Every Member Has A Story. Here’s How To Use Them.
Lessons from five credit unions on using member impact stories to inspire staff and boards, educate members, and add some pizzazz to social media accounts.
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Lessons from five credit unions on using member impact stories to inspire staff and boards, educate members, and add some pizzazz to social media accounts.
With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
Peoples Advantage’s branch on wheels brings financial services to members who live in regions too rural to sustain a full-service branch.
America First Federal Credit Union added six new branches in 2007 to their existing 70.
Proponent FCU’s mobile strategy includes different text options to meet the needs of two important segments — Gen Y and Internet banking users interested in receiving mobile alerts.
Tyndall’s performance-based culture maximizes efficiency and incentivizes employees.
In March 2008, Digital Federal Credit Union ($4.5B, Marlborough, MA) launched a remote deposit capture service for members which has significantly increased their number of deposits.
State Employees’ Credit Union (SECU) Raleigh, NC ($15.9 billion) introduced a Million Dollar Sweepstakes in 2007 to encourage member checking account holders to convert from paper statements to e-statements.
Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.
As part of the credit union’s strategic game plan, the call center at State Employees’ Credit Union originates all types of loans.
Pat Smith developed a successful plan that gave Unitus Community CU added recognition in the Portland area.
Using online loan technology VAMCU Federal Credit Union ($40m, UT) has streamlined their loan process and eliminated the need for any paper loan documents. Learn how the credit union is benefiting from their new completely electronic system.
Take a look at Wright-Patt Credit Union in Fairborn, Ohio. With about $1B in assets, and 145,000 members, Wright-Patt has changed their pricing structure for bill pay. Originally charging $4.95-7.95 per month depending on the type of checking account, Wright-Patt decided to offer bill pay for free as of August 2002. After the pricing change active usage of their bill pay service rose from 528 to 2

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Nearly 100 credit unions are providing Buy Now, Pay Later to their members, and their banking cores are giving them a surprising competitive advantage.

A perspective from Garrhett Petrea, vice president of sales and a Zillennial, on why outdated cores threaten the next generation of members and what leaders must do now.

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Third quarter performance data is a reminder that credit unions perform best when conditions are hardest.

From cross-cooperative collaboration to well-timed relief products and services, credit unions are lightening the holiday budget burden.