3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
Meet The Member Experience Finalists For The 2022 Innovation Series
February 14, 2022
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This year’s member experience solutions provide inventive ways for credit unions to serve members.
Then And Now: The COVID Crisis For VSECU
January 10, 2022
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Inside the cooperative’s pandemic response effort and remote working strategy.
Puerto Rico’s Credit Unions Stand Together In The Wake Of Natural Disasters
January 5, 2022
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Unprecedented earthquake activity on the south coast of the Caribbean island has impacted thousands of residents. Now, credit unions are helping with the recovery.
A Small But Mighty Response To Payday Lenders And Fintech Competitors
January 5, 2022
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Credit unions are experimenting with employee-sponsored small-dollar loan programs at the urging of Filene and the FINRA Foundation.
Arlington Community Sets The PACE For Sustainability
January 5, 2022
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The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Senior Director Of Member Success And Loyalty
December 13, 2021
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Jeremy Cline helps Truliant FCU leverage data and teamwork to improve the member experience.
Build It And They Will Come — And Stay: The Do-It-Yourself Digital Storefront
December 2, 2021
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With the right technology, credit unions can quickly design and go to market with the digital presence they need to retain and add members.
Desert Financial Leads With Heart To Conquer New Markets
November 29, 2021
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The Arizona cooperative commits time and money to fundraising, grants, and activities that revolve around the idea of giving back.
High-Tech Meets High-Touch: How Avatars Help 5 Credit Unions Advance Member Service
October 25, 2021
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Chatbots can learn, and these credit unions are infusing their technology with a touch of personality.
Unifying the Member Experience: How to Operationalize Your Digital Onboarding Strategy
October 20, 2021
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We discuss how credit unions approach digital innovation and what they believe is critical for a strong digital onboarding strategy that builds sustainability and long-lasting growth.
Meet The Member Experience Finalists For The 2022 Innovation Series
This year’s member experience solutions provide inventive ways for credit unions to serve members.
Then And Now: The COVID Crisis For VSECU
Inside the cooperative's pandemic response effort and remote working strategy.
Puerto Rico’s Credit Unions Stand Together In The Wake Of Natural Disasters
Unprecedented earthquake activity on the south coast of the Caribbean island has impacted thousands of residents. Now, credit unions are helping with the recovery.
A Small But Mighty Response To Payday Lenders And Fintech Competitors
Credit unions are experimenting with employee-sponsored small-dollar loan programs at the urging of Filene and the FINRA Foundation.
Arlington Community Sets The PACE For Sustainability
The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Senior Director Of Member Success And Loyalty
Jeremy Cline helps Truliant FCU leverage data and teamwork to improve the member experience.
Build It And They Will Come — And Stay: The Do-It-Yourself Digital Storefront
With the right technology, credit unions can quickly design and go to market with the digital presence they need to retain and add members.
Desert Financial Leads With Heart To Conquer New Markets
The Arizona cooperative commits time and money to fundraising, grants, and activities that revolve around the idea of giving back.
High-Tech Meets High-Touch: How Avatars Help 5 Credit Unions Advance Member Service
Chatbots can learn, and these credit unions are infusing their technology with a touch of personality.
Unifying the Member Experience: How to Operationalize Your Digital Onboarding Strategy
We discuss how credit unions approach digital innovation and what they believe is critical for a strong digital onboarding strategy that builds sustainability and long-lasting ...
Browse Topics
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
Coffee And A Smile? Not Good Enough.
Aaron Passman
Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.
6 Takes On Today’s Member Experience: Andre Vygnansk
Marc Rapport
The CXO of OUR Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
6 Takes On Today’s Member Experience: Stacy Armijo
Marc Rapport
The CXO of Amplify Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
6 Takes On Today’s Member Experience: Inna Sprague
Marc Rapport
The CXO of Teachers FCU talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Closing The “Confidence Gap:” Using Segmentation To Deepen Member Loyalty
Callahan & Associates
Credit unions can’t deepen loyalty with a one-size-fits-all experience. Life-stage segmentation helps institutions build relevance, confidence, and trust.
6 Takes On Today’s Member Experience: Kim Riley
Marc Rapport
The CXO of Wright-Patt Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
When Everyone Owns The Member Experience, No One Does
Marc Rapport
Shared ownership can quietly fracture a member journey. FORUM Credit Union leans on clear accountability to keep channels aligned.
6 Takes On Today’s Member Experience
Marc Rapport
Member experience leaders talk about what’s changed, what’s stayed the same, and what matters most as the industry evolves.