Segmented Card Incentive Hits 200% ROI
How Preferred Credit Union used a one-two punch of high-tech segmenting and low-tech mailing to double its debit ROI.
How Preferred Credit Union used a one-two punch of high-tech segmenting and low-tech mailing to double its debit ROI.
Adoption of BCU’s Signature credit card has increased nearly 50% year-over-year. Learn how and why the Illinois cooperative is moving more card relationships to this product.
Retailers, interchange beneficiaries, and merchants all want to circumvent the card networks.
Four lessons from Ent and Numerica credit unions on how to run a successful member business credit card.
Fed calls for task force to study creating new, faster payments rails, while Fiserv survey finds mobile adoption accelerating on the fast track.
Whether the goal is growth or control, high-yield offerings can shape saving behaviors that benefit the member and the credit union.
College football game a sign of things to come? Some vendors jump in, others stay on sidelines as bitcoin usage grows.
With the Fed poised to continue cutting interest rates, the near-term outlook for the credit union earnings model is much more promising.
After adjusting to a new normal following a slew of rate increases, repricing opportunities could be on the horizon.
The latest quarterly performance metrics from across the credit union industry, including loan growth, income and expenses, and more.
Higher interest rates have forced members to pick and choose which debts to repay and which to postpone, which doesn’t fare well for revolving products.
Each year, Affinity Plus takes an ice-cold dive to make a big impact in the community.
Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
Leaders share how grant funding has supported members on the fringes of financial ruin while underpinning credit union growth.
CDFIs offer loans, investments, and financial education to individuals and businesses that might not have access to traditional banking services. Learn more about these financial first responders.
As the nation’s largest community development credit union, Suncoast is a force for development, collaboration, and innovation.
From focus groups to influencer marketing, two credit unions share why advisory boards are a valuable tool for any credit union.