The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Totaled Car Leads To Total Financial Care

A member came into the branch feeling overwhelmed after their car was unexpectedly totaled and they needed help securing a new auto loan. Kyle took the time to guide the member through the loan process, offering clear explanations and reassurance during a stressful moment. The member was approved for a new auto loan, bringing much-needed […]

Listening Beyond The Ask

Baton Rouge Telco Federal Credit Union

When longtime member Lesha came into my office, she was focused on getting preapproved for her next auto purchase. As we talked through what she was looking for and what she hoped to spend, I did what I try to do with every member: slow down the conversation and really listen. While we were chatting […]

Ramon — 2025 Nusenda Member Stories

Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch Ramon’s story.

A Quiet Save And Why Elder Abuse Prevention Matters

A longtime member — “Ms. Penny” — arrived at the branch visibly shaken while on a phone call. She asked staff to call 911 and was overheard saying, “I’m at my bank.” When we intervened, her phone showed an active call labeled “Police Non Emergency.” The call dropped, attempted to reconnect, and when answered, the […]

Stopping A Travel Scam Before Takeoff

Longtime members were planning a two-week European vacation to celebrate a retirement after 25 years as a college professor. They booked through a reputable travel agency specializing in European trips and soon received official travel documents. A few days later, a certified letter arrived offering optional excursion packages, hotel upgrades, and rental car add-ons. The […]

First Step: Financial Help; Second Step: Security

During one of my shifts in a branch, we had a member come in who looked absolutely distraught. I brought her to my desk and started talking to her. She told me her home had been recently broken into while she was working at night, and the intruders had ransacked her home. What’s more, they […]

Lending

Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today released year-one results from First Source ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 30, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

ALM First Welcomes Jennifer Walker as Director, Sales & Client Relations

Dallas, Texas – ALM First, a strategic partner to more than 300 financial institutions nationwide, continues to expand its Sales & ...
Other

Vizo Financial’s February 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Other

Coastal Credit Union Surpasses $6 Billion in Assets

Coastal Credit Union announced that it has reached $6 billion in assets. Through the end of December, Coastal’s assets are ...
Making A Difference

13 families celebrate the new year in new homes thanks to RCU Community Fund’s Down Payment Assistance program

For one Novato family of four, the start of a new year marks a milestone they once thought impossible—celebrating in ...
Other

Vizo Financial Recaps Successful Year of Credit Union Education in 2025

In 2025, Vizo Financial Corporate Credit Union initiated its Education Rewards Program, which allows attendees to earn points on an ...
Other

Newsweek Names SchoolsFirst Federal Credit Union One of America’s Best Regional Banks & Credit Unions in 2026

SchoolsFirst Federal Credit Union has earned a spot on Newsweek’s America’s Best Regional Banks & Credit Unions 2026 list for ...
Making A Difference

Elan Charitable Giving Celebrates 5 Years with $250,000 in Donations

MINNEAPOLIS — Elan Credit Card today announced the expansion of its charitable giving program, delivering $250,000 in donations to 25 ...
Personnel Promotions

One Nevada Announces Promotions for Five Leaders

LAS VEGAS, NV. – One Nevada Credit Union, one of the strongest credit unions in the country, recently announced five ...
Strategic Partnerships

eDOC REPORTS ADOPTION GROWTH ACROSS DOCUMENT IMAGING AND eDOCSignature PLATFORMS

eDOC CUSO network and partnerships bring growth across document imaging and eDOCSignature solution adoption.
Technology

Arkatechture Announces Launch of AI Data Analyst Tool: ArkaIQ

Arkatechture’s new product, ArkaIQ, empowers teams to interact directly with trusted data with no reports or data requests required.
Making A Difference

Indiana Members Credit Union Recognized at Best Regional Credit Union by Newsweek and Indianapolis Community Choice Awards

Indiana Members Credit Union has earned two major honors for the third consecutive year. Newsweek named IMCU one of America’s ...
Making A Difference

