Aaron Passman
Aaron Passman is the editorial director at Callahan & Associates, overseeing the company’s online and print publications. He spent more than a decade as a journalist before joining Callahan, and his extensive experience covering the credit union industry includes serving as a reporter and editor for Credit Union Journal and overseeing its 2020 merger into American Banker. Aaron holds a Bachelor’s degree from the University of Kansas and lives near Kansas City with his family.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
What’s Job No. 2?
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, ...
The Numbers That Matter Most To Credit Unions
A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.
Building A ‘Culture’ Of Confidence At MSUFCU
How the Michigan-based cooperative’s “Culture of Finance” curriculum is reframing financial education.
A Small Match Builds Big Emergency Savings At Lake Trust
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
140 Million Reasons To Lend
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
The Personal Loan Landscape Has Shifted
Declining savings rates and rising financial pressure are reshaping why members borrow, pushing credit unions to rethink lending strategies.
The Affordable Housing Crisis Goes Beyond Single-Family Homes
The cost of manufactured homes has increased even faster than that of traditional houses. That can affect members’ ability to qualify for and repay those ...
How APL FCU Builds A Board Succession Pipeline
Two programs for aspiring volunteers are building a steady pipeline of ready-to-step-in leaders that trickles up to the director level.
A New Leadership Team Focuses On Organic Growth At Verve
After years of merger-driven gains, a new senior leadership team and sales culture at Verve is powering a push for organic growth.