The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Helping Suzie Make Her Savings Work Smarter
“Suzie” and her daughter recently visited University Credit Union to explore checking account options. Suzie currently holds a combined balance of $822,000 across her savings and checking accounts, including a recent $3,000 deposit. During our conversation, we introduced Suzie to our high yield savings account (HYSA) as a way to turn her existing savings into […]
When 1 Conversation Changes Everything
One afternoon, a member walked into a University Credit Union branch planning to make a simple deposit. During a friendly conversation, our team noticed she had a credit card with us that she’d held for quite some time … at an interest rate of 20%. Recognizing an opportunity to help her save money and improve […]
Every Interaction Matters: Building Trust Through Care
During a busy day in Member Services, one of our supervisors stepped in to support the team and assist members in the queue. A member was dealing with fraud on their Visa card and was understandably concerned. The member needed guidance on the dispute process and reassurance about their account security. What might seem like […]
Quick Thinking Stops A Scam In Its Tracks
An elderly member recently visited our branch to request a large cash withdrawal to pay a contractor for home construction. As our representative spoke with him, it became clear something was not right. The person claiming to be the contractor had actually driven the member to the branch and was waiting outside, which immediately raised […]
A Kind Gesture Makes All The Difference
A member recently visited our main branch to take care of a VISA card issue. While waiting, she had to leave abruptly for work and accidentally left without the card. Unfortunately, she was babysitting several children and was unable to return during business hours. One of our representatives stepped in right away, de-escalating the situation […]
Clothes And Kindness For A Member In Need
Affinity Plus Federal Credit Union
When Sarah walked into the Winona branch to open a new account, no one expected how much her visit would impact the day. She didn’t have proof of address, so after chatting with Neelie, she headed to the Winona State Housing office and returned shortly after. While waiting, staff overheard Sarah on the phone with […]
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 9 Angels Game
EECU Proudly Sponsors 21st Annual Slick Rock Student Film Festival
Corporate Central Holds 44th Annual Meeting and Announces Board of Directors
Suncoast Credit Union Partner with Informed to Accelerate Funding and Dealer Satisfaction
Defend Against Fraud and ID Theft at Redwood Credit Union’s Free Shred-a-Thons
CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%
Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”
Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East
LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers
Baker Market Update – Week in Review: May 09, 2025
Corporate One Announces 2025 Board of Directors
Jeremiah Kossen Appointed to Corporate One Federal Credit Union’s Supervisory Committee
Indiana Members Credit Union Announces 2025 Cancer Awareness Card Beneficiary
EECU Honored for Support of Hmong American Day Celebration
Desert Financial Credit Union Launches Private Student Loan and Refinance Solutions with CU Student Choice
SECU Foundation Awards Grace Clinic of Yadkin Valley with $600,000 Grant for New Medical Facility
Valley First Credit Union Announces Board Re-Elections and New Appointments at Annual Meeting
LAFCU’s Kelli Ellsworth Etchison Honored With Lansing Community College Distinguished Alumni Award
Redwood Credit Union Elects Board of Directors
TriUnity Foundation Announces Board Elections and Strategic Focus for 2025-2026
Revolutionizing Payoffs- No More Paper Checks!
Laura Blanding Joins LAFCU As Vice President Of Membership Growth And Development
Stephanie Schmidt Earns Prestigious Accredited Faster Payments Professional (AFPP) Certification
BECU to open new Neighborhood Financial Centers on Bainbridge Island and in Duvall, Washington
Coastal Credit Union Hires Anita Marshall to Lead Rocky Mount Branch
LAFCU To Award $10K In Grants To Individuals Seeking Financial Relief
Credit Unions Join Others in Massachusetts to Raise Awareness of Dangerous Disease
New Associate Board Member and Audit Committee Members to Join Advia Credit Union’s Dedicated Volunteers
U1 Announces 2025 Scholarship Winners
Baker Market Update – Week in Review: May 02, 2025
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 9 Angels Game
EECU Proudly Sponsors 21st Annual Slick Rock Student Film Festival
Corporate Central Holds 44th Annual Meeting and Announces Board of Directors
Suncoast Credit Union Partner with Informed to Accelerate Funding and Dealer Satisfaction
Defend Against Fraud and ID Theft at Redwood Credit Union’s Free Shred-a-Thons
CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%
Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”
Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East
LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers
Baker Market Update – Week in Review: May 09, 2025
Corporate One Announces 2025 Board of Directors
Jeremiah Kossen Appointed to Corporate One Federal Credit Union’s Supervisory Committee
Indiana Members Credit Union Announces 2025 Cancer Awareness Card Beneficiary
EECU Honored for Support of Hmong American Day Celebration
Desert Financial Credit Union Launches Private Student Loan and Refinance Solutions with CU Student Choice
SECU Foundation Awards Grace Clinic of Yadkin Valley with $600,000 Grant for New Medical Facility
Valley First Credit Union Announces Board Re-Elections and New Appointments at Annual Meeting
LAFCU’s Kelli Ellsworth Etchison Honored With Lansing Community College Distinguished Alumni Award
Redwood Credit Union Elects Board of Directors
TriUnity Foundation Announces Board Elections and Strategic Focus for 2025-2026
Revolutionizing Payoffs- No More Paper Checks!
Laura Blanding Joins LAFCU As Vice President Of Membership Growth And Development
Stephanie Schmidt Earns Prestigious Accredited Faster Payments Professional (AFPP) Certification
BECU to open new Neighborhood Financial Centers on Bainbridge Island and in Duvall, Washington
Coastal Credit Union Hires Anita Marshall to Lead Rocky Mount Branch
LAFCU To Award $10K In Grants To Individuals Seeking Financial Relief
Credit Unions Join Others in Massachusetts to Raise Awareness of Dangerous Disease
New Associate Board Member and Audit Committee Members to Join Advia Credit Union’s Dedicated Volunteers
U1 Announces 2025 Scholarship Winners
Baker Market Update – Week in Review: May 02, 2025
FI Connect Expands with Home Improvement Lending Channel, Helping Credit Unions Access New Home Renovation Loan Opportunities
Callahan & Gallup Welcome Two Credit Unions To The Member Engagement And Financial Wellbeing Consortium
QuantyPhi Welcomes Max Bade as ALM & CECL Analyst
LAFCU, Quality Dairy partner for third annual Paczki Palooza to benefit local charities
EECU Celebrates Fresno Unified Excellence in Education Honorees
Coastal Credit Union Headquarters Renovation Earns Multiple Honors