The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Supporting Educators Every Step Of The Way

Eric has spent 25 years in education, inspired early on by teachers and counselors who encouraged him to succeed. After teaching for many years, including a move from New Jersey to California, he transitioned into administration and now leads secondary educational programs. He says the most rewarding part of his career is being part of […]

A Smarter Plan Builds Trust That Lasts

Chelsea turned a simple personal loan into a smarter plan. She listened, guided, and followed through, introducing our member David to Intelligent Checking, then Intelligent Savings, and finally matching his rewards needs with Visa Signature, a card with the same rewards he was used to with no annual fee and that supports his qualifying activity. […]

A Simple Adjustment Boosts Earnings

When a member visited our branch, Nik went beyond the transaction. While reviewing the member’s account, he noticed a large balance in her primary share account earning minimal dividends. Understanding her preference for paper statements and in-person banking, Nik suggested moving part of her funds into her existing money market account for a higher dividend […]

A Reminder They’re Never Forgotten

Logix Federal Credit Union

At Logix, our WOW Program allows employees to go beyond transactions and create moments of genuine care. When a member came in confused about her account, she shared she was experiencing memory challenges after losing both her daughter and her mother. The member felt embarrassed when she couldn’t recall details, but the team member patiently […]

Spotting Red Flags Protects A Member

EECU equips our team with ongoing fraud prevention training so they can spot the warning signs of a scam early and protect the members who trust us as their financial institution. Recently, that training helped a quick-thinking representative ask the right questions and prevent a member from losing $20,000 to a romance scam. When a […]

Showing Up When Disaster Strikes

California Credit Union

When wildfires swept through parts of Los Angeles County, one California Credit Union member found himself facing more than property damage. Living on a fixed income of Social Security and retirement benefits, the uncertainty created immediate financial strain. California Credit Union’s Loan Solutions team recognized the urgency and stepped in. The team quickly put a […]

Making A Difference

Christian Financial Outreach & Impact Foundation Awards $52,427 in Grants to Local Nonprofits

Sterling Heights, Mich. (Jan. 7, 2026) – Christian Financial Credit Union’s Outreach & Impact Foundation finished the year by awarding ...
Other

LGE Community Credit Union named to Newsweek’s America’s Best Credit Unions 2026

LGE Community Credit Union announced that it was recently recognized as one of America’s Best Credit Unions 2026 by Newsweek ...
Other

Sharetec Appoints New Chief Information & Security Officer

Sharetec, a leading digital banking and core processing technology company serving credit unions, is ringing in the new year with ...
Making A Difference

Alloya Surpasses $150 Million in Capital Dividends, Waives an Additional $3 Million in Fees

As Alloya begins to celebrate its 15th year supporting credit union success, the Board of Directors has announced that the ...
Personnel Promotions

For Immediate Release – CHROME Federal Credit Union Appoints Broc Sleek as President/CEO

Washington, PA, January 5, 2026. CHROME Federal Credit Union today announced the appointment of Broc Sleek as its new President ...
Other

CU NextGen Acquires Constellation Digital Partners

CU NextGen, a leading credit union service organization (CUSO) providing digital banking, award winning CRM, automation, as well as operational ...
Operations & HR

Corporate Central Welcomes Israr Ahmad as Software Engineer – Integration Specialist

Corporate Central is pleased to welcome Israr Ahmad to the team as Software Engineer – Integration Specialist. Ahmad brings more ...
Operations & HR

LAFCU Expands Marketing, Creative and Community Engagement Team With Promotions And New Hire

LANSING, Mich. — LAFCU is enhancing its marketing, creative and community engagement capabilities with the promotions of longtime leader Kellie ...
Other

Vizo Financial’s January 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Charity Events

SchoolsFirst FCU Spreads Holiday Cheer at Rady Children’s Health

A team of SchoolsFirst Federal Credit Union employees sponsored a holiday gift giving opportunity for Rady Children’s Health in Orange ...
Operations & HR

Los Angeles Mid-City Branch Extends SchoolsFirst FCU’s Footprint to 72 Branches in California

SchoolsFirst Federal Credit Union opened it 72nd Branch in Los Angeles on December 22.
Other

ICUL Names Congressman Darin LaHood as 2025 Federal Credit Union Legislative Champion

The Illinois Credit Union League (ICUL) today announced Congressman Darin LaHood (R-IL-16) as its first Federal Credit Union Legislative Champion, ...
Making A Difference

SECU Foundation Awards $500,000 Grant to Feeding the Carolinas to Support Expanded Food Access During Holiday Season

SECU Foundation is pleased to announce a $500,000 grant to Feeding the Carolinas to help address widespread food insecurity and ...
Personnel Promotions

Corporate Central Promotes Sierra Randall and Alexis Dohm to Member Experience Specialists

Corporate Central is excited to announce the promotion of Sierra Randall and Alexis Dohm to Member Experience Specialists, recognizing their ...
Technology

