The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Helping Members Achieve Business Dreams
Navy Federal Credit Union
Bruce Reschke discovered his passion for hands-on work at 16, when he got a summer job at an electric motor repair shop in Jacksonville, FL. Over nearly three decades, Bruce climbed the corporate ladder, eventually making his way to a sales position at Westside Electric, a veteran-owned company that offers electric motor repairs, new motor sales, […]
Compassion Meets Credit
Our call center representative, Marcela, helped a non-member trying to take over his ill brother’s auto loan. When the member passed away without a will, Marcela coordinated with our collections team to pause repossession and support the grieving family. She then helped the sister become a member and secure a personal loan to retain the […]
From Transaction To Connection
Western Vista Federal Credit Union
This summer, one of our members stopped by the branch to make a quick deposit. As we chatted, she mentioned that she’d just finished her last round of chemotherapy. Her whole face lit up when she said it. You could feel the joy radiating from her. I congratulated her, and she smiled, her voice catching […]
Paycheck Program Eases Shutdown Fears
Navy Federal Credit Union
This spring, Army Veteran Cassandra Clouse was concerned about the impact a possible government shutdown would have on her finances. Now an engineer at the Air Force Research Lab in Ohio, Cassandra feared an indefinite furlough, which would leave her without income she needed to pay regular bills. At the time, Cassandra had taken out […]
“Mr. Mayor” Finds His Way Home
Navy Federal Credit Union
When Air Force Veteran Gil Petrosino didn’t return from his daily walk in Lake Elsinore, CA, his wife Sherry feared the worst. As she searched the town, she spotted a crowd — and to her relief, Gil, in his 80s, was at the center, flanked by a police car and the town’s mayor, Natasha Johnson. […]
Nobody Else Came But Her
Navy Federal Credit Union
Navy Federal Credit Union is known for safeguarding its members’ financial health — but for Angelo Stone, the credit union’s care extended far beyond the expected. A loyal member since Navy Federal protected him from fraud years ago, Stone’s appreciation deepened last fall when assistant branch manager Joi Parker came to his rescue during a […]
CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution
Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley
Maine Highlands Federal Credit Union Renews Partnership with Synergent
Baker Market Update – Week in Review: February 14, 2025
Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink
United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend
Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation
Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency
SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools
United Federal Credit Union Names New Mortgage Advisor in Rogers, AR
Cetera Financial Institution Welcomes Mainstreet Credit Union
Santa Isabel Chooses Sharetec for its Comprehensive Core System
EECU’s Newest Branch Has Wheels, Will Travel
Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger
Newsweek Names Redwood Credit Union One of “America’s Best” Credit Unions
Baker Market Update – Week in Review: February 07, 2025
Fibre Federal Credit Union Reduces HR Response Time by 95% Using Eltropy’s AI-Powered Texting Platform
Blue Federal Credit Union donates over $150,000 to Children’s Hospital Colorado
World’s 1st cloud-native, AI-powered, digital-era LOS
EECU Brings Innovative Financial Education to High School Campus
Coastal Wealth Management Advisors Earn Awards for Outstanding Performance
SchoolsFirst FCU Celebrates 2024 Year of Giving to Children’s Miracle Network Hospitals
African-American Credit Union Coalition (AACUC) Awards Scholarship for Humanedge Executive Leadership Program
LoneTree, TruStage™ Ventures announce investment into data analytics firm Arkatechture
United Federal Credit Union to Offer Down Payment Assistance to Mortgage Borrowers in agreement with the Arkansas Development Finance Authority
USSFCU Welcomes Don DiMatteo as Chief Lending Officer
CUNA Strategic Services Aligns With Wipfli to Provide Access to Top C-Suite Talent and Streamline Loan Reviews
Chartway Announces Promotions of Dana Brock, Kelsey Jones and Jace White
GTE Financial Celebrates 90 Years of Service in the Tampa Bay Community
Cumberland County FCU Announces New Hire and Multiple Promotions
CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution
Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley
Maine Highlands Federal Credit Union Renews Partnership with Synergent
Baker Market Update – Week in Review: February 14, 2025
Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink
United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend
Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation
Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency
SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools
United Federal Credit Union Names New Mortgage Advisor in Rogers, AR
Cetera Financial Institution Welcomes Mainstreet Credit Union
Santa Isabel Chooses Sharetec for its Comprehensive Core System
EECU’s Newest Branch Has Wheels, Will Travel
Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger
Newsweek Names Redwood Credit Union One of “America’s Best” Credit Unions
Baker Market Update – Week in Review: February 07, 2025
Fibre Federal Credit Union Reduces HR Response Time by 95% Using Eltropy’s AI-Powered Texting Platform
Blue Federal Credit Union donates over $150,000 to Children’s Hospital Colorado
World’s 1st cloud-native, AI-powered, digital-era LOS
EECU Brings Innovative Financial Education to High School Campus
Coastal Wealth Management Advisors Earn Awards for Outstanding Performance
SchoolsFirst FCU Celebrates 2024 Year of Giving to Children’s Miracle Network Hospitals
African-American Credit Union Coalition (AACUC) Awards Scholarship for Humanedge Executive Leadership Program
LoneTree, TruStage™ Ventures announce investment into data analytics firm Arkatechture
United Federal Credit Union to Offer Down Payment Assistance to Mortgage Borrowers in agreement with the Arkansas Development Finance Authority
USSFCU Welcomes Don DiMatteo as Chief Lending Officer
CUNA Strategic Services Aligns With Wipfli to Provide Access to Top C-Suite Talent and Streamline Loan Reviews
Chartway Announces Promotions of Dana Brock, Kelsey Jones and Jace White
GTE Financial Celebrates 90 Years of Service in the Tampa Bay Community
Cumberland County FCU Announces New Hire and Multiple Promotions
Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union
Baker Market Update – Week in Review: January 30, 2026
ALM First Welcomes Jennifer Walker as Director, Sales & Client Relations
Vizo Financial’s February 2026 Education Calendar
Coastal Credit Union Surpasses $6 Billion in Assets
13 families celebrate the new year in new homes thanks to RCU Community Fund’s Down Payment Assistance program