JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Credit Unions, Community Impact, and Charitable Giving
December 14, 2022
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Join us as we examine the importance of intentional community involvement and how it can strengthen the member experience.
Elderly Financial Exploitation Is A Growing Problem. Here’s How To Help.
December 12, 2022
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Two credit unions and their regulator share their experience and best practices as isolation and vulnerability take their toll.
Soldiers Sample A Credit Union Career At AmeriCU
December 12, 2022
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An internship program at the New York cooperative helps military members transition into the civilian workforce.
Small Change Makes A Big Difference At St. Mary’s
December 5, 2022
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The New Hampshire credit union’s 603 checking program will donate up to $20,000 to four area charities in its first year alone.
A Big Day Of Giving For Golden 1 Credit Union
November 28, 2022
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Along with GivingTuesday, the California cooperative takes part in an annual Sacramento-based event that supports local nonprofits.
What Does An Environmental Engineer Do In Financial Services?
November 28, 2022
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At Clearwater Credit Union, an unusual hire is forging new ground based on core values and the triple bottom line.
Impact Strategies From November 2022
November 28, 2022
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A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
Credit Unions Pivot In Response To Rising Rates (Part 2)
November 28, 2022
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Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial welfare.
Credit Unions Pivot In Response To Rising Rates (Part 1)
November 21, 2022
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Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial welfare.
4 Ways To Support Small Businesses Every Saturday
November 21, 2022
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No need to wait until Nov. 26, credit unions can back local businesses any day off the year.
Credit Unions, Community Impact, and Charitable Giving
Join us as we examine the importance of intentional community involvement and how it can strengthen the member experience.
Elderly Financial Exploitation Is A Growing Problem. Here’s How To Help.
Two credit unions and their regulator share their experience and best practices as isolation and vulnerability take their toll.
Soldiers Sample A Credit Union Career At AmeriCU
An internship program at the New York cooperative helps military members transition into the civilian workforce.
Small Change Makes A Big Difference At St. Mary’s
The New Hampshire credit union’s 603 checking program will donate up to $20,000 to four area charities in its first year alone.
A Big Day Of Giving For Golden 1 Credit Union
Along with GivingTuesday, the California cooperative takes part in an annual Sacramento-based event that supports local nonprofits.
What Does An Environmental Engineer Do In Financial Services?
At Clearwater Credit Union, an unusual hire is forging new ground based on core values and the triple bottom line.
Impact Strategies From November 2022
A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
Credit Unions Pivot In Response To Rising Rates (Part 2)
Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial ...
Credit Unions Pivot In Response To Rising Rates (Part 1)
Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial ...
4 Ways To Support Small Businesses Every Saturday
No need to wait until Nov. 26, credit unions can back local businesses any day off the year.
Browse Topics
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Would A 10% Credit Card Rate Cap Mean For Credit Unions And Members?
Andrew Lepczyk
A closer look at the trade-offs of mandated lower credit card rates reveals a delicate balance between portfolio health and member access.
5 Tucson Credit Unions Join Forces For Affordable Housing
Savana Morie
A handful of regional credit unions pair up with the GoWest Foundation to offer 100% financing for eligible borrowers.
4 Important Exceptions To Track For Commercial Lending
Callahan & Associates
Learn how to identify, track, and manage four commercial lending exceptions to reduce risk, strengthen compliance, and streamline operations.
The Personal Loan Landscape Has Shifted
Aaron Passman
Declining savings rates and rising financial pressure are reshaping why members borrow, pushing credit unions to rethink lending strategies.
Simplify Credit Card Issuing For Sustainable Growth
Callahan & Associates
How can credit unions stay true to their mission while evolving to meet modern needs?
Will Ultra-Low Interest Rates Improve Housing Affordability?
Andrew Lepczyk
Ultra-low rates might feel like a boost to affordability, but they can create unintended challenges that ripple through housing markets, lenders, and the members credit unions serve.