How AI Is Shaping HR For The Next Era
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
HR & Training
Our HR & Training page is your first stop for credit union tactics in training, employee incentives, succession planning, executive compensation, and more.
Top HR & Training Articles
Vantage West Turns A Good Problem Into Great Recognition
Discover how two employee awards honor the Arizona credit union’s commitment to a team-first culture while boosting employee engagement and workplace culture.
45 Interviews In 30 Days: How Travis Credit Union Fixed Its Contact Center
The California cooperative turned a call center crisis into a success story — starting with cutting the average wait time from 45 minutes to three.
What’s In A Name: Champion Development Manager
August 30, 2021
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Sara Dunlap empowers employees at Leaders Credit Union to help stakeholders meet their potential.
Insider Tips For Effective Employee Resource Groups
August 30, 2021
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Leaders from three credit unions share insights gleaned from launching and supporting employee resource groups.
How BECU Supports Black Communities In Seattle And Beyond
August 23, 2021
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Two years after launching a DEI-focused internal initiative, the Washington state cooperative created a fund to donate $5 million over five years to Black-led nonprofits.
What’s In A Name: Sales Manager And Accountability Trainer
August 2, 2021
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Laurie Flanders cleans up the reputation of “sales” by ensuring All In Federal Credit Union serves members as it works to meet goals.
Richard Romero On Leadership
July 26, 2021
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The veteran CEO guides DEI at a billion-dollar credit union.
A Search For The New Normal Work Experience
July 26, 2021
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An internal committee at Affinity Plus FCU attempts to answer an important question for employees returning to the office post-pandemic: What comes next?
Sustainability Spurs Industrywide Action At UNFCU
July 25, 2021
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The Empire State cooperative’s Global Sustainability Program has evolved to encompass more goals, a broader network, and more conversations with industry participants.
Nothing Beats The Real Thing
July 19, 2021
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A two-week apprenticeship program between the contact center and digital services teams at Corning FCU uses live member interactions to teach necessary skills.
How To Build BI From Scratch
July 12, 2021
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After a two-year concerted effort, Teachers FCU is turning its goal of attaining real-time data insights into a reality.
3 Managers. 2 Decades. 1 Agile Digital Team.
July 5, 2021
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A three-headed leadership group manages MSUFCU’s digital team.
What’s In A Name: Champion Development Manager
Sara Dunlap empowers employees at Leaders Credit Union to help stakeholders meet their potential.
Insider Tips For Effective Employee Resource Groups
Leaders from three credit unions share insights gleaned from launching and supporting employee resource groups.
How BECU Supports Black Communities In Seattle And Beyond
Two years after launching a DEI-focused internal initiative, the Washington state cooperative created a fund to donate $5 million over five years to Black-led nonprofits.
What’s In A Name: Sales Manager And Accountability Trainer
Laurie Flanders cleans up the reputation of "sales" by ensuring All In Federal Credit Union serves members as it works to meet goals.
A Search For The New Normal Work Experience
An internal committee at Affinity Plus FCU attempts to answer an important question for employees returning to the office post-pandemic: What comes next?
Sustainability Spurs Industrywide Action At UNFCU
The Empire State cooperative’s Global Sustainability Program has evolved to encompass more goals, a broader network, and more conversations with industry participants.
Nothing Beats The Real Thing
A two-week apprenticeship program between the contact center and digital services teams at Corning FCU uses live member interactions to teach necessary skills.
How To Build BI From Scratch
After a two-year concerted effort, Teachers FCU is turning its goal of attaining real-time data insights into a reality.
3 Managers. 2 Decades. 1 Agile Digital Team.
A three-headed leadership group manages MSUFCU’s digital team.
Browse Topics
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
Community Financial Institutions Need A New Playbook To Combat Scams
Callahan & Associates
Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.
The Numbers That Matter Most To Credit Unions
Aaron Passman
A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.
The Affordability Crisis Is Reshaping Credit Union Balance Sheets
Sherry Virden
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.