The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Team That Said “Yes” — And Made It Happen.

When Luis and Marisol walked into our community homeownership workshop, they were carrying more than questions — they were carrying urgency. Their lease wasn’t being renewed, their move-out date was approaching fast, and they were expecting their first child any day. The mix of excitement and fear was unmistakable. After the workshop, our homeownership counselor […]

Warmth + Wisdom = Radical Positive Impact

Everwise Credit Union

A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]

An EV Scam Detected And Defeated

While assisting a Patelco Credit Union member at the San Jose branch, Christina learned they were being contacted by PG&E about a rebate opportunity for a pre-owned electric vehicle. The offer immediately raised Christina’s curiosity, prompting her to take a closer look at the member’s transaction history and ask a few more questions. What she […]

Quick Thinking Foils A Costly Scam

A Patelco Credit Union member recently visited the Folsom branch requesting two large cash withdrawals: $5,000 from one account and $13,000 from another. He stated the funds were for home repairs. However, when asked for details like the company name, scope of work, and payment timeline, he couldn’t provide clear answers and became visibly upset. […]

A Better Line For Peace Of Mind

I was recently helping on the teller line when I had the opportunity to assist a Redwood Credit Union member, who was depositing a check that I thought looked a little suspicious. I asked additional questions to ensure it wasn’t fraudulent. In doing so, I discovered it was a loan proceeds check from Bank of […]

From $25,000 Withdrawal To Member Relationship Win

A Redwood Credit Union member recently visited the Sebastopol branch to withdrawal $250,000 in the form of a cashier’s check. The member wanted to move that money to another financial institution for a special CD rate offering. Our Member Service Associate wanted to do the right thing for the member and brought the situation to […]

Making A Difference

SchoolsFirst Federal Credit Union Announces Application Timeline for Member Education Award Scholarships

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Technology

Eltropy Showcases AI-Driven Solutions at VentureTech 2024, Celebrates Industry Innovation

Eltropy, the leading conversations platform for community financial institutions (CFIs), showcased its innovative safe AI technology at VentureTech 2024, held ...
Technology

Advia Credit Union Launches Instant Payments with FedNow® and RTP, Enhancing Member Experience

Advia Credit Union, serving nearly 200,000 members across Michigan, Wisconsin, and Illinois, is excited to share that it now offers ...
Investments

Cetera Welcomes Eglin Federal Credit Union

Florida -based credit union with 70-year track record to collaborate with Cetera Financial Institutions to grow and deliver member-focused investment ...
Making A Difference

Horizon Helps Build a Better Future With $10,000 Donation

SPOKANE VALLEY, WA, November 4, 2024 – Horizon Credit Union helped secure the future of local families by awarding $10,000 ...
Personnel Promotions

GTE Financial Announces Key Promotions in Talent Development and Talent Administration Teams

GTE Financial is excited to announce the promotions of two key leaders within its Talent Organization. Josh Lansing has been ...
Making A Difference

Coastal Credit Union Collecting Toys for Tots

Coastal Credit Union has partnered with iHeart Radio and the United States Marine Corps to sponsor this year’s Toys for ...
Strategic Partnerships

Six Credit Unions Partner with myCUmortgage for Comprehensive Home Loan Services

As part of its ongoing efforts to help more credit union members with homeownership, myCUmortgage is excited to announce six ...
Marketing

LGE Community Credit Union wins two Marketing Association of Credit Unions awards

LGE Community Credit Union is proud to announce that it has been recognized with two awards from the Marketing Association ...
Charity Events

INTRODUCING TRIUNITY FOUNDATION: HELPING ELIMINATE DEBT FOR THOSE FACING TERMINAL ILLNESSES

St. Cloud Financial Credit Union is proud to announce the launch of TriUnity Foundation, a groundbreaking foundation in the credit ...
Personnel Promotions

United Federal Credit Union Promotes Natalie Polaskey to Senior Relationship Development Manager in Michigan

United Federal Credit Union (United) has promoted Natalie Polaskey to Senior Relationship Development Manager in Michigan. Polaskey is based at ...
Making A Difference

