The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Celebrations For A Member’s Cap And Keys

OceanAir Federal Credit Union

The Micro Member Experience is our way of adding a personal touch to our services. On occasion, we reach out to our members with small gestures that make a big difference. Whether it’s a handwritten note, a personalized financial tip, or a surprise token of appreciation, these moments are to remind members that they’re an […]

Storage And Staff Help After A Tornado

When a tornado struck in 2021, Credit Union of Texas came together to help neighbors. It provided pods for families to store household goods while they worked to clear out destroyed homes and sent staff volunteers to support on-the-ground recovery efforts.

A Bear And A Boost To Send A Young Member Off To College

OceanAir Federal Credit Union

The Micro Member Experience is our way of adding a personal touch to our services. On occasion, we reach out to our members with small gestures that make a big dillerence. Whether it’s a handwritten note, a personalized financial tip, or a surprise token of appreciation, these moments are to remind members that they’re an […]

A Branch Family Awaits Its Newest Member

OceanAir Federal Credit Union

The Micro Member Experience is our way of adding a personal touch to our services. On occasion, we reach out to our members with small gestures that make a big dillerence. Whether it’s a handwritten note, a personalized financial tip, or a surprise token of appreciation, these moments are to remind members that they’re an […]

Financial Independence Makes Golden Years Brighter

CSE Federal Credit Union

For Jackie and David, retirement didn’t look the way they imagined. Between bills, limited income, and no room for life’s little joys — like Jackie’s favorite thing to eat, ice cream — they found themselves relying on their kids more than they wanted to. Then, thanks to a little encouragement from their daughter, Rachel, they […]

A New Home And A New Start

Industrial Credit Union

I had a member who had an opportunity to purchase a trailer for her and her family (husband and two children). The trailer was being sold by a private seller and the asking price was $20,000. The member did not have the time or the money to explore mortgage options so she thought that a […]

Industry Analysis & Trends

Baker Market Update – Week in Review: November 21, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

SchoolsFirst Federal Credit Union Wins Three Awards from the Marketing Association of Credit Unions

SchoolsFirst FCU was recognized with three MAC Awards this year for standout digital, direct mail, and in-branch campaigns. Each delivered ...
Strategic Partnerships

ebankIT and Alogent join forces to transform digital banking and payments for financial institutions

ebankIT, a global digital banking solutions provider for community financial institutions, announced a strategic partnership with Alogent, a global leader ...
Marketing

CRIF Celebrated on Nasdaq Tower for Advancing Credit Union and Auto Dealer Partnerships

ATLANTA — November 20, 2025 — CRIF lit up the Nasdaq Tower in Times Square to celebrate the momentum of ...
Strategic Partnerships

Hancock Federal Credit Union Signs with Synergent for New Core and Technology Agreements

WESTBROOK, ME – NOVEMBER 19, 2025 – Synergent® is proud to announce a new partnership with Hancock Federal Credit Union, ...
Other

SAFE Credit Union to Combine with BECU

BECU and SAFE Credit Union today announced they have signed a definitive agreement to combine, uniting two purpose-driven credit unions ...
Charity Events

GARDEN SAVINGS FEDERAL CREDIT UNION RAISES $15,000 FOR BIG BROTHERS BIG SISTERS OF COASTAL AND NORTHERN NEW JERSEY

Parsippany, NJ – Garden Savings Federal Credit Union is proud to announce a successful fundraising effort that raised $15,000 to ...
Operations & HR

Silver State Schools Credit Union Selects Chris Dickman as CFO

Las Vegas, NV — Silver State Schools Credit Union has selected Chris Dickman to serve as its new Chief Financial Officer ...
Lending

FOURLEAF FEDERAL CREDIT UNION TRIPLES INDIRECT LENDING VOLUME AND EXPANDS NATIONALLY WITH ORIGENCE TECHNOLOGY SOLUTIONS AND LENDING SERVICES

FourLeaf Federal Credit Union, a New York-based credit union with $14 billion in assets, has reached a significant milestone in ...
Operations & HR

LAFCU welcomes new additions to its marketing team

LANSING, Mich. — LAFCU has announced the addition of two new team members to its marketing department, Eric Newman as ...
Operations & HR

InterLutions Adds Passionate Service Leader Amy Pals to Support Growing Credit Union Network

