Aaron Passman
Aaron Passman is the editorial director at Callahan & Associates, overseeing the company’s online and print publications. He spent more than a decade as a journalist before joining Callahan, and his extensive experience covering the credit union industry includes serving as a reporter and editor for Credit Union Journal and overseeing its 2020 merger into American Banker. Aaron holds a Bachelor’s degree from the University of Kansas and lives near Kansas City with his family.
How 2 Marketing Teams Organize For Impact
Aaron Passman
November 10, 2025
The organizational structures for the marketing teams at 3Rivers FCU and Leaders Credit Union couldn’t be more different, but they share a common goal.
Affordable Housing Isn’t About Business. It’s About People.
Aaron Passman
November 10, 2025
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out ...
Member Experience Is Everything
Aaron Passman
November 3, 2025
Explore best practices to streamline service, inspire leadership engagement, and improve the member experience.
First Alliance Debuts Mission-Driven Deposits
Aaron Passman
October 27, 2025
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
20 Years. 6 Roles. 1 Credit Union.
Aaron Passman
October 27, 2025
Josh Haney’s path to CEO at Perfect Circle Credit Union began at the teller line and wound through multiple departments, with each new role preparing ...
45 Interviews In 30 Days: How Travis Credit Union Fixed Its Contact Center
Aaron Passman
October 27, 2025
The California cooperative turned a call center crisis into a success story — starting with cutting the average wait time from 45 minutes to three.
5 Essential Insights To Improve Member Financial Wellbeing And Support Credit Union Growth
Aaron Passman
October 13, 2025
Are members thriving, struggling, or suffering? Just a few simple strategies can foster member financial wellbeing and boost the bottom line.
There’s Nothing Random About These Acts Of Kindness
Aaron Passman
October 13, 2025
A one-day event to give back has transformed into an initiative that spans several states and generates hundreds of thousands of dollars in community impact.
What’s Scarier Than Ghosts And Goblins?
Aaron Passman
October 6, 2025
October is Cybersecurity Awareness Month, and CreditUnions.com has the lowdown on assessment tools, AI strategies, the role of collaboration in fighting fraud, and more.
Fighting Fraud Through The Power Of Collaboration
Aaron Passman
October 6, 2025
A quartet of Northeastern Pennsylvania credit unions came together to share strategies and best practices for combatting check fraud, account takeover, and more.