SchoolsFirst FCU Raised More Than $3.3M for Children’s Miracle Network

I wanted to share some exciting news from SchoolsFirst Federal Credit Union: in 2025, the Credit Union contributed more than ...
Personnel Promotions

Will Valadez Earns SPHR Credential, Advancing Strategic HR Leadership at Corporate Central

Corporate Central is proud to recognize Will Valadez for earning the Senior Professional in Human Resources (SPHR) certification, a prestigious ...
Marketing

Registration Now Open for ALM First’s 2026 Derivatives Symposium

Dallas, TX – Registration is now open for ALM First’s 2026 Derivatives Symposium—a premier in-person mini-conference designed for treasury and ...
New Product Releases

Corporate One Successfully Closes Inaugural Multi-Seller Prime Auto Securitization

Corporate One Federal Credit Union today announced the successful closing of its inaugural multi-seller prime auto loan securitization. This $335 ...
Other

Newsweek names Redwood Credit Union one of America’s Best Credit Unions for third year in a row

Newsweek has named Redwood Credit Union one of America’s Best Credit Unions, recognizing its member satisfaction, financial strength, and community ...
Other

SchoolsFirst Federal Credit Union Lowers Down Payment Requirements to Expand Mortgage Access for School Employees

SchoolsFirst Federal Credit Union, the largest Credit Union in California, is helping make home ownership a reality for school employees. ...
New Product Releases

Corporate Central Supercharges Business Onboarding with Next Generation Verification, powered by Middesk, in Beastro

Corporate Central and Middesk are turning business onboarding into a competitive advantage for credit unions. The organizations recently announced a ...
New Product Releases

CUNA Strategic Services Expands Sparrow Alliance to Help Credit Unions Deepen Member Relationships Beyond the Branch

MADISON, WI – January 22, 2026 – CUNA Strategic Services (CSS) is pleased to announce the expansion of its alliance ...
Technology

Waterbury CT Teachers Federal Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management and Automate Manual Processes

Alogent proudly announced that Waterbury CT Teachers Federal Credit Union selected FASTdocs, its enterprise content management (ECM) platform purpose built ...
Strategic Partnerships

First Entertainment Credit Union and Nymbus Launch CineFi, First Digital Credit Union for Entertainment Professionals

Nymbus, a modern banking platform for U.S. banks and credit unions, today announced that First Entertainment Credit Union has successfully ...
Personnel Promotions

Corporate Central Promotes Hunter Cliffgard to Investment Analyst

Corporate Central is pleased to announce the promotion of Hunter Cliffgard from Investment Assistant to Investment Analyst, recognizing his strong ...
Personnel Promotions

CRIF Select Appoints Robert Christini as Senior Vice President of Sales

CRIF Select announced that Robert Christini has joined the company as Senior Vice President of Sales, bringing proven leadership and ...
Making A Difference

Applications sought for $10K LAFCU Innovation for Education Grant

LANSING, Mich. — From calming corners to robotics labs, Michigan classrooms are being transformed in powerful ways — and LAFCU ...
Marketing

Credit Union League of Connecticut Rebrands as Connecticut’s Credit Unions; Services Arm Relaunches as cuVoyant

Rocky Hill, Conn. (January 15, 2026) — The Credit Union League of Connecticut has officially rebranded as Connecticut’s Credit Unions, ...
Operations & HR

Redwood Credit Union welcomes Jay Tkachuk as Chief Information Officer

Jay Tkachuk has joined Redwood Credit Union (RCU) as Chief Information Officer.
Making A Difference

EECU Sponsors Community Events Honoring Martin Luther King Jr.’s Legacy

FRESNO, Calif. (Jan. 16, 2026) – Educational Employees Credit Union (EECU) is proud to sponsor the 42nd Annual Commemoration celebrating ...
Strategic Partnerships

Seven Credit Unions Select myCUmortgage as Their Home Loan Partner

myCUmortgage is thrilled to announce new partnerships with seven credit unions in the fourth quarter of 2025. New partnerships span ...
Lending

Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today released year-one results from First Source ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 30, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

ALM First Welcomes Jennifer Walker as Director, Sales & Client Relations

Dallas, Texas – ALM First, a strategic partner to more than 300 financial institutions nationwide, continues to expand its Sales & ...
Other

Vizo Financial’s February 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Other

Coastal Credit Union Surpasses $6 Billion in Assets

Coastal Credit Union announced that it has reached $6 billion in assets. Through the end of December, Coastal’s assets are ...
Making A Difference

13 families celebrate the new year in new homes thanks to RCU Community Fund’s Down Payment Assistance program

For one Novato family of four, the start of a new year marks a milestone they once thought impossible—celebrating in ...
Other

Vizo Financial Recaps Successful Year of Credit Union Education in 2025

In 2025, Vizo Financial Corporate Credit Union initiated its Education Rewards Program, which allows attendees to earn points on an ...
Other

Newsweek Names SchoolsFirst Federal Credit Union One of America’s Best Regional Banks & Credit Unions in 2026

SchoolsFirst Federal Credit Union has earned a spot on Newsweek’s America’s Best Regional Banks & Credit Unions 2026 list for ...
Making A Difference

Elan Charitable Giving Celebrates 5 Years with $250,000 in Donations

MINNEAPOLIS — Elan Credit Card today announced the expansion of its charitable giving program, delivering $250,000 in donations to 25 ...
Personnel Promotions

One Nevada Announces Promotions for Five Leaders

LAS VEGAS, NV. – One Nevada Credit Union, one of the strongest credit unions in the country, recently announced five ...
Strategic Partnerships

eDOC REPORTS ADOPTION GROWTH ACROSS DOCUMENT IMAGING AND eDOCSignature PLATFORMS

eDOC CUSO network and partnerships bring growth across document imaging and eDOCSignature solution adoption.
Technology

Arkatechture Announces Launch of AI Data Analyst Tool: ArkaIQ

Arkatechture’s new product, ArkaIQ, empowers teams to interact directly with trusted data with no reports or data requests required.
Making A Difference

Indiana Members Credit Union Recognized at Best Regional Credit Union by Newsweek and Indianapolis Community Choice Awards

Indiana Members Credit Union has earned two major honors for the third consecutive year. Newsweek named IMCU one of America’s ...
Making A Difference

SchoolsFirst FCU Raised More Than $3.3M for Children’s Miracle Network

I wanted to share some exciting news from SchoolsFirst Federal Credit Union: in 2025, the Credit Union contributed more than ...
Personnel Promotions

Will Valadez Earns SPHR Credential, Advancing Strategic HR Leadership at Corporate Central

Corporate Central is proud to recognize Will Valadez for earning the Senior Professional in Human Resources (SPHR) certification, a prestigious ...
Marketing

Registration Now Open for ALM First’s 2026 Derivatives Symposium

Dallas, TX – Registration is now open for ALM First’s 2026 Derivatives Symposium—a premier in-person mini-conference designed for treasury and ...
New Product Releases

Corporate One Successfully Closes Inaugural Multi-Seller Prime Auto Securitization

Corporate One Federal Credit Union today announced the successful closing of its inaugural multi-seller prime auto loan securitization. This $335 ...
Other

Newsweek names Redwood Credit Union one of America’s Best Credit Unions for third year in a row

Newsweek has named Redwood Credit Union one of America’s Best Credit Unions, recognizing its member satisfaction, financial strength, and community ...
Other

SchoolsFirst Federal Credit Union Lowers Down Payment Requirements to Expand Mortgage Access for School Employees

SchoolsFirst Federal Credit Union, the largest Credit Union in California, is helping make home ownership a reality for school employees. ...
New Product Releases

Corporate Central Supercharges Business Onboarding with Next Generation Verification, powered by Middesk, in Beastro

