The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Hope Delivered Just In Time

Central Willamette Credit Union

We had a newly married couple join the credit union in 2022. During the account opening, we found out that the couple was unexpectedly pregnant and the husband had lost his job, got a new, lower paying job and as such they were forced to move. As the husband had an ITIN, his traditional credit […]

A Young Father’s Road To Stability

Zeal Credit Union

A Zeal member since 2009 never had a loan over $1,000. After a charged-off credit card in 2019, he worked with our asset recovery team to repay his balance and regain full services. A few years later, he applied for an auto loan, but due to limited credit history, he only qualified with a co-signer […]

Setting Up Members For Financial Success

California Credit Union

When a couple reached out to us for help managing their unsecured debt, they were feeling overwhelmed. After the husband lost his job during COVID, the family relied on credit cards to cover everyday expenses. Before long, their cards were maxed out, interest rates were sky-high, and even though they made their payments, the balances […]

Moving Members Out Of A Debt Cycle

California Credit Union

A member reached out to us feeling overwhelmed by mounting credit card debt. With interest rates ranging from 17.99% to 27%, her minimum payments barely made a dent, keeping her trapped in a cycle of high-interest debt. After listening to her concerns and reviewing her situation, our team suggested a personal loan to consolidate her […]

Homeownership Education Sparks Generational Change

A member successfully used GLCU’s homebuyer education and counseling program to reach her goal of becoming a first-time homeowner. She wanted a two-flat unit for her and her daughters. She wanted control over her living comfort. GLCU worked with the member to set a budget, improve her credit, and change her behavior. She eventually was […]

A Twinkie Can Save A Life

A TDECU Member sent us this heartwarming letter: “I came to the bank to do my usual business on Thursday morning. Rocio was a wonderful person. It was my birthday and she gave me a Hostess Twinkie as a small gift. I am an insulin-dependent diabetic, and I was doing some charity work when my […]

Industry Analysis & Trends

Baker Market Update – Week in Review: July 26, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Charity Events

Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Charity Events

SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
Other

BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill

BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
Other

myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services

Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
New Product Releases

Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
Making A Difference

BCU Announces 2024 Scholarship Program Recipients

BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Making A Difference

Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution

Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
Making A Difference

SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
Industry Analysis & Trends

Advia Credit Union Earns Forbes’ 2024 Best-in-State Recognition

Advia Credit Union has been named one of the Best-in-State Credit Unions by Forbes for 2024. This prestigious award is ...
Making A Difference

Redwood Credit Union Birthday Benefit Bash Raises Over $24,000 for Local Nonprofits

A shared birthday party benefit hosted by two friends has ended on a high note, gifting a future filled with ...
Making A Difference

SECU Foundation Renews Support of Lead for North Carolina with $1 Million Grant

SECU Foundation has announced its renewed support of Lead for North Carolina (LFNC), a post-graduate fellowship program at the University ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 19, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Illinois Credit Union League Announces 2024 Award Winners

The Illinois Credit Union League is excited to announce the 2024 Award winners.
Other

COCC Hosts Successful 2024 Spring Tech Forum and Partners Expo

On May 8-9, 2024, COCC proudly hosted its 2024 Spring Tech Forum and Partners Expo at the DoubleTree by Hilton ...
Personnel Promotions

TruChoice FCU expands leadership team with new promotions

SOUTH PORTLAND, ME, July 19, 2024 – Four TruChoice employees were recently promoted within its leadership team. Ryan Adams is ...
Making A Difference

SECU Joins North Carolina Governor’s Office for School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its support for the 2024 Governor’s School Supply Drive to help ...
Operations & HR

TruPartner Credit Union announces Vice President of Lending

TruPartner Credit Union is pleased to announce Eric Jones as Vice President of Lending.
Making A Difference

SafeAmerica Credit Union Member Appreciation Week Winner

-SafeAmerica Credit Union Member Appreciation Week 2024- Thanks to everyone who stopped by and participated in the SafeAmerica Credit Union ...
Marketing

