The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Heat Restored Before Winter Set In.

Heritage Financial Credit Union

A member lost her husband last year, and without his additional income, her monthly budget became tighter than ever. While she was managing to get by, she was burdened with credit card debt from funeral expenses and prior purchases, along with high month‑to‑month interest. She was able to cover her bills each month, but there […]

Guidance That Turned Rent Into Ownership

Suncoast Credit Union

As immigrants from Haiti, members M and E were renting an apartment that was significantly overpriced. They both had jobs and wanted to own a home, so they came to Suncoast and applied for a mortgage. Unfortunately, they did not qualify due to income limitations and a lack of credit. Neither M nor E had […]

From Uncertainty To Joy On Four Wheels

Empower Federal Credit Union

I helped a member about four months ago who came in explaining that she needed a vehicle to get to and from work but had a zero credit score. As a first-time auto borrower, she had no idea what to do or what to look for, so she came to see us. Because she had […]

From Produce Aisle To Business Owner

FirstLight Federal Credit Union

The member was a long-time employee at a local produce market in Bonifay, Holmes County, Florida, where they worked for more than 20 years and built deep industry knowledge along with a long-held dream of owning their own market. When the member decided to pursue that goal, the primary barrier was access to startup capital […]

From Maxed Out To Moving Forward

A 49-year-old single parent was struggling to make ends meet after overtime hours at work were eliminated, significantly reducing household income. As a result, credit cards became maxed out, and only minimum payments could be made. One credit card ultimately charged off because the required payment was no longer affordable. When the member reached out […]

Finding Stability After Setbacks

Connections Credit Union

A non-member came into the branch after being referred by an existing member, looking for help with an unsecured loan to pay off collections and back taxes. They shared that they were struggling to keep up with multiple payments while still covering basic living expenses. The financial strain began after an unexpected major surgery that […]

Technology

Quavo Named Winner of the 2026 CreditUnions.com Innovation Series Fraud Prevention and Resolution Category

Quavo, Inc. (“Quavo”), a leading AI disputes technology partner and strategic advisor to financial institutions and technology companies, today announced ...
Personnel Promotions

For Immediate Release – Peake Federal Credit Union Appoints Stacie Sloan as President/CEO

Towson, MD, Friday, March 27, 2026. Peake Federal Credit Union today announced the appointment of Stacie Sloan as its new ...
Other

Vizo Financial’s April 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Marketing

CreditUnions.com Wraps Up The 2026 Innovation Series

Washington, DC  – After weeks of online showcases, CreditUnions.com has concluded its 2026 Innovation Series. The series highlighted practical solutions designed to help credit ...

LAFCU to host free Shred Day event April 25

LANSING, Mich. — With tax season in full swing, many individuals are sorting through financial records, receipts and old statements—often ...
Other

36 Innovators, One Transformative Program: Introducing the 2026 CUES Emerge Cohort

MADISON, WI — March 26, 2026 —Thirty-six emerging leaders from across North America have been selected to participate in the ...

2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning

Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton ...

Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office

TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People ...
Industry Analysis & Trends

Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights

Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with ...
Personnel Promotions

For Immediate Release – Securityplus Federal Credit Union Elevates Strategy and Lending Leadership with Key Executive Moves

Baltimore, MD, March 23, 2026. Securityplus Federal Credit Union, one of Maryland’s largest and most diverse credit unions, announces key ...
Strategic Partnerships

Orsa Credit Union Selects Appli to Modernize Digital Member Experience

Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected ...
Lending

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools ...
Strategic Partnerships

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual ...
Personnel Promotions

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, ...
Strategic Partnerships

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member ...
Personnel Promotions

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and ...
Other

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% ...
Operations & HR

ACUMA Recognized with Great Benefits Award from Mployer

ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard ...
Personnel Promotions

LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager

LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, ...
Operations & HR

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of ...
Strategic Partnerships

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability ...
Other

Indiana Members Credit Union Celebrates Bottleworks Headquarters Grand Opening and 70th Anniversary

Indiana Members Credit Union celebrated the grand opening of its Bottleworks Corporate Headquarters with a ribbon cutting and community celebration, ...
Making A Difference

Maine Credit Unions Expand Financial Education with New Curriculum Focused on Protecting Assets and Preventing Fraud

Fraud is on the rise and Maine Credit Unions are stepping up. “Protecting Your Assets,” the latest financial education curriculum ...
Other

LGE Community Credit Union honored with MemberXP Best of the Best Award

LGE Community Credit Union has been recognized as a recipient of the prestigious 2026 MemberXP Best of the Best Award, ...
Other

Illinois Credit Union League Announces New Young Professional Associate Director Position

