The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Turning A Conversation Into Financial Relief

Empower Federal Credit Union

A new member recently visited our Buffalo branch to learn more about who we are and how we can help. What began as a conversation about refinancing an auto loan quickly revealed an opportunity to offer a more competitive rate. Not only were we able to save the member money on their vehicle loan, but […]

Second Chances Start Before Release

A formerly incarcerated individual recently walked into one of American 1 Credit Union’s branches shortly after release and asked to work with our team. During the conversation, the member expressed heartfelt gratitude for American 1’s involvement inside the correctional facility and for the time our staff invested before release ever occurred. They shared that this […]

No Drive-Thru? No Problem!

At our Cypress branch, we don’t have a drive-thru — but that didn’t stop one of our incredible team members from going the extra mile. When a member who had recently undergone hip surgery arrived and needed assistance with a withdrawal, Sophia didn’t hesitate. She stepped outside and walked right up to the member’s vehicle […]

A Commitment To Security

Affinity Federal Credit Union

An Affinity member contacted us to recognize the outstanding service provided by one of our senior specialists during a recent fraud-related incident. What initially appeared to be an unauthorized credit card transaction ultimately revealed a more serious situation involving unauthorized access to the member’s bank account. Through her attentiveness and keen listening skills, our representative […]

Preventing A Scam And Creating Member Loyalty

A member came in requesting a $9,000 cash withdrawal. She initially worked with one of our tellers, who asked standard questions about the purpose of such a large cash withdrawal. After this, the member stepped outside to make a phone call, then returned and asked the assistant branch manager (ABM) to process the withdrawal instead. […]

Exceptional Care During Change

Marie assisted a long‑time member, age 78, who has relied on Call 24 telephone banking for nearly 28 years to manage her finances. Because the member does not drive, the transition to the new virtual assistant, PAT, felt overwhelming and frightening. She called in extremely upset and anxious, sharing concerns about speaking sensitive information out […]

Strategic Partnerships

Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program

Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 18, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students

The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
Making A Difference

SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Strategic Partnerships

Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency

San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Strategic Partnerships

Six Credit Unions from Across the U.S. Partner with myCUmortgage

myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
Technology

Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets

Corelation, Inc., expands its KeyStone core client base in the second quarter of 2025 with the addition of seven newly ...
Marketing

Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes

Hello, Please see the attached press release announcing that Centra Credit Union has been named a Best-In-State Credit Union for ...
Personnel Promotions

Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Brad ...
Making A Difference

SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center

SECU Foundation has announced a $1.5 million challenge grant for Western Youth Network (WYN) to assist with the construction of ...
Strategic Partnerships

PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent

Synergent is proud to announce a new partnership with New Bedford Credit Union through a ten-year agreement for hosted Jack ...
Personnel Promotions

Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations

Hartford, CT, July 10, 2025. Hartford Federal Credit Union is pleased to announce the appointment of James Kane as its ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 11, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Technology

Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards

Alogent is proud to announce that Unify has won the 2025 PayTech Award for “Best Consumer Payments System for Banks ...
Strategic Partnerships

InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions

InterLutions, an innovative CUSO committed to enhancing employee benefits across the credit union industry, is proud to announce a strategic ...
Other

LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list

LGE Community Credit Union was recently recognized as one of the top credit unions in Georgia by Forbes on the ...
Making A Difference

SchoolsFirst Federal Credit Union Lobby to Support Healing and Hope in CHOC’s New Outpatient Tower

SchoolsFirst Federal Credit Union, as part its ongoing commitment to Children’s Hospital of Orange County (CHOC), now part of Rady ...
Other

Southland Credit Union Announces Retirement of President/CEO, Thomas Lent

With deep appreciation for his outstanding service, Southland Credit Union prepares to say farewell to President and CEO Thomas (Tom) ...
Operations & HR

Tower Federal Credit Union Earns Great Place to Work® Certification—Seven Years in a Row!

For the seventh consecutive year, Tower Federal Credit Union has been named a “great workplace” by the independent analysts at ...
Strategic Partnerships

Acadia Federal Credit Union Extends Longstanding Partnership with Synergent

Synergent is pleased to announce the renewal of its long-standing partnership with Acadia Federal Credit Union through a new ten-year ...
Making A Difference

EECU Awards $100K in Grants to Help Students Reach Their Goals

FRESNO, Calif. (July 9, 2025) — Educational Employees Credit Union (EECU) proudly announced today the distribution of 50 student grants ...
Lending

Affordability is Top Driver for Consumers Leasing Vehicles, according to New CULA Survey

Nearly 70% of consumers surveyed would lease again for lower payments, shorter terms and flexibility in uncertain economy, and nearly ...
Strategic Partnerships

Alloya Corporate FCU Facilitates Multi-Issuer Auto Loan Securitization

Alloya is excited to announce that it has completed the credit union network’s first ever multi-issuer prime auto loan asset ...
Making A Difference

SchoolsFirst FCU Team Members Help Harvest 6,000 Pounds of Produce on Credit Union Industry’s Development Education Day of Service

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, participated ...
Strategic Partnerships

Algebrik AI and Kinective Partner to Streamline Lending from Application to Signature

Algebrik AI Inc., a Delaware-incorporated company headquartered in New York City pioneering the world’s first cloud-native, AI-powered, digital-era Loan Origination ...
Strategic Partnerships