YMC Elevates Member Web Experience

For nearly 20 years, Your Marketing Co. has heard and seen first-hand web design companies that overpromise, underdeliver, and hide ...
Making A Difference

Christian Financial Awards $15,000 in scholarships to local high school graduates

Christian Financial Credit Union named 15 students as recipients of the Bathanti-D’Agostino Memorial Scholarship for 2024, awarding a total of ...
Marketing

AI, Fraud, Delinquency & Growth Strategies: Dive Deep at Eltropy’s Leadership Summit

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), announced its third annual Leadership Summit, scheduled for August ...
Strategic Partnerships

Open Lending Partners with Securian Financial Group

Open Lending announced a partnership with Securian Financial Group, Inc. that enables Open Lending to provide auto loan default insurance ...
Charity Events

Universal 1 Credit Union Hosts Free Community Shred Event to Benefit the American Heart Association

Dayton, Ohio – Universal 1 Credit Union (U1) is pleased to announce a Free Community Shred Event, benefiting the American ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 12, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

| Corporate Central Announces Promotion of Shannon Cate to Newly Created Member Experience Role

Corporate Central is thrilled to announce that Shannon Cate, NCP, CCUFC, has been promoted to Director of Member Experience. Cate ...
Marketing

CU Alliance CUSO and Affiliates Rebrand as FOCUSONE™

Houston, Texas, July 11, 2024 – CU Alliance and Affiliates, along with its business units, CUAC, Member Auto Center, Member ...
Personnel Promotions

OCCU adds associate board members, board director

OCCU has appointed two associate members to its board of directors: Jefferson Curl and Dena Putnam-Gilchrist. In addition, Justin Freeman ...
Personnel Promotions

Redwood Credit Union Welcomes Taylor McNeany and Michael Madsen as External Mortgage Loan Officers

Redwood Credit Union welcomes two external mortgage loan officers, Taylor McNeany and Michael Madsen, to help people aspiring to buy ...
Strategic Partnerships

Alogent Welcomes Honor Credit Union to the Alogent Family, Modernizing Deposits Automation and Enterprise Content Management Solutions

Alogent welcomes Honor Credit Union ($1.6B in assets, headquartered in Berrien Springs, MI) to the Alogent family. Honor will implement ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 26, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Charity Events

Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Charity Events

SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
Other

BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill

BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
Other

myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services

Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
New Product Releases

Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
Making A Difference

BCU Announces 2024 Scholarship Program Recipients

BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Making A Difference

Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution

Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
Making A Difference

SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
Industry Analysis & Trends

Advia Credit Union Earns Forbes’ 2024 Best-in-State Recognition

Advia Credit Union has been named one of the Best-in-State Credit Unions by Forbes for 2024. This prestigious award is ...
Making A Difference

Redwood Credit Union Birthday Benefit Bash Raises Over $24,000 for Local Nonprofits

A shared birthday party benefit hosted by two friends has ended on a high note, gifting a future filled with ...
Making A Difference

SECU Foundation Renews Support of Lead for North Carolina with $1 Million Grant

SECU Foundation has announced its renewed support of Lead for North Carolina (LFNC), a post-graduate fellowship program at the University ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 19, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Illinois Credit Union League Announces 2024 Award Winners

The Illinois Credit Union League is excited to announce the 2024 Award winners.
Other

COCC Hosts Successful 2024 Spring Tech Forum and Partners Expo

On May 8-9, 2024, COCC proudly hosted its 2024 Spring Tech Forum and Partners Expo at the DoubleTree by Hilton ...
Personnel Promotions

TruChoice FCU expands leadership team with new promotions

SOUTH PORTLAND, ME, July 19, 2024 – Four TruChoice employees were recently promoted within its leadership team. Ryan Adams is ...
Making A Difference

SECU Joins North Carolina Governor’s Office for School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its support for the 2024 Governor’s School Supply Drive to help ...
Operations & HR