Corporate Central and Middesk are turning business onboarding into a competitive advantage for credit unions. The organizations recently announced a ...
New Product Releases

CUNA Strategic Services Expands Sparrow Alliance to Help Credit Unions Deepen Member Relationships Beyond the Branch

MADISON, WI – January 22, 2026 – CUNA Strategic Services (CSS) is pleased to announce the expansion of its alliance ...
Technology

Waterbury CT Teachers Federal Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management and Automate Manual Processes

Alogent proudly announced that Waterbury CT Teachers Federal Credit Union selected FASTdocs, its enterprise content management (ECM) platform purpose built ...
Strategic Partnerships

First Entertainment Credit Union and Nymbus Launch CineFi, First Digital Credit Union for Entertainment Professionals

Nymbus, a modern banking platform for U.S. banks and credit unions, today announced that First Entertainment Credit Union has successfully ...
Personnel Promotions

Corporate Central Promotes Hunter Cliffgard to Investment Analyst

Corporate Central is pleased to announce the promotion of Hunter Cliffgard from Investment Assistant to Investment Analyst, recognizing his strong ...
Personnel Promotions

CRIF Select Appoints Robert Christini as Senior Vice President of Sales

CRIF Select announced that Robert Christini has joined the company as Senior Vice President of Sales, bringing proven leadership and ...
Making A Difference

Applications sought for $10K LAFCU Innovation for Education Grant

LANSING, Mich. — From calming corners to robotics labs, Michigan classrooms are being transformed in powerful ways — and LAFCU ...
Marketing

Credit Union League of Connecticut Rebrands as Connecticut’s Credit Unions; Services Arm Relaunches as cuVoyant

Rocky Hill, Conn. (January 15, 2026) — The Credit Union League of Connecticut has officially rebranded as Connecticut’s Credit Unions, ...
Operations & HR

Redwood Credit Union welcomes Jay Tkachuk as Chief Information Officer

Jay Tkachuk has joined Redwood Credit Union (RCU) as Chief Information Officer.
Making A Difference

EECU Sponsors Community Events Honoring Martin Luther King Jr.’s Legacy

FRESNO, Calif. (Jan. 16, 2026) – Educational Employees Credit Union (EECU) is proud to sponsor the 42nd Annual Commemoration celebrating ...
Strategic Partnerships

Seven Credit Unions Select myCUmortgage as Their Home Loan Partner

myCUmortgage is thrilled to announce new partnerships with seven credit unions in the fourth quarter of 2025. New partnerships span ...

Alogent’s Unify Shortlisted for Best PayTech Solution for Banks and FIs at the Banking Tech Awards USA 2026

Unify has been named a finalist for Best PayTech Solution for Banks & FIs at the 2026 Banking Tech Awards USA. This recognition reflects the ...

Callahan Introduces Dashboard-Level AI Analysis In Peer Suite

Washington, DC  – Callahan & Associates announced the release of dashboard-level AI Analysis (beta) in Peer Suite, a new capability designed to help credit union teams interpret performance ...

Justice Federal Credit Union Recognized as a 2026 Best Place to Work in Virginia

Justice Federal Credit Union, (Justice Federal), is honored to be recognized as a 2026 Best Places to Work in Virginia, by Virginia Business.

Mark L. Robnett Announced as New CUES Board Chair

Justice Federal Credit Union, (Justice Federal), is pleased to announce that Mark L. Robnett, President and CEO will assume the role of Credit Union Executive ...

State Employees’ Credit Union Helps North Carolinians Build Financial Skills Through Free Education Events

In recognition of Financial Literacy Month in April, State Employees’ Credit Union (SECU) is highlighting its free financial education programming offered through its network of ...

Final call for Michigan schools to apply for LAFCU’s $10K Innovation for Education Grant

LANSING, Mich. — Michigan K–12 schools have until May 1 to apply for LAFCU’s 2026 Innovation for Education (LIFE) Grant, which will award $10,000 to ...
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