What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Employee ROI Increases Throughout The Industry
May 21, 2019
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Loan origination growth outpaced employee growth, pushing originations per employee $16,000 higher than one year ago.
Economics, AI, And Digital Lending At Drive ‘19
May 17, 2019
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Artificial intelligence and real economics drive the discussion on day two at CU Direct’s annual educational confab.
3 Takeaways From Trendwatch 1Q 2019
May 17, 2019
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Find out how credit unions kicked off the year in shares, asset quality, and income.
1Q19 Trendwatch
May 16, 2019
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Battle Of The Amazon Marketplaces
May 16, 2019
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Seattle and Washington, DC, are outperforming national averages in income and housing. But how do these markets fare in credit union membership growth and engagement metrics?
Juggling Insights From Day 1 Of Drive ’19
May 15, 2019
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It’s time for credit unions to respond to changes in consumer expectations in the lending experience.
Education, MX, And Strategic Planning
May 13, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Trends In Interest Rates Spark Considerable Income Growth
May 13, 2019
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Credit unions reaped the benefits of upward rate movement and the associated repricing benefits for new loan originations in 2018.
Let The Robots Automate. Let The Humans Serve.
May 6, 2019
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How a New Jersey credit union uses new tools to automate old jobs and free up staff to serve members better.
Member Relationships Deepen As Credit Union Membership Increases
May 6, 2019
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More Americans are turning to credit unions and their member-focused, non-profit financial model.
Employee ROI Increases Throughout The Industry
Loan origination growth outpaced employee growth, pushing originations per employee $16,000 higher than one year ago.
Economics, AI, And Digital Lending At Drive ‘19
Artificial intelligence and real economics drive the discussion on day two at CU Direct’s annual educational confab.
3 Takeaways From Trendwatch 1Q 2019
Find out how credit unions kicked off the year in shares, asset quality, and income.
1Q19 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Battle Of The Amazon Marketplaces
Seattle and Washington, DC, are outperforming national averages in income and housing. But how do these markets fare in credit union membership growth and engagement ...
Juggling Insights From Day 1 Of Drive ’19
It's time for credit unions to respond to changes in consumer expectations in the lending experience.
Education, MX, And Strategic Planning
Five can't-miss data points this week on CreditUnions.com.
Trends In Interest Rates Spark Considerable Income Growth
Credit unions reaped the benefits of upward rate movement and the associated repricing benefits for new loan originations in 2018.
Let The Robots Automate. Let The Humans Serve.
How a New Jersey credit union uses new tools to automate old jobs and free up staff to serve members better.
Member Relationships Deepen As Credit Union Membership Increases
More Americans are turning to credit unions and their member-focused, non-profit financial model.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.