The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Guiding Generations Toward Financial Confidence

I recently helped a member who had opened a share and a checking account based on a recommendation she had received from her friend but had yet to make the final decision to move her entire relationship to Redwood Credit Union. Our member stated she has received positive feedback from friends and RCU and wanted […]

From Summer Home Upgrade To Smart Debt Relief

A Patelco Credit Union member came in to inquire about a home equity loan as he was planning on renovating his summer home. Originally, he requested $75,000 to cover the renovation expenses, however, during our assessment we uncovered the member has debt at quite high interest rates outside of Patelco. Our team brought up the […]

From Estate Accounts To Everyday Banking

When a woman walked into a Redwood Credit Union branch with questions about estate accounts and how to open one at RCU, I saw an opportunity to turn confusion into clarity and hesitation into trust. She wasn’t yet a member and was unfamiliar with the process. To ensure she felt fully supported, I invited our […]

Driven To Do Better

I was recently working with a member who had just purchased a car through CarMax. After sitting down and asking her a few questions, I had a better understanding of the situation and was able to leverage my skills as a certified financial coach to improve her situation. I identified quite a few issues with […]

Protection From Repeated Attempted Financial Exploitation

On July 2, Ann visited a Patelco Credit Union branch requesting a $10,000 wire transfer to her Meriwest account, claiming it was for medical expenses. Sensing something was off, I contacted her trusted contact, her son Roy, who confirmed that Ann had no such medical bills. Following his guidance, we declined the transaction. Ann was […]

Family Fraud Stopped In Its Tracks

Valerie’s keen instincts and dedication to member safety were on full display when a longtime Patelco Credit Union member called about closing a CD. Sensing something was off, Valerie uncovered multiple fraudulent attempts, including impersonation. She immediately locked the member’s account, filed reports with Adult Protective Services and the San Ramon Police, and successfully prevented […]

Making A Difference

SchoolsFirst Federal Credit Union Celebrates International Credit Union Day

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, joined ...
Making A Difference

Making an Impact on International Credit Union Day, Elan donates $45,000 on behalf of credit union partners

(Minneapolis, MN) — To amplify the credit union movement and the value credit unions bring to their communities, Elan Credit ...
Strategic Partnerships

NorState Federal Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce NorState Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Other

Corporate Central’s Michael Baumann Earns Prestigious CCUIP Designation

Corporate Central is proud to announce that Michael Baumann, MBA, CCUIP, Investment Analyst, recently completed the Investment Certification School through ...
Strategic Partnerships

Alogent and CheckAlt Partner to Deliver Complete Receivables Solution for Financial Institutions

This collaboration extends Alogent’s offering by integrating CheckAlt’s comprehensive lockbox solution, which includes both traditional check processing and the innovative ...
Other

Illinois Credit Union League Celebrates Community Spirit & Excellence at 94th Annual Convention

Chicago, IL October 16, 2024 –The Illinois Credit Union League (ICUL) successfully concluded its annual convention, Stories that Soar, bringing ...
Making A Difference

Coastal Credit Union Foundation Grants Nearing $1 Million for 2024

The Coastal Credit Union Foundation has awarded $260,000 to 19 nonprofits in North Carolina during its Q4 2024 grant cycle, ...
Marketing

SchoolsFirst Federal Credit Union Opens New Branch Location on Cal Poly Pomona Campus

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Noble Credit Union Partners with Arkatechture to Enhance Data Analytics and Drive Member Engagement

Noble Credit Union has partnered with Arkatechture to transform their data strategy to enhance member services, streamline data processes, and ...
Technology

Eltropy Named Finalist for AI Innovation in 2024 Credit Union Times Luminaries Awards

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), has been named a finalist for the 2024 Credit ...
Making A Difference

Indiana Members Foundation Charity Golf Outing Benefitting Evansville Vanderburgh School Corporation Foundation Raises Over $30,000