SchoolsFirst Federal Credit Union Recognizes Los Angeles County Teachers and Classified Employees of the Year

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, hosted ...
Making A Difference

SECU’s Annual Statewide Toy Drive is Happening Now

State Employees’ Credit Union (SECU) is excited to announce that its third annual statewide Toy Drive is officially underway and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 8, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
New Product Releases

Seattle Credit Union Receives $900 Thousand In CDFI Funding To Support Their ITIN Affordable Housing Mortgage Product

SEATTLE, WA—Seattle Credit Union received $900 thousand in CDFI (Community Development Financial Institution) funding to support the development of their 30-year fixed below market rate ...
Strategic Partnerships

eDOC Adds Seven New In-House Imaging Clients through Strategic Partnerships

eDOC added seven new in-house imaging clients in 2024 driven by its strong relationships with key network partners and reflecting ...
Technology

LAFCU earns national recognition as finalist for Credit Union Times Luminaries Award

LANSING, MI – LAFCU has been named a finalist for the Credit Union Times Luminaries Award in the category of Innovation in Tech – AI/Cybersecurity/Mobile ...
Other

CUES Welcomes New Leader to Help Elevate Industry Partnerships

CUES is pleased to announce a new leadership position that will play a critical role in establishing and cultivating supplier ...
Charity Events

GTE Financial Proudly Awards $5,000 Grant to Tampa Bay Kayak Anglers at Tampa Bay Lightning’s Noche Latina Night

GTE Financial is proud to announce the awarding of a $5,000 grant to Tampa Bay Kayak Anglers (TBKA) during the ...
Making A Difference

Students Practice Real-World Financial Skills at Reality Fair Hosted by UMassFive and the MassHire Franklin Hampshire Workforce Board

UMassFive College Federal Credit Union and MassHire Franklin Hampshire Workforce Board (MFHWB) recently partnered to hold a Reality Fair for ...
Making A Difference

Clearview President & CEO Lisa Florian Honored with C-Suite Award for Leadership Excellence

Lisa Florian, President & CEO of Clearview Federal Credit Union, was honored with a Pittsburgh Business Times C-Suite Award for ...
Industry Analysis & Trends

Advia Credit Union Named Best Credit Union and Best Investments; Wisconsin & Illinois

Advia Credit Union is proud to announce its recognition as a Community Favorite in the categories of Best Credit Union ...
Personnel Promotions

Corporate One Federal Credit Union Promotes Regina Lewie to Senior VP and Chief Risk Officer

FOR IMMEDIATE RELEASE November 7, 2024 Corporate One Contact Adam Gibbs 614-581-5715 agibbs@corporateone.coop Corporate One Federal Credit Union Promotes Regina ...
Making A Difference

EECU Helps Victims of Hurricanes and Wildfires

EECU is helping its members who were impacted by recent hurricanes and wildfires by offering financial support through its disaster ...
Making A Difference

Lucy Daniels Center Receives $750,000 Grant for Youth Mental Health Facility and Resource Center

SECU Foundation has awarded a $750,000 challenge grant to Lucy Daniels Center (LDC) for the construction of a youth mental ...
Other

myCUmortgage Recognizes Partner Credit Unions for Trailblazing the Mortgage Frontier

Celebrating the best of the best in credit union mortgage lending, myCUmortgage recognized 17 winners during the 19th Annual myCUmortgage ...
Personnel Promotions

Trent Hudson Joins Chartway Credit Union as Senior Vice President of Finance

Chartway is pleased to announce that Trent Hudson has joined the credit union as its new senior vice president of ...
Operations & HR

Corporate Central Welcomes Chelsea Menge as Relationship Development Manager

Corporate Central is excited to announce the addition of Chelsea Menge as Relationship Development Manager. In this vital role, Menge ...
Making A Difference

Unitus Community Credit Union Awards Community Impact Grant to Economic Development Nonprofit

In partnership with Federal Home Loan Bank of Des Moines, Business Impact Northwest will receive $100,000 in grant funds
Charity Events

