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Hilary Eisbrenner On Leadership

Hilary Eisbrenner, chief financial officer at Keesler Federal Credit Union, shares thoughts on leadership, industry challenges, team-building, and dream-following.

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Callahan Collections

A Strategy To Build Business Intelligence Across A Credit Union

How Keesler FCU is using a marketing systems manager to springboard into enterprise-level business intelligence.
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Sage Social Media Advice From A Maverick Mazuman

Tips from a Kansas City credit union that speaks to its community via multiple channels and creative branding.
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Analytics And Marketing In The Era Of Big Data

How the right data analytics can empower credit unions to target members with offers that offer timeliness and real value.
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Engage Your Members With A Strong Cardmember Marketing Lifecycle Program

A key to success with a credit card program is a strong cardmember lifecycle marketing strategy.
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How To Bank On Social

Surveys show Facebook, Twitter not being used effectively enough to reach consumers where they digitally live.
Industry Insights

Vermont Credit Unions Lead The Industry In Mortgage Market Share

The Green Mountain State ranks No. 1 in both the purchase and refinance market share.
Industry Insights

Credit Unions Increased Mortgage Market Share In 2014

Overall mortgage originations declined last year across the United Sates for all financial institutions, yet credit unions carved out a larger piece of the lending ...
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Hilary Eisbrenner On Leadership

Hilary Eisbrenner, chief financial officer at Keesler Federal Credit Union, shares thoughts on leadership, industry challenges, team-building, and dream-following.
Features

How Advanced Credit Scoring Tools Can Drive Auto Lending Growth

East Idaho Credit Union uses analytics to boost indirect lending by almost 60%.
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How Elements Financial Uses Health Savings Accounts To Spur Deposit Growth

HSAs help Elements Financial deepen relationships with select employer groups and improve the financial health of its membership base.
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