TruPartner Credit Union announces Vice President of Lending

TruPartner Credit Union is pleased to announce Eric Jones as Vice President of Lending.
Making A Difference

SafeAmerica Credit Union Member Appreciation Week Winner

-SafeAmerica Credit Union Member Appreciation Week 2024- Thanks to everyone who stopped by and participated in the SafeAmerica Credit Union ...
Marketing

YMC Elevates Member Web Experience

For nearly 20 years, Your Marketing Co. has heard and seen first-hand web design companies that overpromise, underdeliver, and hide ...
Making A Difference

Christian Financial Awards $15,000 in scholarships to local high school graduates

Christian Financial Credit Union named 15 students as recipients of the Bathanti-D’Agostino Memorial Scholarship for 2024, awarding a total of ...
Marketing

AI, Fraud, Delinquency & Growth Strategies: Dive Deep at Eltropy’s Leadership Summit

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), announced its third annual Leadership Summit, scheduled for August ...
Strategic Partnerships

Open Lending Partners with Securian Financial Group

Open Lending announced a partnership with Securian Financial Group, Inc. that enables Open Lending to provide auto loan default insurance ...
Charity Events

Universal 1 Credit Union Hosts Free Community Shred Event to Benefit the American Heart Association

Dayton, Ohio – Universal 1 Credit Union (U1) is pleased to announce a Free Community Shred Event, benefiting the American ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 12, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

| Corporate Central Announces Promotion of Shannon Cate to Newly Created Member Experience Role

Corporate Central is thrilled to announce that Shannon Cate, NCP, CCUFC, has been promoted to Director of Member Experience. Cate ...
Marketing

CU Alliance CUSO and Affiliates Rebrand as FOCUSONE™

Houston, Texas, July 11, 2024 – CU Alliance and Affiliates, along with its business units, CUAC, Member Auto Center, Member ...
Personnel Promotions

OCCU adds associate board members, board director

OCCU has appointed two associate members to its board of directors: Jefferson Curl and Dena Putnam-Gilchrist. In addition, Justin Freeman ...
Personnel Promotions

Redwood Credit Union Welcomes Taylor McNeany and Michael Madsen as External Mortgage Loan Officers

Redwood Credit Union welcomes two external mortgage loan officers, Taylor McNeany and Michael Madsen, to help people aspiring to buy ...
Strategic Partnerships

Alogent Welcomes Honor Credit Union to the Alogent Family, Modernizing Deposits Automation and Enterprise Content Management Solutions

Alogent welcomes Honor Credit Union ($1.6B in assets, headquartered in Berrien Springs, MI) to the Alogent family. Honor will implement ...

Woodford State Bank Selects Square 1 Credit Suite by Suntell

Woodford State Bank Selects Square 1 Credit Suite by Suntell February 23, 2026 — Suntell, a leading provider of loan origination software for commercial and ...

Suntell Marks 30 Years Advancing Commercial and Agricultural Lending Technology for Community Financial Institutions

Suntell Marks 30 Years Advancing Commercial and Agricultural Lending Technology for Community Financial Institutions Suntell is celebrating its 30th anniversary, marking three decades of developing ...

Peninsula Community Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management

Peninsula Community Credit Union has selected FASTdocs, Alogent’s enterprise content management (ECM) platform, to modernize its document management environment. Delivered as a cloud-based solution purpose-built ...

National Association of Latino Credit Union Professionals Honors SchoolsFirst Federal Credit Union President Jose Lara with Legacy Leader Award

Jose Lara, president of SchoolsFirst Federal Credit Union, received the Legacy Leader Award from the National Association of Latino Credit Union Professionals (NLCUP) during the ...

Family Trust Federal Credit Union recognized for housing-focused financial education efforts

Family Trust Federal Credit Union (Family Trust) has been recognized by the Carolinas Credit Union Foundation with the Desjardins Adult Financial Education Award for its ...

Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity

Gulf Winds Credit Union is excited to announce that Christopher Tenney has joined the senior leadership team as Vice President of Cybersecurity. In this new ...
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