The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Walking In Was The Hardest Part

Empower Federal Credit Union

A member came into my office in early October to discuss her current financial situation with revolving credit. She felt a great deal of shame and embarrassment sharing that her credit card debt had reached more than $22,000. She had fallen ill the year before and, unfortunately, had to rely on her credit card to […]

When Compassion Met A Family in Crisis

Southern Security Federal Credit Union

One of the families we had the privilege of serving this year came to us during an incredibly vulnerable season of life. They were a hardworking family who had always managed to stay afloat, but a series of medical crises pushed them into a position they never anticipated. The husband had been hospitalized for nearly […]

Relief For Parents Peace Of Mind For A Daughter

CSE Federal Credit Union

This experience involved two members, a married couple, who sought financial counseling through CSE to maintain their budget while living on a fixed income. The couple had been facing financial strain due to medical expenses and home repairs, all while preparing for their daughter to move out of their home. She had been contributing financially […]

Once A Member Always A Member

Community Credit Union of Florida

A 41-year member called about the possibility of getting a lower rate on her credit card with CCU. She currently had the lowest rate CCU offered. As we discussed other ways to help her save money, I discovered that she had recently purchased a vehicle that had experienced a total loss. She lives outside our […]

Support That Reached Two Generations

Empower Federal Credit Union

I had a member in my office because there were withdrawals coming out of her account that were not hers. After researching the issue, we were able to determine what had happened and worked to get it corrected for her. Before she left, she mentioned that she was struggling with her payments and thought she […]

Standing With Members Through Life’s Hardest Season

TAPCO Credit Union

Long-time TAPCO members were experiencing severe financial and medical hardships. The husband suffered a disabling medical event that left him permanently disabled, unable to work, and requiring constant monitoring. As a result, the wife was forced to find a new job that allowed her to work from home so she could provide care. They also […]

Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...
Marketing

ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE

Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will ...
Strategic Partnerships

ELGA Credit Union Completes Acquisition of Marine Bank

GRAND BLANC, Mich. & VERO BEACH, Fla.-ELGA Credit Union has announced that it has completed its acquisition of Marine Bancorp ...
Personnel Promotions

Heartland Credit Union Selects Aaron Rios As New CEO

Springfield, IL— Heartland Credit Union has selected Aaron Rios to serve as its new Chief Executive Officer. He was placed ...
Marketing

EECU Named Best Credit Union and Home Loans in North SLO County

FRESNO, Calif. (March 6, 2026) – Educational Employees Credit Union (EECU) is proud to announce it has once again been ...
Making A Difference

Redwood Credit Union Surpasses $1 Million in Giving Support for Redwood Empire Food Bank

Redwood Credit Union (RCU) today announced a major milestone in its long-standing partnership with the Redwood Empire Food Bank (REFB), ...
Making A Difference

Family Trust Federal Credit Union Joins Upstate Credit Unions for Habitat Greenville Credit Union Build 2026

Continuing its commitment to affordable housing in the Carolinas, Family Trust Federal Credit Union is joining fellow credit unions across ...
Industry Analysis & Trends

Baker Market Update – Week in Review: March 6, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

22 Nonprofits Receive $69,400 in Grants from 3Rivers Credit Union Foundation

The 3Rivers Credit Union Foundation’s first round of 2026 funding awarded $69,400 to 22 nonprofits across northeast and central Indiana ...
Other

BECU continues expansion with new locations in Auburn, Liberty Lake, and Mercer Island

BECU, Washington’s largest credit union, is continuing its expansion by adding new Neighborhood Financial Centers (NFCs) in Auburn (Lakeland Hills ...
Other

SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna

Kristin Crellin, senior vice president of community and Membership development at SchoolsFirst Federal Credit Union, has been named a 2026 ...
Making A Difference

Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame

Coastal Credit Union’s Chief Community Impact and Public Affairs Officer Creighton Blackwell is among the African American Credit Union 2026 ...
Technology

Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation

Hanscom Federal Credit Union ($2.1 billion assets; 115,000+ members; Littleton, MA) selected the Corelation KeyStone core, marking an important milestone ...
Strategic Partnerships

Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities

Credit Union West has partnered with Arkatechture to strengthen their ability to transform data into timely, actionable insights that support ...
New Product Releases

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk ...
Personnel Promotions

For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO

Richmond, IN, March 2, 2026. Natco Credit Union announced the appointment of Tim Frame as its next President and Chief ...

Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest

LANSING, Mich. — Michigan high school seniors have until March 31 to submit entries for LAFCU’s 2026 Write to Educate ...
Personnel Promotions

CRIF Select Welcomes Julie Nielsen as SVP of Account Management to Accelerate Client Growth and Enterprise Value

CRIF Select has appointed Julie Nielsen as Senior Vice President of Account Management to drive client growth and enterprise value ...
Legal/Regulatory

Bipartisan AFFORD Act Will Strengthen CDFI Fund

The bipartisan Advancing Financial Opportunities through Revitalizing and Developing CDFIs (AFFORD) Act was introduced this week by Senators Steve Daines ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 27, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU and SECU Foundation Receive Disaster Response Champions Award for Helene Relief Efforts

State Employees’ Credit Union (SECU) and SECU Foundation recently received the inaugural Disaster Response Champions Award from Carolinas Credit Union ...
New Product Releases

St. Cloud Financial Credit Union Launches CU-Digital Asset Vault™ — Positioning the Credit Union as the most Valuable Wallet for Member Digital Wealth

St. Cloud Financial Credit Union (SCFCU) announced the live launch of the CU-Digital Asset Vault™, the first credit union-built digital ...
Marketing

Appli CEO Tim Pranger to Showcase Real-Time Property Value Calculator at CUNA GAC 2026

Appli, the creator of the industry’s first AI-powered smart financial calculator, today announced that Founder and CEO Tim Pranger will ...
Other

Newsweek names Redwood Credit Union one of the Greatest Midsize Workplaces for Women

Newsweek has awarded Redwood Credit Union its highest five-star rating as one of America’s Greatest Midsize Workplaces for Women, an ...
Strategic Partnerships

Ocean State Credit Union Selects Synergent for Core Processing and Integrated Services

WESTBROOK, ME (February 26, 2026) – Synergent® has entered into a ten-year hosted Jack Henry™ Symitar® core processing agreement with ...
New Product Releases

eDOC Innovations Announces Product Enhancements

eDOC announces product updates and enhancements including new integration capabilities with its e-Sign solution, eDOCSignature, optimization of iDOCVault document management ...
Other

Vizo Financial’s March 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Other

Meriwest Credit Union Wins Top Honor as Best Credit Union in Silicon Valley 2026

We’re excited to share that Meriwest has been voted as the Best Credit Union in Silicon Valley in 2026 by ...
Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...
Marketing

ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE

Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will ...
Strategic Partnerships

ELGA Credit Union Completes Acquisition of Marine Bank

GRAND BLANC, Mich. & VERO BEACH, Fla.-ELGA Credit Union has announced that it has completed its acquisition of Marine Bancorp ...
Personnel Promotions

Heartland Credit Union Selects Aaron Rios As New CEO

Springfield, IL— Heartland Credit Union has selected Aaron Rios to serve as its new Chief Executive Officer. He was placed ...
Marketing

EECU Named Best Credit Union and Home Loans in North SLO County

FRESNO, Calif. (March 6, 2026) – Educational Employees Credit Union (EECU) is proud to announce it has once again been ...
Making A Difference

Redwood Credit Union Surpasses $1 Million in Giving Support for Redwood Empire Food Bank

Redwood Credit Union (RCU) today announced a major milestone in its long-standing partnership with the Redwood Empire Food Bank (REFB), ...
Making A Difference

Family Trust Federal Credit Union Joins Upstate Credit Unions for Habitat Greenville Credit Union Build 2026

Continuing its commitment to affordable housing in the Carolinas, Family Trust Federal Credit Union is joining fellow credit unions across ...
Industry Analysis & Trends

Baker Market Update – Week in Review: March 6, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

22 Nonprofits Receive $69,400 in Grants from 3Rivers Credit Union Foundation

The 3Rivers Credit Union Foundation’s first round of 2026 funding awarded $69,400 to 22 nonprofits across northeast and central Indiana ...
Other

BECU continues expansion with new locations in Auburn, Liberty Lake, and Mercer Island

BECU, Washington’s largest credit union, is continuing its expansion by adding new Neighborhood Financial Centers (NFCs) in Auburn (Lakeland Hills ...
Other

SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna

Kristin Crellin, senior vice president of community and Membership development at SchoolsFirst Federal Credit Union, has been named a 2026 ...
Making A Difference

Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame

Coastal Credit Union’s Chief Community Impact and Public Affairs Officer Creighton Blackwell is among the African American Credit Union 2026 ...
Technology

Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation

Hanscom Federal Credit Union ($2.1 billion assets; 115,000+ members; Littleton, MA) selected the Corelation KeyStone core, marking an important milestone ...
Strategic Partnerships

Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities

Credit Union West has partnered with Arkatechture to strengthen their ability to transform data into timely, actionable insights that support ...
New Product Releases

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk ...
Personnel Promotions

For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO

Richmond, IN, March 2, 2026. Natco Credit Union announced the appointment of Tim Frame as its next President and Chief ...

Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest

LANSING, Mich. — Michigan high school seniors have until March 31 to submit entries for LAFCU’s 2026 Write to Educate ...
Personnel Promotions

CRIF Select Welcomes Julie Nielsen as SVP of Account Management to Accelerate Client Growth and Enterprise Value

CRIF Select has appointed Julie Nielsen as Senior Vice President of Account Management to drive client growth and enterprise value ...
Legal/Regulatory

Bipartisan AFFORD Act Will Strengthen CDFI Fund

The bipartisan Advancing Financial Opportunities through Revitalizing and Developing CDFIs (AFFORD) Act was introduced this week by Senators Steve Daines ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 27, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU and SECU Foundation Receive Disaster Response Champions Award for Helene Relief Efforts

State Employees’ Credit Union (SECU) and SECU Foundation recently received the inaugural Disaster Response Champions Award from Carolinas Credit Union ...
New Product Releases

St. Cloud Financial Credit Union Launches CU-Digital Asset Vault™ — Positioning the Credit Union as the most Valuable Wallet for Member Digital Wealth

St. Cloud Financial Credit Union (SCFCU) announced the live launch of the CU-Digital Asset Vault™, the first credit union-built digital ...
Marketing

Appli CEO Tim Pranger to Showcase Real-Time Property Value Calculator at CUNA GAC 2026

Appli, the creator of the industry’s first AI-powered smart financial calculator, today announced that Founder and CEO Tim Pranger will ...
Other

Newsweek names Redwood Credit Union one of the Greatest Midsize Workplaces for Women

Newsweek has awarded Redwood Credit Union its highest five-star rating as one of America’s Greatest Midsize Workplaces for Women, an ...
Strategic Partnerships

Ocean State Credit Union Selects Synergent for Core Processing and Integrated Services

WESTBROOK, ME (February 26, 2026) – Synergent® has entered into a ten-year hosted Jack Henry™ Symitar® core processing agreement with ...
New Product Releases

eDOC Innovations Announces Product Enhancements

eDOC announces product updates and enhancements including new integration capabilities with its e-Sign solution, eDOCSignature, optimization of iDOCVault document management ...
Other

Vizo Financial’s March 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Other

Meriwest Credit Union Wins Top Honor as Best Credit Union in Silicon Valley 2026

We’re excited to share that Meriwest has been voted as the Best Credit Union in Silicon Valley in 2026 by ...

ALM First Launches Inaugural Loan Fund for Credit Unions

Dallas, Texas – ALM First, a strategic partner for more than 350 financial institutions nationwide, has successfully launched a first of its kind loan fund ...

Victory Bank Selects AccuAccount to Streamline Loan Imaging, Exception Tracking, and Audit Readiness

Victory Bank has selected Alogent’s AccuAccount to modernize its commercial lending workflows, including imaging, tracking, and audit processes, as part of a broader three-year technology ...

LAFCU promotes Jamie Jones to contact center branch manager

LANSING, Mich. — Jamie Jones serves as branch manager of LAFCU’s contact center, following her advancement from assistant branch manager.

For Immediate Release – Boston Firefighters Credit Union Appoints Elizabeth Adcock as Chief Digital & Information Officer

Boston, MA, April 16, 2026. Boston Firefighters Credit Union (BFCU) is pleased to announce the appointment of Elizabeth Adcock as Chief Digital & Information Officer. ...

NASCUS and Critical Ops Launch the 2026 Fraud School 

The National Association of State Credit Union Supervisors (NASCUS), in partnership with Critical Ops, announce the launch of the 2026 Fraud School, which will take ...

Callahan Gives Every Credit Union Access To Performance Insights

Washington, DC – Callahan & Associates announced today the launch of CU Profiles, a new free plan within its performance measurement platform, Peer Suite. Built ...
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