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, hosted a charity golf outing to benefit Evansville Vanderburgh ...
Other

UMassFive Celebrates International Credit Union Day and 50,000-Member Milestone

UMassFive is excited to join credit unions worldwide in celebrating International Credit Union Day®, an annual event that commemorates the ...
Personnel Promotions

United Federal Credit Union Promotes Jacob Alexander to Senior Relationship Development Manager in Indiana

United Federal Credit Union (United) has promoted Jacob Alexander to Senior Relationship Development Manager in Indiana. Alexander is based at ...
Industry Analysis & Trends

Mastering Credit Dispute Management: Adapting to Modern Influences

Did you know there is a correlation between social media and credit disputes? Social media has become a staple in ...
Marketing

Texas State University Student Wins Cruise by Using Greater Texas|Aggieland Card

Texas State University student Michael Valdez has a great vacation to look forward to, as the winner of the Greater ...
Personnel Promotions

Truliant Names Troutman Chief Operating Officer

Truliant Federal Credit Union announced today that it has named industry veteran Michael Troutman to the role of Chief Operating ...
Making A Difference

Chartway Hosts Members and Community Partners at Sunset Branch to Celebrate its Sixth Juntos Avanzamos Designated Branch, First in Southern Utah

Chartway Credit Union hosted a fiesta today at its recently renovated Sunset Branch in St. George, Utah to celebrate its ...
Making A Difference

Unitus Community Credit Union Celebrates International Credit Union Day with World Foundation for Credit Unions

Early celebration features “Paella for Peace” event and recognition for community partners
Other

Unitus Community Credit Union Awarded the John Pembroke “Catalyst for Change” Award

Credit Union recognized by Credit Union Executives Society (CUES) for leading the way in advancing Diversity, Equity, and Inclusion (DEI) ...
Personnel Promotions

Velera’s TriVerity Appoints David Knowles as President

TriVerity, a Velera company, today announced David Knowles has been named president. In his role, Knowles will oversee the delivery ...
Industry Analysis & Trends

Baker Market Update – Week in Review: October 04, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Marketing

Tower Federal Credit Union’s Brand Refresh Wins Four Awards from the Marketing Association of Credit Unions (MAC), Brings Award Count for Rebrand Campaign to Seven

Tower Federal Credit Union proudly announced today wins in four award categories from the Marketing Association of Credit Unions (MAC) ...
Other

SHANECE ROBINSON NAMED 2024 CUES EMERGE WINNER

Shanece Robinson, Team Lead, Learning & Development, Sharonview Federal Credit Union, Fort Mill, SC, has been named the 2024 CUES ...
New Product Releases

Sharetec Introduces Reimagined & Enhanced Mobile Banking Experience: Sharetec On-the-Go Mobile

At the Fall 2024 Sharetec Users Conference in Frisco, Texas, Sharetec revealed its reimagined and enhanced mobile banking platform, Sharetec ...
Other

CUSO’s CU-Save Program Delivers Major Cost Savings for Credit Unions

InterLutions, a leading Credit Union Service Organization (CUSO), has once again delivered impressive savings for credit unions through its CU-Save ...
Making A Difference

UMassFive Hosting Winter Coat and Cold-Weather Clothing Drive

UMassFive is running a winter coat and cold-weather clothing drive in its Hadley, Northampton, UMass Amherst, Springfield, and Worcester branches ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Carson City

United Federal Credit Union (United) is pleased to announce the promotion of Nathan Fogelsong to Mortgage Advisor in Carson City. ...
Strategic Partnerships

Sharetec Expands Partnership with Larky to Provide nudge® Push Notification Platform to All Clients

Sharetec, a leading provider of innovative core processing software and digital solutions, is excited to announce the expansion of its ...
Lending

ACUMA Announces the 2026 ACUMA Make Your Mark Annual Conference Dates & Location

ACUMA has announced its 2026 ACUMA Make Your Mark Annual Conference, set for September 20-23 in Las Vegas at the ...
Making A Difference