InterLutions, the nation’s fastest-growing employee benefits Credit Union Service Organization (CUSO), is pleased to announce the hiring of Amy Pals ...
Strategic Partnerships

Redwood Credit Union and SchoolsFirst Federal Credit Union Host an International Delegation of Industry Leaders

TUSTIN, Calif. (Nov. 14, 2025) – Redwood Credit Union in Northern California and SchoolsFirst Federal Credit Union in Southern California ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 14, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Technology

Cloudvirga’s Loan Hub equips loan teams with modern tools for managing pipelines, tasks and borrower communication

Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the launch of its new Loan Hub for ...
Marketing

One Nevada Ranked #1 Credit Union to Work for in 2025

LAS VEGAS, NV. – One Nevada Credit Union was ranked #1 nationally in the Best Credit Unions to Work For in 2025 by ...
Charity Events

Washington State College Students Innovate at First Hackathon Hosted By Sound Credit Union and UW Tacoma

TACOMA, Wash. – Sound Credit Union (Sound) and the Milgard Center for Business Analytics at the University of Washington Tacoma ...
Marketing

Early-Bird Registration Now Open for 2026 ALM First Financial Institute

Dallas, Texas – Registration is now open for ALM First’s 2026 Financial Institute. This must-attend, three-day event was designed to equip financial professionals ...
Making A Difference

RCU donates $59,000 to expand access to healthy food for International Credit Union Day

More people will have food on their table thanks to the commitment of Redwood Credit Union and other credit unions.
Making A Difference

Advia Credit Union Responds to Nationwide SNAP Benefit Reductions with Community Support

Advia Credit Union is taking action to help combat food insecurity in response to the recent nationwide reductions in Supplemental ...
New Product Releases

Meriwest Credit Union Officially Launches Meriwest Insurance Services

Meriwest Credit Union proudly launches Meriwest Insurance Services, a full-service, digital insurance agency designed to deliver affordable, convenient coverage. Now ...
Making A Difference

State Employees’ Credit Union Kicks Off Its Annual Holiday Toy Drive

State Employees’ Credit Union (SECU) is pleased to announce the kickoff of its fourth annual statewide Toy Drive to help ...
Personnel Promotions

For Immediate Release – Humanidei Welcomes Katy Zaleski as Leadership & Organizational Development Consultant

Ontario, CA, November 10, 2025. Humanidei has announced the addition of Katy Zaleski as its new Leadership & Organizational Development ...

ALM First Wins Top Workplaces Culture Excellence Award

Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...

Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO

Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 07, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS

Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Other

Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal

Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
Making A Difference

EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students

FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Marketing

Synergent and Partner Credit Unions Honored with Four MAC Award Wins

Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Technology

Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers

Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 21, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

SchoolsFirst Federal Credit Union Wins Three Awards from the Marketing Association of Credit Unions

SchoolsFirst FCU was recognized with three MAC Awards this year for standout digital, direct mail, and in-branch campaigns. Each delivered ...
Strategic Partnerships

ebankIT and Alogent join forces to transform digital banking and payments for financial institutions

ebankIT, a global digital banking solutions provider for community financial institutions, announced a strategic partnership with Alogent, a global leader ...
Marketing

CRIF Celebrated on Nasdaq Tower for Advancing Credit Union and Auto Dealer Partnerships

ATLANTA — November 20, 2025 — CRIF lit up the Nasdaq Tower in Times Square to celebrate the momentum of ...
Strategic Partnerships

Hancock Federal Credit Union Signs with Synergent for New Core and Technology Agreements

WESTBROOK, ME – NOVEMBER 19, 2025 – Synergent® is proud to announce a new partnership with Hancock Federal Credit Union, ...
Other

SAFE Credit Union to Combine with BECU

BECU and SAFE Credit Union today announced they have signed a definitive agreement to combine, uniting two purpose-driven credit unions ...
Charity Events

GARDEN SAVINGS FEDERAL CREDIT UNION RAISES $15,000 FOR BIG BROTHERS BIG SISTERS OF COASTAL AND NORTHERN NEW JERSEY

Parsippany, NJ – Garden Savings Federal Credit Union is proud to announce a successful fundraising effort that raised $15,000 to ...
Operations & HR

Silver State Schools Credit Union Selects Chris Dickman as CFO

Las Vegas, NV — Silver State Schools Credit Union has selected Chris Dickman to serve as its new Chief Financial Officer ...
Lending