Winthrop Area Federal Credit Union Renews Partnership with Synergent

Synergent® is pleased to announce that Winthrop Area Federal Credit Union has renewed its long-term partnership with Synergent. The renewal ...
Other

Vizo Financial’s July 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...
Strategic Partnerships

Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program

Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 18, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students

The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
Making A Difference

SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Strategic Partnerships

Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency

San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Strategic Partnerships

Six Credit Unions from Across the U.S. Partner with myCUmortgage

myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
Technology

Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets

Corelation, Inc., expands its KeyStone core client base in the second quarter of 2025 with the addition of seven newly ...
Marketing

Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes

Hello, Please see the attached press release announcing that Centra Credit Union has been named a Best-In-State Credit Union for ...
Personnel Promotions

Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Brad ...
Making A Difference

SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center

SECU Foundation has announced a $1.5 million challenge grant for Western Youth Network (WYN) to assist with the construction of ...
Strategic Partnerships

PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent

Synergent is proud to announce a new partnership with New Bedford Credit Union through a ten-year agreement for hosted Jack ...
Personnel Promotions

Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations

Hartford, CT, July 10, 2025. Hartford Federal Credit Union is pleased to announce the appointment of James Kane as its ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 11, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Technology

Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards

Alogent is proud to announce that Unify has won the 2025 PayTech Award for “Best Consumer Payments System for Banks ...
Strategic Partnerships

InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions

InterLutions, an innovative CUSO committed to enhancing employee benefits across the credit union industry, is proud to announce a strategic ...
Other

LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list

LGE Community Credit Union was recently recognized as one of the top credit unions in Georgia by Forbes on the ...
Making A Difference

SchoolsFirst Federal Credit Union Lobby to Support Healing and Hope in CHOC’s New Outpatient Tower

SchoolsFirst Federal Credit Union, as part its ongoing commitment to Children’s Hospital of Orange County (CHOC), now part of Rady ...
Other

Southland Credit Union Announces Retirement of President/CEO, Thomas Lent

With deep appreciation for his outstanding service, Southland Credit Union prepares to say farewell to President and CEO Thomas (Tom) ...
Operations & HR

Tower Federal Credit Union Earns Great Place to Work® Certification—Seven Years in a Row!

For the seventh consecutive year, Tower Federal Credit Union has been named a “great workplace” by the independent analysts at ...
Strategic Partnerships

Acadia Federal Credit Union Extends Longstanding Partnership with Synergent

Synergent is pleased to announce the renewal of its long-standing partnership with Acadia Federal Credit Union through a new ten-year ...
Making A Difference

EECU Awards $100K in Grants to Help Students Reach Their Goals

FRESNO, Calif. (July 9, 2025) — Educational Employees Credit Union (EECU) proudly announced today the distribution of 50 student grants ...
Lending

Affordability is Top Driver for Consumers Leasing Vehicles, according to New CULA Survey

Nearly 70% of consumers surveyed would lease again for lower payments, shorter terms and flexibility in uncertain economy, and nearly ...
Strategic Partnerships

Alloya Corporate FCU Facilitates Multi-Issuer Auto Loan Securitization

Alloya is excited to announce that it has completed the credit union network’s first ever multi-issuer prime auto loan asset ...
Making A Difference

SchoolsFirst FCU Team Members Help Harvest 6,000 Pounds of Produce on Credit Union Industry’s Development Education Day of Service

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, participated ...
Strategic Partnerships

Algebrik AI and Kinective Partner to Streamline Lending from Application to Signature

Algebrik AI Inc., a Delaware-incorporated company headquartered in New York City pioneering the world’s first cloud-native, AI-powered, digital-era Loan Origination ...
Strategic Partnerships

Winthrop Area Federal Credit Union Renews Partnership with Synergent

Synergent® is pleased to announce that Winthrop Area Federal Credit Union has renewed its long-term partnership with Synergent. The renewal ...
Other

Vizo Financial’s July 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...

Alogent Receives Federal Reserve Authorization to Directly Exchange X9 Check Image Files for Banks and Credit Unions, Expanding its Role as a Payments Infrastructure Provider

Alogent announced it has been authorized by the Federal Reserve to send and receive X9 check image exchange files on behalf of its financial institution ...

EECU Celebrates Kings County Educators at Annual Excellence in Education Awards

FRESNO, Calif. (April 22, 2026) – Educational Employees Credit Union (EECU) partnered once again with the Kings County Office of Education to honor outstanding educators ...

Family Trust joins with Phillis Wheatley Community Center and Furman University’s Riley Institute to Launch Financial Program

Family Trust Federal Credit Union is partnering with the Phillis Wheatley Community Center and Furman University’s Riley Institute to launch Financial Foundations, a new program ...

Celebrating 90 years of impact: BECU releases 2025 Annual Report

BECU, the fifth largest credit union in the U.S., released its 2025 Annual Report today, marking 90 years of strengthening financial health for members and ...

The Illinois Credit Union League Announces Board of Directors and Officers

The Illinois Credit Union League (ICUL) today announced the results of its 2026 Board of Directors election following the League’s Annual Delegates Meeting held April ...

Boucoup Wins Gold Stevie® Award in 2026 American Business Awards®

Boucoup won a Gold Stevie® Award in the 2026 American Business Awards® in the Apps for Family & Kids category, standing out among more than ...
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