Join Us for International Credit Union Day: “One World Through Cooperative Finance” at Advia Credit Union

On October 17, 2024, credit union members around the world will celebrate International Credit Union Day®, an annual event commemorating ...
Making A Difference

SchoolsFirst Federal Credit Union Celebrates International Credit Union Day

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, joined ...
Making A Difference

Making an Impact on International Credit Union Day, Elan donates $45,000 on behalf of credit union partners

(Minneapolis, MN) — To amplify the credit union movement and the value credit unions bring to their communities, Elan Credit ...
Strategic Partnerships

NorState Federal Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce NorState Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Other

Corporate Central’s Michael Baumann Earns Prestigious CCUIP Designation

Corporate Central is proud to announce that Michael Baumann, MBA, CCUIP, Investment Analyst, recently completed the Investment Certification School through ...
Strategic Partnerships

Alogent and CheckAlt Partner to Deliver Complete Receivables Solution for Financial Institutions

This collaboration extends Alogent’s offering by integrating CheckAlt’s comprehensive lockbox solution, which includes both traditional check processing and the innovative ...
Other

Illinois Credit Union League Celebrates Community Spirit & Excellence at 94th Annual Convention

Chicago, IL October 16, 2024 –The Illinois Credit Union League (ICUL) successfully concluded its annual convention, Stories that Soar, bringing ...
Making A Difference

Coastal Credit Union Foundation Grants Nearing $1 Million for 2024

The Coastal Credit Union Foundation has awarded $260,000 to 19 nonprofits in North Carolina during its Q4 2024 grant cycle, ...
Marketing

SchoolsFirst Federal Credit Union Opens New Branch Location on Cal Poly Pomona Campus

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Noble Credit Union Partners with Arkatechture to Enhance Data Analytics and Drive Member Engagement

Noble Credit Union has partnered with Arkatechture to transform their data strategy to enhance member services, streamline data processes, and ...
Technology

Eltropy Named Finalist for AI Innovation in 2024 Credit Union Times Luminaries Awards

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), has been named a finalist for the 2024 Credit ...
Making A Difference

Indiana Members Foundation Charity Golf Outing Benefitting Evansville Vanderburgh School Corporation Foundation Raises Over $30,000

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, hosted a charity golf outing to benefit Evansville Vanderburgh ...
Other

UMassFive Celebrates International Credit Union Day and 50,000-Member Milestone

UMassFive is excited to join credit unions worldwide in celebrating International Credit Union Day®, an annual event that commemorates the ...
Personnel Promotions

United Federal Credit Union Promotes Jacob Alexander to Senior Relationship Development Manager in Indiana

United Federal Credit Union (United) has promoted Jacob Alexander to Senior Relationship Development Manager in Indiana. Alexander is based at ...
Industry Analysis & Trends

Mastering Credit Dispute Management: Adapting to Modern Influences

Did you know there is a correlation between social media and credit disputes? Social media has become a staple in ...
Marketing

Texas State University Student Wins Cruise by Using Greater Texas|Aggieland Card

Texas State University student Michael Valdez has a great vacation to look forward to, as the winner of the Greater ...
Personnel Promotions

Truliant Names Troutman Chief Operating Officer

Truliant Federal Credit Union announced today that it has named industry veteran Michael Troutman to the role of Chief Operating ...
Making A Difference

Chartway Hosts Members and Community Partners at Sunset Branch to Celebrate its Sixth Juntos Avanzamos Designated Branch, First in Southern Utah

Chartway Credit Union hosted a fiesta today at its recently renovated Sunset Branch in St. George, Utah to celebrate its ...
Making A Difference

Unitus Community Credit Union Celebrates International Credit Union Day with World Foundation for Credit Unions

Early celebration features “Paella for Peace” event and recognition for community partners
Other

Unitus Community Credit Union Awarded the John Pembroke “Catalyst for Change” Award

