JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
7 Secrets For Merger Success
February 23, 2015
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These best practices will ensure your next merger won’t be your last.
No Time For Yes Men At NCUA
February 23, 2015
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Is making the NCUA look professional more important than debating rules before they’re passed?
Compounding The Problem
February 12, 2015
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Albert Einstein hailed the power of compounding interest. But that power works both ways, as payday lenders well know.
4 Lessons From Failed Mergers
February 11, 2015
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To coincide with the merger webinar hosted by Callahan & Associates, here are four infamous examples and lessons from failed mergers in the communications and retail industries.
Economic Up Tempo May Prompt Rate Ratchet
February 6, 2015
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Rising wages, employment may be greeted by rate hikes as Fed works to direct economic harmony.
Immigration Order Spurs Huge Chance To Serve
February 6, 2015
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Credit union advocates react to Obama move with call to grab market share while serving up trusted financial resources.
Are Credit Unions Too Squeamish To Watch Matz And McWatters Duke It Out?
February 5, 2015
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A new era of transparent debate and both sides of the story will be good for us all!
Split Leadership Helps Honor Keep It Local
January 23, 2015
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Honor Credit Union formed an independent executive team to build on the knowledge of merged staff members and succeed in a new market.
Debra Vollmer On Leadership
January 20, 2015
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Debra Vollmer, senior vice president at Langley Federal Credit Union, reflects on her leadership style, lessons learned during her career, and opportunities for the industry.
The Secret Legal Opinions Behind Public Decisions
January 20, 2015
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NCUA is setting an anti-democratic precedent in its repeated efforts to keep private the legal opinions about its public regulatory authority. RBC is one example. The CUSO rule is another. Will there be more?
7 Secrets For Merger Success
These best practices will ensure your next merger won’t be your last.
Compounding The Problem
Albert Einstein hailed the power of compounding interest. But that power works both ways, as payday lenders well know.
4 Lessons From Failed Mergers
To coincide with the merger webinar hosted by Callahan & Associates, here are four infamous examples and lessons from failed mergers in the communications and ...
Economic Up Tempo May Prompt Rate Ratchet
Rising wages, employment may be greeted by rate hikes as Fed works to direct economic harmony.
Immigration Order Spurs Huge Chance To Serve
Credit union advocates react to Obama move with call to grab market share while serving up trusted financial resources.
Are Credit Unions Too Squeamish To Watch Matz And McWatters Duke It Out?
A new era of transparent debate and both sides of the story will be good for us all!
Split Leadership Helps Honor Keep It Local
Honor Credit Union formed an independent executive team to build on the knowledge of merged staff members and succeed in a new market.
Debra Vollmer On Leadership
Debra Vollmer, senior vice president at Langley Federal Credit Union, reflects on her leadership style, lessons learned during her career, and opportunities for the industry.
The Secret Legal Opinions Behind Public Decisions
NCUA is setting an anti-democratic precedent in its repeated efforts to keep private the legal opinions about its public regulatory authority. RBC is one example. ...
Browse Topics
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
No Time For Yes Men At NCUA