Redwood Credit Union Donates More than $56,000 to Local Nonprofits for International Credit Union Day

On October 17, Redwood Credit Union (RCU) joined credit unions around the world in celebrating International Credit Union (ICU) Day, ...
Making A Difference

SchoolsFirst Federal Credit Union Announces Application Timeline for Member Education Award Scholarships

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Technology

Eltropy Showcases AI-Driven Solutions at VentureTech 2024, Celebrates Industry Innovation

Eltropy, the leading conversations platform for community financial institutions (CFIs), showcased its innovative safe AI technology at VentureTech 2024, held ...
Technology

Advia Credit Union Launches Instant Payments with FedNow® and RTP, Enhancing Member Experience

Advia Credit Union, serving nearly 200,000 members across Michigan, Wisconsin, and Illinois, is excited to share that it now offers ...
Investments

Cetera Welcomes Eglin Federal Credit Union

Florida -based credit union with 70-year track record to collaborate with Cetera Financial Institutions to grow and deliver member-focused investment ...
Making A Difference

Horizon Helps Build a Better Future With $10,000 Donation

SPOKANE VALLEY, WA, November 4, 2024 – Horizon Credit Union helped secure the future of local families by awarding $10,000 ...
Personnel Promotions

GTE Financial Announces Key Promotions in Talent Development and Talent Administration Teams

GTE Financial is excited to announce the promotions of two key leaders within its Talent Organization. Josh Lansing has been ...
Making A Difference

Coastal Credit Union Collecting Toys for Tots

Coastal Credit Union has partnered with iHeart Radio and the United States Marine Corps to sponsor this year’s Toys for ...
Strategic Partnerships

Six Credit Unions Partner with myCUmortgage for Comprehensive Home Loan Services

As part of its ongoing efforts to help more credit union members with homeownership, myCUmortgage is excited to announce six ...
Marketing

LGE Community Credit Union wins two Marketing Association of Credit Unions awards

LGE Community Credit Union is proud to announce that it has been recognized with two awards from the Marketing Association ...
Charity Events

INTRODUCING TRIUNITY FOUNDATION: HELPING ELIMINATE DEBT FOR THOSE FACING TERMINAL ILLNESSES

St. Cloud Financial Credit Union is proud to announce the launch of TriUnity Foundation, a groundbreaking foundation in the credit ...
Personnel Promotions

United Federal Credit Union Promotes Natalie Polaskey to Senior Relationship Development Manager in Michigan

United Federal Credit Union (United) has promoted Natalie Polaskey to Senior Relationship Development Manager in Michigan. Polaskey is based at ...
Making A Difference

SchoolsFirst Federal Credit Union Recognizes Los Angeles County Teachers and Classified Employees of the Year

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, hosted ...
Making A Difference

SECU’s Annual Statewide Toy Drive is Happening Now

State Employees’ Credit Union (SECU) is excited to announce that its third annual statewide Toy Drive is officially underway and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 8, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
New Product Releases

Seattle Credit Union Receives $900 Thousand In CDFI Funding To Support Their ITIN Affordable Housing Mortgage Product

SEATTLE, WA—Seattle Credit Union received $900 thousand in CDFI (Community Development Financial Institution) funding to support the development of their 30-year fixed below market rate ...
Strategic Partnerships

eDOC Adds Seven New In-House Imaging Clients through Strategic Partnerships

eDOC added seven new in-house imaging clients in 2024 driven by its strong relationships with key network partners and reflecting ...
Technology

LAFCU earns national recognition as finalist for Credit Union Times Luminaries Award

LANSING, MI – LAFCU has been named a finalist for the Credit Union Times Luminaries Award in the category of Innovation in Tech – AI/Cybersecurity/Mobile ...
Other

CUES Welcomes New Leader to Help Elevate Industry Partnerships

CUES is pleased to announce a new leadership position that will play a critical role in establishing and cultivating supplier ...
Charity Events

GTE Financial Proudly Awards $5,000 Grant to Tampa Bay Kayak Anglers at Tampa Bay Lightning’s Noche Latina Night

