How AI Is Shaping HR For The Next Era
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
HR & Training
Our HR & Training page is your first stop for credit union tactics in training, employee incentives, succession planning, executive compensation, and more.
Top HR & Training Articles
Vantage West Turns A Good Problem Into Great Recognition
Discover how two employee awards honor the Arizona credit union’s commitment to a team-first culture while boosting employee engagement and workplace culture.
45 Interviews In 30 Days: How Travis Credit Union Fixed Its Contact Center
The California cooperative turned a call center crisis into a success story — starting with cutting the average wait time from 45 minutes to three.
A Force Of Change For Diversity, Equity, And Inclusion
May 17, 2021
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A 12-person group at Teachers Credit Union focuses on action and deliverables in its efforts to promote DEI at the Indiana cooperative.
In Search Of Savings? Try Tapping Employee Talent.
May 3, 2021
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An internal group tasked with reducing expenses and maximizing efficiency at TruWest Credit Union finds bright ideas in employee suggestions.
What’s In A Name: Member Experience Researcher
May 3, 2021
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User experience research helps specialists define and refine the BECU member experience.
What’s In A Name: Chief Of Financial Empowerment, Marketing, And Outreach
April 26, 2021
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Diane Sandoval-Griego coordinates diverse efforts to improve financial wellbeing for a multicultural membership.
How To Carry On Culture In A Work-From-Home World
April 26, 2021
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Greylock FCU connects with staff members to address work/life balance and member service.
20 Ways To Help People And Communities In Need
April 19, 2021
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Credit unions share insights about programs and strategies aimed at helping marginalized members and communities.
Bring In The Staff, Or Leave Them At Home? A View From 7 Credit Unions.
April 19, 2021
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Leaders from cooperatives rural and urban talk about how they are handling staffing strategy during the pandemic.
What’s In A Name: Chief Financial Health Officer
April 12, 2021
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Ann McMillian leads the charge to improve member and enterprise financial wellness at IH Mississippi Valley Credit Union.
A Strategy To Make Marketing Pack A More Powerful Punch
April 8, 2021
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Randolph-Brooks FCU adopted an agency model for its marketing department more than a decade ago and has lessons to share for credit unions of all sizes.
Credit Union Compensation Survey
April 5, 2021
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In January 2021, 177 credit unions participated in a Compensation Survey that covered key areas like compensation, bonuses and incentives, minimum wage, retirement, and benefits offered at various levels across the organization.
A Force Of Change For Diversity, Equity, And Inclusion
A 12-person group at Teachers Credit Union focuses on action and deliverables in its efforts to promote DEI at the Indiana cooperative.
In Search Of Savings? Try Tapping Employee Talent.
An internal group tasked with reducing expenses and maximizing efficiency at TruWest Credit Union finds bright ideas in employee suggestions.
What’s In A Name: Member Experience Researcher
User experience research helps specialists define and refine the BECU member experience.
What’s In A Name: Chief Of Financial Empowerment, Marketing, And Outreach
Diane Sandoval-Griego coordinates diverse efforts to improve financial wellbeing for a multicultural membership.
How To Carry On Culture In A Work-From-Home World
Greylock FCU connects with staff members to address work/life balance and member service.
20 Ways To Help People And Communities In Need
Credit unions share insights about programs and strategies aimed at helping marginalized members and communities.
Bring In The Staff, Or Leave Them At Home? A View From 7 Credit Unions.
Leaders from cooperatives rural and urban talk about how they are handling staffing strategy during the pandemic.
What’s In A Name: Chief Financial Health Officer
Ann McMillian leads the charge to improve member and enterprise financial wellness at IH Mississippi Valley Credit Union.
A Strategy To Make Marketing Pack A More Powerful Punch
Randolph-Brooks FCU adopted an agency model for its marketing department more than a decade ago and has lessons to share for credit unions of all ...
Credit Union Compensation Survey
In January 2021, 177 credit unions participated in a Compensation Survey that covered key areas like compensation, bonuses and incentives, minimum wage, retirement, and benefits ...
Browse Topics
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
Community Financial Institutions Need A New Playbook To Combat Scams
Callahan & Associates
Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.
The Numbers That Matter Most To Credit Unions
Aaron Passman
A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.
The Affordability Crisis Is Reshaping Credit Union Balance Sheets
Sherry Virden
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.