I recently had the pleasure to (virtually) connect with CUbroadcast’s Mike Lawson to discuss sustainable strategy. For businesses, sustainable strategy requires organizations to be purpose-driven, values-based, and cooperative. Of course, the credit union movement leverages all three of these; however, this doesn’t mean every credit union is automatically fully leveraging sustainable business practices today. It does mean credit unions are on the right road, and perhaps, with an enhanced roadmap, can reach an even better destination tomorrow.
In 2019, Callahan launched a transformational course in sustainable strategy in collaboration with Harvard Business School Online. The course, Sustainable Business Strategy with Rebecca Henderson, is designed for cooperatives who build their business on purpose and values. But rather than simply highlighting that difference, the course underscores the competitive advantages of being a purpose-driven firm.
Listen to our conversation below. I hope you enjoy!
Sustainable Business Strategy
Learn more about our next cohort of Sustainable Business Strategy with Rebecca Henderson, in collaboration with Harvard Business School online. The Callahan Academy combines Harvard teachings and credit union industry discussions to explore:
- Business models that drive change.
- Tactics that demonstrate the competitive advantages of being a purpose-driven firm.
- Why collective efforts are important and how business can be a catalyst for system-level change.
- What you can do to become a purpose-driven leader and how you can develop purpose-driven leaders within you organization.