The Illinois Credit Union League (ICUL) has created its first Young Professional Associate Director position on its Board of Directors ...
Strategic Partnerships

FMSI and Appli Partner to Help Credit Union Branches Drive Member Revenue

FMSI, a provider of branch performance and workforce management software for financial institutions, and Appli, whose AI-powered financial calculators are ...
Technology

Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement

Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement ...
Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...
Technology

Quavo Named Winner of the 2026 CreditUnions.com Innovation Series Fraud Prevention and Resolution Category

Quavo, Inc. (“Quavo”), a leading AI disputes technology partner and strategic advisor to financial institutions and technology companies, today announced ...
Personnel Promotions

For Immediate Release – Peake Federal Credit Union Appoints Stacie Sloan as President/CEO

Towson, MD, Friday, March 27, 2026. Peake Federal Credit Union today announced the appointment of Stacie Sloan as its new ...
Other

Vizo Financial’s April 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Marketing

CreditUnions.com Wraps Up The 2026 Innovation Series

Washington, DC  – After weeks of online showcases, CreditUnions.com has concluded its 2026 Innovation Series. The series highlighted practical solutions designed to help credit ...

LAFCU to host free Shred Day event April 25

LANSING, Mich. — With tax season in full swing, many individuals are sorting through financial records, receipts and old statements—often ...
Other

36 Innovators, One Transformative Program: Introducing the 2026 CUES Emerge Cohort

MADISON, WI — March 26, 2026 —Thirty-six emerging leaders from across North America have been selected to participate in the ...

2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning

Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton ...

Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office

TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People ...
Industry Analysis & Trends

Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights

Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with ...
Personnel Promotions

For Immediate Release – Securityplus Federal Credit Union Elevates Strategy and Lending Leadership with Key Executive Moves

Baltimore, MD, March 23, 2026. Securityplus Federal Credit Union, one of Maryland’s largest and most diverse credit unions, announces key ...
Strategic Partnerships

Orsa Credit Union Selects Appli to Modernize Digital Member Experience

Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected ...
Lending

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools ...
Strategic Partnerships

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual ...
Personnel Promotions

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, ...
Strategic Partnerships

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member ...
Personnel Promotions

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and ...
Other

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% ...
Operations & HR

ACUMA Recognized with Great Benefits Award from Mployer

ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard ...
Personnel Promotions

LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager

LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, ...
Operations & HR

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of ...
Strategic Partnerships

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability ...
Other

Indiana Members Credit Union Celebrates Bottleworks Headquarters Grand Opening and 70th Anniversary

Indiana Members Credit Union celebrated the grand opening of its Bottleworks Corporate Headquarters with a ribbon cutting and community celebration, ...
Making A Difference

Maine Credit Unions Expand Financial Education with New Curriculum Focused on Protecting Assets and Preventing Fraud

Fraud is on the rise and Maine Credit Unions are stepping up. “Protecting Your Assets,” the latest financial education curriculum ...
Other

LGE Community Credit Union honored with MemberXP Best of the Best Award

LGE Community Credit Union has been recognized as a recipient of the prestigious 2026 MemberXP Best of the Best Award, ...
Other

Illinois Credit Union League Announces New Young Professional Associate Director Position

The Illinois Credit Union League (ICUL) has created its first Young Professional Associate Director position on its Board of Directors ...
Strategic Partnerships

FMSI and Appli Partner to Help Credit Union Branches Drive Member Revenue

FMSI, a provider of branch performance and workforce management software for financial institutions, and Appli, whose AI-powered financial calculators are ...
Technology

Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement

Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement ...
Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...

Callahan Welcomes Joshua R. Polanin And Jason Ross To The Team

Washington, DC  – Callahan & Associates announced the recent additions of Joshua R. Polanin, Vice President of Analytics & Applied AI, and Jason Ross, Director, Advisory ...

Baker Market Update – Week in Review: April 17, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

EECU Sponsors Regional School Safety Symposium

FRESNO, Calif. (April 17, 2026) – Educational Employees Credit Union (EECU) proudly partnered with the Tulare County Office of Education to sponsor the School Safety ...

ALM First Launches Inaugural Loan Fund for Credit Unions

Dallas, Texas – ALM First, a strategic partner for more than 350 financial institutions nationwide, has successfully launched a first of its kind loan fund ...

Victory Bank Selects AccuAccount to Streamline Loan Imaging, Exception Tracking, and Audit Readiness

Victory Bank has selected Alogent’s AccuAccount to modernize its commercial lending workflows, including imaging, tracking, and audit processes, as part of a broader three-year technology ...

LAFCU promotes Jamie Jones to contact center branch manager

LANSING, Mich. — Jamie Jones serves as branch manager of LAFCU’s contact center, following her advancement from assistant branch manager.
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