FOURLEAF FEDERAL CREDIT UNION TRIPLES INDIRECT LENDING VOLUME AND EXPANDS NATIONALLY WITH ORIGENCE TECHNOLOGY SOLUTIONS AND LENDING SERVICES

FourLeaf Federal Credit Union, a New York-based credit union with $14 billion in assets, has reached a significant milestone in ...
Operations & HR

LAFCU welcomes new additions to its marketing team

LANSING, Mich. — LAFCU has announced the addition of two new team members to its marketing department, Eric Newman as ...
Operations & HR

InterLutions Adds Passionate Service Leader Amy Pals to Support Growing Credit Union Network

InterLutions, the nation’s fastest-growing employee benefits Credit Union Service Organization (CUSO), is pleased to announce the hiring of Amy Pals ...
Strategic Partnerships

Redwood Credit Union and SchoolsFirst Federal Credit Union Host an International Delegation of Industry Leaders

TUSTIN, Calif. (Nov. 14, 2025) – Redwood Credit Union in Northern California and SchoolsFirst Federal Credit Union in Southern California ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 14, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Technology

Cloudvirga’s Loan Hub equips loan teams with modern tools for managing pipelines, tasks and borrower communication

Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the launch of its new Loan Hub for ...
Marketing

One Nevada Ranked #1 Credit Union to Work for in 2025

LAS VEGAS, NV. – One Nevada Credit Union was ranked #1 nationally in the Best Credit Unions to Work For in 2025 by ...
Charity Events

Washington State College Students Innovate at First Hackathon Hosted By Sound Credit Union and UW Tacoma

TACOMA, Wash. – Sound Credit Union (Sound) and the Milgard Center for Business Analytics at the University of Washington Tacoma ...
Marketing

Early-Bird Registration Now Open for 2026 ALM First Financial Institute

Dallas, Texas – Registration is now open for ALM First’s 2026 Financial Institute. This must-attend, three-day event was designed to equip financial professionals ...
Making A Difference

RCU donates $59,000 to expand access to healthy food for International Credit Union Day

More people will have food on their table thanks to the commitment of Redwood Credit Union and other credit unions.
Making A Difference

Advia Credit Union Responds to Nationwide SNAP Benefit Reductions with Community Support

Advia Credit Union is taking action to help combat food insecurity in response to the recent nationwide reductions in Supplemental ...
New Product Releases

Meriwest Credit Union Officially Launches Meriwest Insurance Services

Meriwest Credit Union proudly launches Meriwest Insurance Services, a full-service, digital insurance agency designed to deliver affordable, convenient coverage. Now ...
Making A Difference

State Employees’ Credit Union Kicks Off Its Annual Holiday Toy Drive

State Employees’ Credit Union (SECU) is pleased to announce the kickoff of its fourth annual statewide Toy Drive to help ...
Personnel Promotions

For Immediate Release – Humanidei Welcomes Katy Zaleski as Leadership & Organizational Development Consultant

Ontario, CA, November 10, 2025. Humanidei has announced the addition of Katy Zaleski as its new Leadership & Organizational Development ...

ALM First Wins Top Workplaces Culture Excellence Award

Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...

Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO

Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 07, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS

Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Other

Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal

Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
Making A Difference

EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students

FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Marketing

Synergent and Partner Credit Unions Honored with Four MAC Award Wins

Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Technology

Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers

Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...

BECU continues expansion with new locations in Auburn, Liberty Lake, and Mercer Island

BECU, Washington’s largest credit union, is continuing its expansion by adding new Neighborhood Financial Centers (NFCs) in Auburn (Lakeland Hills neighborhood), Liberty Lake, and Mercer ...

SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna

Kristin Crellin, senior vice president of community and Membership development at SchoolsFirst Federal Credit Union, has been named a 2026 Vision & Visionaries Cal State ...

Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame

Coastal Credit Union’s Chief Community Impact and Public Affairs Officer Creighton Blackwell is among the African American Credit Union 2026 Hall of Fame inductees. The ...

Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation

Hanscom Federal Credit Union ($2.1 billion assets; 115,000+ members; Littleton, MA) selected the Corelation KeyStone core, marking an important milestone in the credit union’s long-term ...

Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities

Credit Union West has partnered with Arkatechture to strengthen their ability to transform data into timely, actionable insights that support strategic decision-making and member service.

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk by detecting financial strain before ...
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