GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
Appropriate Reaction to the DFCU Decisions: Outrage
April 29, 2016
No Comments
The NCUA and the federal district court for Eastern Michigan have both erred in not making DFCU Financial live up to the credit union’s bylaws. Fundamental freedoms are at stake. DFCU members acquired three times more signatures for a special meeting than the bylaws required. But management refused to call a special meeting. NCUA and the court are allowing this democratic ownership right of the me
Transparency: Keeping Integrity When Market Participants Play Outside the Lines
April 29, 2016
No Comments
University FCU is the major student loan lender at the University of Texas because of the value of its product, not for its relationship with the financial aid office. Transparency will reveal its work of putting students first.
Our Salaries are Made Public, and With Little Comment
April 29, 2016
No Comments
At BECU we file executive compensation on the IRS Form 990, which is available to the public. We believe we it’s the right thing to do, and we have not suffered any backlash from the public or members.
Not Playing It Safe
April 29, 2016
No Comments
At ABNB FCU we empower employees to do the right thing. Our culture of extraordinary service is a function of our military heritage, hiring the right people, giving employees the right training, and keeping focus on our tradition of helping our members.
First-Time Home Buyers Benefit from Community First Stimulus Mortgage Package
April 29, 2016
No Comments
At Community First Credit Union, one brief phrase captures our commitment to our members: “We’ll find a way.” Our new outreach specifically targeting first-time home buyers reflects this mind set. The housing market in Wisconsin has not escaped the national home purchase slump, with homeowners unable to sell their homes and potential first-time home-buyers unable to get into the market.
Meeting Challenges in Indiana
April 29, 2016
No Comments
Amy Sink, CFO at Teachers CU in Indiana, shares her thoughts on the challenges and opportunities running the largest credit union in her state during these troubling times.
One of the Nation’s Best Credit Card Programs
April 29, 2016
No Comments
Pennsylvania State Employees CU has one of the best credit card programs in the nation. With penetration at 40% and growth in balances last year at 23%, members are demonstrating they see the value in PSECU’s program above the programs of banks and other institutions.
Refinancing Is a Win-Win Situation
April 29, 2016
No Comments
Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how America can get growth started.
Reorienting A Credit Union
April 29, 2016
No Comments
Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are now on the front burner.
A Tipping Point in 2010
April 29, 2016
No Comments
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Appropriate Reaction to the DFCU Decisions: Outrage
The NCUA and the federal district court for Eastern Michigan have both erred in not making DFCU Financial live up to the credit union’s bylaws. ...
Transparency: Keeping Integrity When Market Participants Play Outside the Lines
University FCU is the major student loan lender at the University of Texas because of the value of its product, not for its relationship with ...
Our Salaries are Made Public, and With Little Comment
At BECU we file executive compensation on the IRS Form 990, which is available to the public. We believe we it’s the right thing to ...
Not Playing It Safe
At ABNB FCU we empower employees to do the right thing. Our culture of extraordinary service is a function of our military heritage, hiring the ...
First-Time Home Buyers Benefit from Community First Stimulus Mortgage Package
At Community First Credit Union, one brief phrase captures our commitment to our members: "We'll find a way." Our new outreach specifically targeting first-time home ...
Meeting Challenges in Indiana
Amy Sink, CFO at Teachers CU in Indiana, shares her thoughts on the challenges and opportunities running the largest credit union in her state during ...
One of the Nation’s Best Credit Card Programs
Pennsylvania State Employees CU has one of the best credit card programs in the nation. With penetration at 40% and growth in balances last year ...
Refinancing Is a Win-Win Situation
Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how ...
Reorienting A Credit Union
Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are ...
A Tipping Point in 2010
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Browse Topics
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Preparing For 2026: Why The NCUA’s New Succession Planning Rule Elevates The Strategic Role Of Credit Union Boards
Jennie Boden
Fair, transparent succession helps credit unions strengthen board effectiveness, align leadership with strategy, and safeguard member value.