Credit Union recognized by Credit Union Executives Society (CUES) for leading the way in advancing Diversity, Equity, and Inclusion (DEI) ...
Personnel Promotions

Velera’s TriVerity Appoints David Knowles as President

TriVerity, a Velera company, today announced David Knowles has been named president. In his role, Knowles will oversee the delivery ...
Industry Analysis & Trends

Baker Market Update – Week in Review: October 04, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Marketing

Tower Federal Credit Union’s Brand Refresh Wins Four Awards from the Marketing Association of Credit Unions (MAC), Brings Award Count for Rebrand Campaign to Seven

Tower Federal Credit Union proudly announced today wins in four award categories from the Marketing Association of Credit Unions (MAC) ...
Other

SHANECE ROBINSON NAMED 2024 CUES EMERGE WINNER

Shanece Robinson, Team Lead, Learning & Development, Sharonview Federal Credit Union, Fort Mill, SC, has been named the 2024 CUES ...
New Product Releases

Sharetec Introduces Reimagined & Enhanced Mobile Banking Experience: Sharetec On-the-Go Mobile

At the Fall 2024 Sharetec Users Conference in Frisco, Texas, Sharetec revealed its reimagined and enhanced mobile banking platform, Sharetec ...
Other

CUSO’s CU-Save Program Delivers Major Cost Savings for Credit Unions

InterLutions, a leading Credit Union Service Organization (CUSO), has once again delivered impressive savings for credit unions through its CU-Save ...
Making A Difference

UMassFive Hosting Winter Coat and Cold-Weather Clothing Drive

UMassFive is running a winter coat and cold-weather clothing drive in its Hadley, Northampton, UMass Amherst, Springfield, and Worcester branches ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Carson City

United Federal Credit Union (United) is pleased to announce the promotion of Nathan Fogelsong to Mortgage Advisor in Carson City. ...
Strategic Partnerships

Sharetec Expands Partnership with Larky to Provide nudge® Push Notification Platform to All Clients

Sharetec, a leading provider of innovative core processing software and digital solutions, is excited to announce the expansion of its ...
Lending

ACUMA Announces the 2026 ACUMA Make Your Mark Annual Conference Dates & Location

ACUMA has announced its 2026 ACUMA Make Your Mark Annual Conference, set for September 20-23 in Las Vegas at the ...
Making A Difference

Join Us for International Credit Union Day: “One World Through Cooperative Finance” at Advia Credit Union

On October 17, 2024, credit union members around the world will celebrate International Credit Union Day®, an annual event commemorating ...

OCCU PRESIDENT & CEO NEUMANN RETIRING; SCHUMACHER TO TAKE REINS

OCCU President & CEO Ron Neumann has announced his retirement and the OCCU Board of Directors has unanimously selected current OCCU Executive Vice President Gregory ...

First Independent Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, announced that First Independent Bank has selected the Square 1 Credit Suite ...

PARK COMMUNITY CREDIT UNION FOUNDATION ANNOUNCES $97,960 IN GRANTS THROUGH PATHWAYS TO PROSPERITY PROGRAM

Louisville, KY- Park Community Credit Union Foundation is proud to announce the recipients of its 2025 Pathways to Prosperity grants. Announced at the annual Friendsgiving ...

Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest

LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their perspectives through its 2026 Write ...

LAFCU and Grassroots Giving Lansing to host entrepreneurship mixer focused on lending essentials

LANSING, Mich. — LAFCU and Grassroots Giving Lansing will host the second session of their Entrepreneurship Mixer Series, The Lending Essentials, from 11 a.m. to 2 ...

CUES and TruStage® Launch Leadership Pathways to Expand Access to Executive-Ready Talent Across the Credit Union System

CUES and TruStage® today announced Leadership Pathways, a yearlong, integrated leadership development experience designed to expand access to advanced leadership preparation across the credit union ...
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