GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
How To Build A Staff Centered On Sales
March 14, 2016
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Deb Vollmer, vice president of branch services at Langley FCU, discusses the credit union’s new leadership structure, building a sales culture, and hiring best practices.
A Strategy To Reward Members For Positive Behavior
March 7, 2016
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By turning a longstanding credit model on its head, BECU repriced $100 million in loans in 2015.
Same-Day Payments Criteria Set The Stage
March 2, 2016
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Feds Faster Payments Task Force reports include credit union participation and spark anticipation for changes to come.
CDFI Certification Just Got Easier
March 1, 2016
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A GAC roundtable informs credit unions of one strategy to better serve low-income members.
Take Two And Call Me: Bipartisanship At GAC
February 25, 2016
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Bipartisan support erases party lines for credit union advocates for regulatory relief.
Together We Advance To The Internet Of Things
February 23, 2016
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This weeks Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
Together We Advance … To The Internet Of Things
February 23, 2016
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This week’s Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
To Serve And Prosper
February 22, 2016
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Credit unions need to value service as much as profitability and be able to show it.
4 Ways To Deliver A Superior Experience In The Virtual World
February 22, 2016
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In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
February 17, 2016
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Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
How To Build A Staff Centered On Sales
Deb Vollmer, vice president of branch services at Langley FCU, discusses the credit union’s new leadership structure, building a sales culture, and hiring best practices.
A Strategy To Reward Members For Positive Behavior
By turning a longstanding credit model on its head, BECU repriced $100 million in loans in 2015.
Same-Day Payments Criteria Set The Stage
Feds Faster Payments Task Force reports include credit union participation and spark anticipation for changes to come.
CDFI Certification Just Got Easier
A GAC roundtable informs credit unions of one strategy to better serve low-income members.
Take Two And Call Me: Bipartisanship At GAC
Bipartisan support erases party lines for credit union advocates for regulatory relief.
Together We Advance To The Internet Of Things
This weeks Governmental Affairs Conference once again demonstrated the movement's ability to mix purpose with innovation, the old and the new.
Together We Advance … To The Internet Of Things
This week’s Governmental Affairs Conference once again demonstrated the movement's ability to mix purpose with innovation, the old and the new.
4 Ways To Deliver A Superior Experience In The Virtual World
In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
Browse Topics
Brent Rempe On Leadership
Aaron Passman
From classrooms to credit unions, Brent Rempe’s approach as CEO at First Alliance Credit Union blends education, service, and purpose-driven leadership.
Is Your Credit Union Resilient Enough For 2026 And Beyond?
Rebecca Wessler
Resilient credit unions don’t just make plans — they build the muscle to bend, bounce back, and boldly adapt.
Credit Unions Bring Main Street Voices To Fed Advisory Councils
Savana Morie
Credit union leaders bring Main Street realities to the Fed, proving that from housing to tariffs, advocacy starts with mission-driven voices at the table.
What Is The Personal Savings Rate? And Why Should Credit Unions Care?
Andrew Lepczyk
Americans are saving a historically low amount of money. Armed with that insight, credit unions can strengthen savings habits.
AI Skills, CEO Evaluation, And More Strategic Opportunities For Boards
Callahan & Associates
Strategic succession, board development, and CEO accountability are evolving. Learn how board governance can unlock competitive advantages in today’s shifting landscape.
Quarterly Market Snapshot And Two-Year Financial Statement
Callahan & Associates
Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement has never been easier.
Calling All CFOs
Andrew Lepczyk
Unlock insights during Financial Performance Week on CreditUnions.com — data, analysis, and strategies to help credit union leaders interpret trends, manage balance sheets, and drive smarter growth.
Unpacking The Surge In Credit Union Operating Expenses
Tony Waltrich
Credit unions face rising costs from compensation and services — can they balance investment with efficiency to sustain member value?
Credit Unions Are Seizing Opportunities In Commercial Real Estate
Callahan & Associates
As commercial real estate rebounds, credit unions face a choice: let operational bottlenecks slow deals, or leverage efficiency tools to capture market opportunities faster.
Member Momentum Is At A Crossroads
Sherry Virden
Member growth at U.S. credit unions is slowing, and credit unions are working to reignite growth, deepen engagement, and increase competitiveness amid shifting preferences and economic headwinds.
To Serve And Prosper