Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
An A+ For An Auto Rebate
August 3, 2015
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How an auto loan helped this Washington credit union donate more than $14,000 to area schools.
No Time For Cruise Control
August 3, 2015
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Aging cars, consumer confidence, low unemployment, and near record-low interest rates have prompted more buyers to enter the auto market. So how can credit unions benefit in 2016?
Deals On Wheels
August 3, 2015
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How WSECU turned a coasting RV lending program into a true income vehicle.
5 Things To Learn From 1Q 2015 Strategy & Performance
July 28, 2015
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What do screen doors, Uncle Sam, and David Fincher all have to do with credit unions?
Teen Drivers Need Car-Buying Lessons
July 28, 2015
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Arlington Community Federal Credit Union recognizes that young adults ready to buy their first car might need help with saving funds and purchasing the vehicle.
What’ll They Think Of Next?
July 15, 2015
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Apple Watch is just the beginning for mobile-oriented, blue-sky thinkers in the credit union space.
Indirect Lending And Onboarding At Grow Financial
July 13, 2015
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The bi-state credit union moves 40% of indirect members into at least one other financial product.
4 Technologies To Meet Marketing Needs
July 1, 2015
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From in-house video production to cloud-based target marketing, these four credit unions are using leading-edge tools to differentiate and compete.
On Lawmakers And Credit Unions
June 25, 2015
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When it comes to influencing regulators, whether credit union bills make it into law is often not as important as the attention they attract. Here’s an update on why.
How To Make Mortgages A Positive Experience
June 24, 2015
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Credit unions are alleviating pain points throughout the home-buying process.
An A+ For An Auto Rebate
How an auto loan helped this Washington credit union donate more than $14,000 to area schools.
No Time For Cruise Control
Aging cars, consumer confidence, low unemployment, and near record-low interest rates have prompted more buyers to enter the auto market. So how can credit unions ...
5 Things To Learn From 1Q 2015 Strategy & Performance
What do screen doors, Uncle Sam, and David Fincher all have to do with credit unions?
Teen Drivers Need Car-Buying Lessons
Arlington Community Federal Credit Union recognizes that young adults ready to buy their first car might need help with saving funds and purchasing the vehicle.
What’ll They Think Of Next?
Apple Watch is just the beginning for mobile-oriented, blue-sky thinkers in the credit union space.
Indirect Lending And Onboarding At Grow Financial
The bi-state credit union moves 40% of indirect members into at least one other financial product.
4 Technologies To Meet Marketing Needs
From in-house video production to cloud-based target marketing, these four credit unions are using leading-edge tools to differentiate and compete.
On Lawmakers And Credit Unions
When it comes to influencing regulators, whether credit union bills make it into law is often not as important as the attention they attract. Here's ...
How To Make Mortgages A Positive Experience
Credit unions are alleviating pain points throughout the home-buying process.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?