Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
A 3-Year Strategy To Turn Around Negative Growth
July 11, 2016
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Capitol Credit Union revamped policies, processes, and procedures to counter negative loan and member growth and once again achieve stable financial footing.
How Interra Credit Union Boosted Online Apps By 50% In One Year
July 8, 2016
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A new mobile loan application platform has extended and unified the Indiana credit union’s online presence.
In The Year 2025
June 30, 2016
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Future shock, building a credit union blockchain, and a sustainable initiative to create credit union awareness were all topics at America’s Credit Union Conference.
Elections, Awareness, And Innovation
June 27, 2016
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Day two at ACUC sees focus on polling, projects, the regulatory burden, and how to compete.
CFPB Payday Lending Rule Requires Speaking Up
June 23, 2016
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New regs would provide a safe harbor under NCUA rule, but some say the effects could re-define small-dollar lending and sharply reduce availability.
Community Involvement, CECL, Succession At NAFCU Confab
June 15, 2016
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Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Mortgages, Millennials, And Military Matters
June 14, 2016
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Empowering and engaging potential new homeowners and honoring obligations to military borrowers get close scrutiny at opening day of NAFCU’s annual conference.
7 Ways To Manage Risk
June 13, 2016
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Risk managers monitor disparate areas of the credit union. For key ratios to follow, start with the measures that correspond to the risk indicators outlined by the NCUA.
7 Ratios Every Employee Should Know About Credit Union Lending
June 13, 2016
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Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
4 Benchmarks For All Credit Union Leaders
June 13, 2016
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Lending and asset growth have been capturing industry headlines, but tight margins from sustained low interest rates and slowly rising operating expenses make some other benchmarks worth watching.
A 3-Year Strategy To Turn Around Negative Growth
Capitol Credit Union revamped policies, processes, and procedures to counter negative loan and member growth and once again achieve stable financial footing.
How Interra Credit Union Boosted Online Apps By 50% In One Year
A new mobile loan application platform has extended and unified the Indiana credit union’s online presence.
In The Year 2025
Future shock, building a credit union blockchain, and a sustainable initiative to create credit union awareness were all topics at America’s Credit Union Conference.
Elections, Awareness, And Innovation
Day two at ACUC sees focus on polling, projects, the regulatory burden, and how to compete.
CFPB Payday Lending Rule Requires Speaking Up
New regs would provide a safe harbor under NCUA rule, but some say the effects could re-define small-dollar lending and sharply reduce availability.
Community Involvement, CECL, Succession At NAFCU Confab
Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Mortgages, Millennials, And Military Matters
Empowering and engaging potential new homeowners and honoring obligations to military borrowers get close scrutiny at opening day of NAFCU’s annual conference.
7 Ways To Manage Risk
Risk managers monitor disparate areas of the credit union. For key ratios to follow, start with the measures that correspond to the risk indicators outlined ...
7 Ratios Every Employee Should Know About Credit Union Lending
Lending is the engine that powers credit unions, and these seven ratios will help every employee understand why.
4 Benchmarks For All Credit Union Leaders
Lending and asset growth have been capturing industry headlines, but tight margins from sustained low interest rates and slowly rising operating expenses make some other ...
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.