Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
2014 Credit Union Impact Report
March 3, 2015
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How much money did credit unions lend in 2014? How much higher were the interest rates they offered on deposit products? How many workers did they employ? All that and more in this year’s report.
The Alternative To Dealer Partners
March 2, 2015
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Whether they substitute or augment your dealer relationships, car buying services can help support targeted strategies.
The Opportunity In Crowdsourced Lending For A Hispanic Community
March 2, 2015
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California-based Travis Credit Union combines the credit union experience with cultural customs.
SECU Scores Obama Nod With FICO Program
March 2, 2015
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A half-million members respond so far to North Carolina credit union’s offer of free credit scores. President digs it, too.
Member-Focused Staff Can Sell With Tech Tools
March 2, 2015
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You can have a member-focused staff while increasing sales and growing fee-income opportunities through technology.
The Year Of The Credit Union Loan
March 2, 2015
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The strategies, trends, and data presented this week on CreditUnions.com underscore the lending opportunities credit unions have in 2015.
Credit Union Lending In 2014
March 2, 2015
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Seven graphics highlight where the credit union industry gained the most momentum during the past year.
Seven Seventeen Doubles Loan Growth With CRIF ACTion
March 2, 2015
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Increased efficiency and added functionality spurs a jump from 4% growth in 2013 to 8% in 2014.
Tapping Into Retail And Medical Financing To Grow Loan Portfolios
March 2, 2015
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Point-of-sale consumer lending in retail and medical services can help increase loan portfolios and distinguish local credit unions from large, universal banks.
Using Underwriting To Broaden Your Reach
March 2, 2015
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Effective underwriting facilitates two primary benefits: driving profitable loan growth and engaging members.
2014 Credit Union Impact Report
How much money did credit unions lend in 2014? How much higher were the interest rates they offered on deposit products? How many workers did ...
The Alternative To Dealer Partners
Whether they substitute or augment your dealer relationships, car buying services can help support targeted strategies.
The Opportunity In Crowdsourced Lending For A Hispanic Community
California-based Travis Credit Union combines the credit union experience with cultural customs.
Member-Focused Staff Can Sell With Tech Tools
You can have a member-focused staff while increasing sales and growing fee-income opportunities through technology.
The Year Of The Credit Union Loan
The strategies, trends, and data presented this week on CreditUnions.com underscore the lending opportunities credit unions have in 2015.
Credit Union Lending In 2014
Seven graphics highlight where the credit union industry gained the most momentum during the past year.
Seven Seventeen Doubles Loan Growth With CRIF ACTion
Increased efficiency and added functionality spurs a jump from 4% growth in 2013 to 8% in 2014.
Tapping Into Retail And Medical Financing To Grow Loan Portfolios
Point-of-sale consumer lending in retail and medical services can help increase loan portfolios and distinguish local credit unions from large, universal banks.
Using Underwriting To Broaden Your Reach
Effective underwriting facilitates two primary benefits: driving profitable loan growth and engaging members.
Browse Topics
Embracing ARMs And Battling Members’ Misconceptions
Aaron Passman
With adjustable-rate mortgages back in fashion, credit unions are educating members about the ins and outs of these products, dispelling misunderstandings along the way.
Higher Rates Bring More Non-Fixed Mortgages
Andrew Lepczyk
Elevated interest rates make fixed-rate mortgages less attractive to borrowers. In today’s environment, adjustable-rate and balloon/hybrid options offer more attractive payments and short-term flexibility.
Lights, Camera, Action! How To Improve Outreach On The Air.
Savana Morie
Two credit union leaders discuss how regular broadcast appearances help them reach members and non-members alike.
Help Your Members Navigate Higher Vehicle Costs
Callahan & Associates
Economic and industry challenges are reshaping the auto lending market.
The Future Of Banking Blends Technology And Human Interaction
La Macchia Group
As digital innovation reshapes banking, physical branches remain essential for trust, expertise, and personalized service.
Turn Youth Accounts Into Growth Engines
BankingON
How a family-driven app powers more swipe, more stick, and more growth.
Celebrating 40 Years Of Credit Union Impact
Aaron Passman
From shaping the industry’s approach to data to framing the conversation around key industry issues, here’s a look at the impact we’ve made — and what’s to come
Navigant Levels Up Its Data-Driven Branching Strategy
Aaron Passman
The Rhode Island-based credit union is using internal and third-party data to better understand branch traffic patterns and consumer banking behaviors — and the results are paying off far faster than expected.
Great Strategy Requires Trade-Offs
Callahan & Associates
A notable shift is occurring in the industry as credit unions make a choice to refocus on areas in which they can make the greatest impact.
CEO Onboarding: Susan Gruber, UVA Community Credit Union
Marc Rapport
Gruber’s transition to CEO of UVA Community Credit Union brought leadership challenges, cultural shifts, and strategic transformations that all highlight the importance of decisive leadership.
SECU Scores Obama Nod With FICO Program