Callahan & Associates’ Return Of The Member (ROM) index offers a comprehensive view of the value a credit union returns to its members. The calculation weighs three core credit union functions — savings, lending, and product usage — by taking into consideration aspects such as loan and deposit rates, the number of products and services offered, and member participation.
Credit unions across the country use their ROM score to support member-facing goals, hold staff accountable to better serve members, and demonstrate their impact on the communities they serve. ROM is a quantitative way for credit unions to show off the cooperative difference.
Take a look at the top 10 credit unions in each asset range to see which ones made the leader board. If you don’t see your credit union and want to know where it ranks, contact Callahan today for your score.
Free Download: Your Guide To Measuring Member Value
Monitoring traditional performance data is important to ensure a sustainable institution, but the people you serve are more than just numbers — they are your purpose. Download the guide now to uncover key metrics that best illustrate member value and redefine how you benchmark success.
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