FirstLook: The Key to 14% Lending Growth
Affinity FCU demonstrates that sticking by their membership, in good times and bad, can lead to phenomenal growth—even when the competition comes roaring back.
Affinity FCU demonstrates that sticking by their membership, in good times and bad, can lead to phenomenal growth—even when the competition comes roaring back.
Spokane Teachers Credit Union snagged $20 million in rescued auto loans through a 1% cash back campaign.
North Dakota credit union members might travel the map to find the perfect car, but they don’t want the runaround in financing it.
Arlington Community Federal Credit Union (ACFCU), a $188 million credit union with 36 percent of its portfolio in auto loans, created an innovative program to educate Gen Y about the car buying process.
After reconfiguring their branch network and average branch size, Keypoint Credit Union, has seen significant increases in member relationships and a strong member migration to the online channel for transactions.
Although the credit union was able to remarket its vehicles, CommunityAmerica recognized the need for a more effective vehicle remarking program as the number of repossessions increased. As a result, they hired a dedicated repossession and loss specialist.
Repossessions are a money loser, many credit unions say. Most credit unions have little positive to say about repossessed autos. The economy has taken its toll in the past few years, increasing bankruptcies and subsequently increasing a credit union’s occasional need for repossessions, leaving credit unions with autos they do
While many credit unions have been increasing their dealer networks in response to current struggles in the automotive market, Digital FCU has found success by scaling back the number of dealerships the credit union works with.
Ohio Healthcare FCU has been capitalizing on current market conditions to grow their auto loan portfolio despite being a smaller credit union without an indirect loan portfolio.
Never has the competition for auto loans been so fierce. Find out how one credit union is rethinking strategies to aggressively capture these loans.

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.

Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.

After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.

How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.

How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.

Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.