GTE Financial is proud to announce the awarding of a $5,000 grant to Tampa Bay Kayak Anglers (TBKA) during the ...
Making A Difference

Students Practice Real-World Financial Skills at Reality Fair Hosted by UMassFive and the MassHire Franklin Hampshire Workforce Board

UMassFive College Federal Credit Union and MassHire Franklin Hampshire Workforce Board (MFHWB) recently partnered to hold a Reality Fair for ...
Making A Difference

Clearview President & CEO Lisa Florian Honored with C-Suite Award for Leadership Excellence

Lisa Florian, President & CEO of Clearview Federal Credit Union, was honored with a Pittsburgh Business Times C-Suite Award for ...
Industry Analysis & Trends

Advia Credit Union Named Best Credit Union and Best Investments; Wisconsin & Illinois

Advia Credit Union is proud to announce its recognition as a Community Favorite in the categories of Best Credit Union ...
Personnel Promotions

Corporate One Federal Credit Union Promotes Regina Lewie to Senior VP and Chief Risk Officer

FOR IMMEDIATE RELEASE November 7, 2024 Corporate One Contact Adam Gibbs 614-581-5715 agibbs@corporateone.coop Corporate One Federal Credit Union Promotes Regina ...
Making A Difference

EECU Helps Victims of Hurricanes and Wildfires

EECU is helping its members who were impacted by recent hurricanes and wildfires by offering financial support through its disaster ...
Making A Difference

Lucy Daniels Center Receives $750,000 Grant for Youth Mental Health Facility and Resource Center

SECU Foundation has awarded a $750,000 challenge grant to Lucy Daniels Center (LDC) for the construction of a youth mental ...
Other

myCUmortgage Recognizes Partner Credit Unions for Trailblazing the Mortgage Frontier

Celebrating the best of the best in credit union mortgage lending, myCUmortgage recognized 17 winners during the 19th Annual myCUmortgage ...
Personnel Promotions

Trent Hudson Joins Chartway Credit Union as Senior Vice President of Finance

Chartway is pleased to announce that Trent Hudson has joined the credit union as its new senior vice president of ...
Operations & HR

Corporate Central Welcomes Chelsea Menge as Relationship Development Manager

Corporate Central is excited to announce the addition of Chelsea Menge as Relationship Development Manager. In this vital role, Menge ...
Making A Difference

Unitus Community Credit Union Awards Community Impact Grant to Economic Development Nonprofit

In partnership with Federal Home Loan Bank of Des Moines, Business Impact Northwest will receive $100,000 in grant funds
Charity Events

Redwood Credit Union Donates More than $56,000 to Local Nonprofits for International Credit Union Day

On October 17, Redwood Credit Union (RCU) joined credit unions around the world in celebrating International Credit Union (ICU) Day, ...

Capital Area Federal Credit Union Renews Core Processing Partnership with Synergent

Synergent® is proud to share that Capital Area Federal Credit Union has renewed a ten-year agreement for hosted Jack Henry™ Symitar® core processing, along with ...

SECU Foundation Strengthens Support for Students, Communities with $1.95 Million Commitment to Public Fellows Internship Program

Building on a decade of impact, SECU Foundation has renewed its Public Fellows Internship Program for 2026 and increased funding for participating students, continuing its ...

Maine Credit Unions Raise Nearly $1.5 Million to Address Food Insecurity

Credit union representatives from across Maine came together to announce the latest fundraising results of their collaborative Maine Credit Unions’ Campaign for Ending Hunger. During ...

Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service

FOR IMMEDIATE RELEASE Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service Cumberland County FCU has announced the retirement of its ...

NASCUS Partners with the Tennessee and Mississippi Credit Union Association to Launch New Introduction to Credit Union Examination Training

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Tennessee and Mississippi Credit Union Association, is pleased to announce the launch ...

ALM First Caps 30th Anniversary Celebration with Impact Report

Dallas, TX – ALM First, a strategic partner to over 450 depositories nationwide, closed out its year-long 30th anniversary celebration with the release of its Impact Report ...
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