
Central Willamette Credit Union Selects Cedric Bousquet as CFO
ALBANY, Oregon, November 5, 2025 — Central Willamette Credit Union has selected Cedric Bousquet to serve as its new Chief Financial Officer (CFO). Bousquet, who ...
SchoolsFirst Federal Credit Union Names Michael Pfau SVP of Digital Experience
SchoolsFirst Federal Credit Union has named Michael Pfau as its new Senior Vice President of Digital Experience, a role focused on enhancing online and mobile ...
Synergent and Clutch Sign New Partnership
Synergent is proud to announce a new strategic partnership with Clutch, a cutting-edge fintech platform that provides credit unions with omni-channel consumer loan and deposit ...