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A No Merger Guarantee and a Revulsion for Mutual Bank Conversions

Making a pledge to members in 1997 that Cascade FCU, Seattle, has no intention of merging with another financial institution Dale Kerslake, CEO, promised to pay members $100 if the CU merged and as a result changed its name, a member’s account number or closed a member’s primary branch within a five-year period. Six years and counting and there’s no payout in sight.

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The Power of Data

Quantitative facts covering almost every aspect of credit union activity are abundant—and becoming even more plentiful. Many users of data are seeking answers. The issues range from the general, “How-am-I-doing?” to the specific, such as “Should-Iraise-my-NSF-fee?”

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Marketing Messages That Resonate

3 tips from Wright-Patt to help your brand take flight.
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A No Merger Guarantee and a Revulsion for Mutual Bank Conversions

Making a pledge to members in 1997 that Cascade FCU, Seattle, has no intention of merging with another financial institution Dale Kerslake, CEO, promised to ...
Features

What is the Member’s Right to Know?

Disclosing executive salaries is not a regulatory issue; rather, it can be a marketplace advantage. Keeping compensation private only suggests that credit unions have something ...
Features

The Power of Data

Quantitative facts covering almost every aspect of credit union activity are abundant—and becoming even more plentiful. Many users of data are seeking answers. The issues ...
Features

A Penny Saved Is A Penny Earned

SAFE Credit Union encourages members to do the sensible thing and save.
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Maintain Healthy Cash Flow

Georgetown University’s student-run credit union is cognizant of the duration of its investments and has developed strong cash positions.
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Management Classic: Controlling The Wind

A hang gliding anecdote from Jim Blaine, CEO of State Employees Credit Union, offers insight into what it takes for a credit union to truly ...
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Investment CUSOs Need The Right Attitude

Veridian Group, a subsidiary of Veridian Credit Union, aggressively investigates viable products.
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Evaluate Politicians In Races To Watch

Credit unions have come a long way with their political advocacy, but in many races there’s a need for even more.
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4 Ways To Ensure A Successful Brand After A Credit Union Merger

Concentrate on four key merger elements that take into account all stakeholders.

CreditUnions.com Top Picks For 2025

The editorial team at Callahan & Associates weighs in on stories that defined 2025 through actionable strategies, meaningful insights, and perspectives that continue to influence the cooperative movement.

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