BCU Named A Computerworld 2026 Best Place To Work In IT

BCU has been ranked No. 2 among small organizations on Foundry’s Computerworld 2026 Best Places to Work in IT. This ...
Personnel Promotions

ALM First Promotes Sherwin to Principal, Adds New Role for Haley

Dallas, Texas – ALM First recently promoted Ryan Sherwin to Principal and named current Chief Investment Officer, Jason Haley, President of ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 19, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

For Immediate Release – Millennium Corporate Credit Union Appoints Haley DaVee as President/CEO

Wichita, KS, December 19, 2025. Millennium Corporate Credit Union announced today the appointment of Haley DaVee as its next President ...
Making A Difference

SECU Contributes $125,000 to Support Hunger Relief Efforts in Western North Carolina

State Employees’ Credit Union (SECU) has provided a $125,000 donation to MANNA FoodBank to support hunger relief efforts in Western ...
Making A Difference

Appli Makes First Donations Through Data for Dogs Initiative, Supporting Ten No-Kill Animal Shelters

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today announced its first round of donations ...
Other

SchoolsFirst FCU Expands Financial Planning Services for Members and Educators Across California

SchoolsFirst Federal Credit Union announced that its Third-Party Administrator (TPA) affiliate, SchoolsFirst Plan Administration, LLC, successfully onboarded a number of ...
Making A Difference

LGE Foundation donates $389,598 to local nonprofits; Surpasses $3 million lifetime giving milestone

On Wednesday, Dec. 10, the LGE Community Outreach Foundation presented $389,598 to local nonprofit organizations at LGE Community Credit Union’s ...
Making A Difference

C.A.R.E.S. in Action: Peach State FCU Completes Successful Toys for Tots Drive

Peach State FCU recently completed a successful toy drive in support of the Marine Corps Toys for Tots program. Every ...
Personnel Promotions

CES Credit Union Appoints Mike Copley as President/CEO

Mount Vernon, OH, November 21, 2025. CES Credit Union has selected Mike Copley as its next President and Chief Executive ...
Charity Events

BECU members help direct $450,000 to nonprofits through People Helping People Awards

BECU, Washington’s largest credit union, is donating $450,000 to nonprofit organizations as part of its annual People Helping People Awards. ...
Making A Difference

Coastal Credit Union Collects Toys for 200 Children in Salvation Army Angel Tree Program

Coastal Credit Union announced that it collected toys for 200 children in need, in partnership with the Salvation Army Angel ...
Investments

Informed.IQ Secures $63 Million from Invictus Growth Partners to Advance AI-Powered Fraud Prevention and Loan Verification

Informed.IQ, the leader in AI-powered loan verification and fraud prevention, today announced a $63 million growth equity investment from Invictus ...
Making A Difference

Vizo Financial Gives Back more than $4.8 Million to Capital Members

Recognizing the critical role its capital members played in its financial success this year, Vizo Financial Corporate Credit Union is ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 12, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Illinois State Credit Union Selects Alogent’s Unify to Modernize Deposit Automation and Drive Digital Transformation

Illinois State Credit Union selected a SaaS deployment of Alogent’s Unify to deliver a modern, member-focused experience and enhance deposit ...
Making A Difference

Christian Financial Outreach & Impact Foundation Awards $52,427 in Grants to Local Nonprofits

Sterling Heights, Mich. (Jan. 7, 2026) – Christian Financial Credit Union’s Outreach & Impact Foundation finished the year by awarding ...
Other

LGE Community Credit Union named to Newsweek’s America’s Best Credit Unions 2026

LGE Community Credit Union announced that it was recently recognized as one of America’s Best Credit Unions 2026 by Newsweek ...
Other

Sharetec Appoints New Chief Information & Security Officer

Sharetec, a leading digital banking and core processing technology company serving credit unions, is ringing in the new year with ...
Making A Difference

Alloya Surpasses $150 Million in Capital Dividends, Waives an Additional $3 Million in Fees

As Alloya begins to celebrate its 15th year supporting credit union success, the Board of Directors has announced that the ...
Personnel Promotions

For Immediate Release – CHROME Federal Credit Union Appoints Broc Sleek as President/CEO

Washington, PA, January 5, 2026. CHROME Federal Credit Union today announced the appointment of Broc Sleek as its new President ...
Other

CU NextGen Acquires Constellation Digital Partners

CU NextGen, a leading credit union service organization (CUSO) providing digital banking, award winning CRM, automation, as well as operational ...
Operations & HR

Corporate Central Welcomes Israr Ahmad as Software Engineer – Integration Specialist

Corporate Central is pleased to welcome Israr Ahmad to the team as Software Engineer – Integration Specialist. Ahmad brings more ...
Operations & HR

LAFCU Expands Marketing, Creative and Community Engagement Team With Promotions And New Hire

LANSING, Mich. — LAFCU is enhancing its marketing, creative and community engagement capabilities with the promotions of longtime leader Kellie ...
Other

Vizo Financial’s January 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Charity Events

SchoolsFirst FCU Spreads Holiday Cheer at Rady Children’s Health

A team of SchoolsFirst Federal Credit Union employees sponsored a holiday gift giving opportunity for Rady Children’s Health in Orange ...
Operations & HR

Los Angeles Mid-City Branch Extends SchoolsFirst FCU’s Footprint to 72 Branches in California

SchoolsFirst Federal Credit Union opened it 72nd Branch in Los Angeles on December 22.
Other

ICUL Names Congressman Darin LaHood as 2025 Federal Credit Union Legislative Champion

The Illinois Credit Union League (ICUL) today announced Congressman Darin LaHood (R-IL-16) as its first Federal Credit Union Legislative Champion, ...
Making A Difference

SECU Foundation Awards $500,000 Grant to Feeding the Carolinas to Support Expanded Food Access During Holiday Season

SECU Foundation is pleased to announce a $500,000 grant to Feeding the Carolinas to help address widespread food insecurity and ...
Personnel Promotions

Corporate Central Promotes Sierra Randall and Alexis Dohm to Member Experience Specialists

Corporate Central is excited to announce the promotion of Sierra Randall and Alexis Dohm to Member Experience Specialists, recognizing their ...
Technology

BCU Named A Computerworld 2026 Best Place To Work In IT

BCU has been ranked No. 2 among small organizations on Foundry’s Computerworld 2026 Best Places to Work in IT. This ...
Personnel Promotions

ALM First Promotes Sherwin to Principal, Adds New Role for Haley

Dallas, Texas – ALM First recently promoted Ryan Sherwin to Principal and named current Chief Investment Officer, Jason Haley, President of ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 19, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

For Immediate Release – Millennium Corporate Credit Union Appoints Haley DaVee as President/CEO

Wichita, KS, December 19, 2025. Millennium Corporate Credit Union announced today the appointment of Haley DaVee as its next President ...
Making A Difference

SECU Contributes $125,000 to Support Hunger Relief Efforts in Western North Carolina

State Employees’ Credit Union (SECU) has provided a $125,000 donation to MANNA FoodBank to support hunger relief efforts in Western ...
Making A Difference

Appli Makes First Donations Through Data for Dogs Initiative, Supporting Ten No-Kill Animal Shelters

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today announced its first round of donations ...
Other

SchoolsFirst FCU Expands Financial Planning Services for Members and Educators Across California

SchoolsFirst Federal Credit Union announced that its Third-Party Administrator (TPA) affiliate, SchoolsFirst Plan Administration, LLC, successfully onboarded a number of ...
Making A Difference

LGE Foundation donates $389,598 to local nonprofits; Surpasses $3 million lifetime giving milestone

On Wednesday, Dec. 10, the LGE Community Outreach Foundation presented $389,598 to local nonprofit organizations at LGE Community Credit Union’s ...
Making A Difference

C.A.R.E.S. in Action: Peach State FCU Completes Successful Toys for Tots Drive

Peach State FCU recently completed a successful toy drive in support of the Marine Corps Toys for Tots program. Every ...
Personnel Promotions

CES Credit Union Appoints Mike Copley as President/CEO

Mount Vernon, OH, November 21, 2025. CES Credit Union has selected Mike Copley as its next President and Chief Executive ...
Charity Events

BECU members help direct $450,000 to nonprofits through People Helping People Awards

BECU, Washington’s largest credit union, is donating $450,000 to nonprofit organizations as part of its annual People Helping People Awards. ...
Making A Difference

Coastal Credit Union Collects Toys for 200 Children in Salvation Army Angel Tree Program

Coastal Credit Union announced that it collected toys for 200 children in need, in partnership with the Salvation Army Angel ...
Investments

Informed.IQ Secures $63 Million from Invictus Growth Partners to Advance AI-Powered Fraud Prevention and Loan Verification

Informed.IQ, the leader in AI-powered loan verification and fraud prevention, today announced a $63 million growth equity investment from Invictus ...
Making A Difference

Vizo Financial Gives Back more than $4.8 Million to Capital Members

Recognizing the critical role its capital members played in its financial success this year, Vizo Financial Corporate Credit Union is ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 12, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Illinois State Credit Union Selects Alogent’s Unify to Modernize Deposit Automation and Drive Digital Transformation

Illinois State Credit Union selected a SaaS deployment of Alogent’s Unify to deliver a modern, member-focused experience and enhance deposit ...

Orsa Credit Union Selects Appli to Modernize Digital Member Experience

Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected Appli’s AI-powered financial calculator solution ...

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools needed to navigate today’s evolving ...

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual Heroes of Arts Education Gala ...

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, has informed the Board of ...

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member engagement, and drive measurable performance ...

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and commitment to member service.
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