Every Member Has A Story. Here’s How To Use Them.
Lessons from five credit unions on using member impact stories to inspire staff and boards, educate members, and add some pizzazz to social media accounts.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
PSECU Moves MX Up The Org Chart
With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
A Different Kind Of ‘Mobile’ Banking
Peoples Advantage’s branch on wheels brings financial services to members who live in regions too rural to sustain a full-service branch.
The Uber For Banking
June 10, 2015
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Discussions on the future of mobile banking and more millennial research Wednesday at the Emerge Forum.
How Altra Credit Union Targets Younger Members Through Mobile
June 8, 2015
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An aggressive mix of targeting and technology has helped the Wisconsin-based credit union decrease its average age and expand member usage.
Understanding The Value Of Early Adopters
May 28, 2015
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Members who more readily accept new self-service options are a market segment worth cultivating.
Smart Branch, Balanced Branch, Adopted Branch
May 26, 2015
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This week, CreditUnions.com covers three branching strategies from New York, South Carolina, and Georgia.
A Strategy To Build A Balanced Branching Diet
May 25, 2015
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Sharonview FCU is embracing an “and” — not an “or” — approach to physical branching and virtual channels.
Is A Smart Office Right For Your Branch?
May 22, 2015
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Northern Credit Union’s video-enabled smart offices increase efficiency, cut costs, and improve member service.
Trade Brick-And-Mortar For Brick And Better
May 13, 2015
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New technology combines the relationship-building benefits of the branch with the barrier-busting reach of remote capabilities.
It’s Better To Be Real Than Perfect
May 5, 2015
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Presenters at the Financial Brand Forum explain why sharing shortfalls is just as important as touting strengths.
The State Of Retail In 2020
April 30, 2015
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In five years, Americans will shop differently. How will this shift affect credit unions?
Test Your Boundaries Without Losing Your Bearings
April 27, 2015
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In a sky full of glittering opportunities, maintaining the industry’s guiding principles becomes more crucial, not less.
The Uber For Banking
Discussions on the future of mobile banking and more millennial research Wednesday at the Emerge Forum.
How Altra Credit Union Targets Younger Members Through Mobile
An aggressive mix of targeting and technology has helped the Wisconsin-based credit union decrease its average age and expand member usage.
Understanding The Value Of Early Adopters
Members who more readily accept new self-service options are a market segment worth cultivating.
Smart Branch, Balanced Branch, Adopted Branch
This week, CreditUnions.com covers three branching strategies from New York, South Carolina, and Georgia.
A Strategy To Build A Balanced Branching Diet
Sharonview FCU is embracing an “and” — not an “or” — approach to physical branching and virtual channels.
Is A Smart Office Right For Your Branch?
Northern Credit Union’s video-enabled smart offices increase efficiency, cut costs, and improve member service.
Trade Brick-And-Mortar For Brick And Better
New technology combines the relationship-building benefits of the branch with the barrier-busting reach of remote capabilities.
It’s Better To Be Real Than Perfect
Presenters at the Financial Brand Forum explain why sharing shortfalls is just as important as touting strengths.
The State Of Retail In 2020
In five years, Americans will shop differently. How will this shift affect credit unions?
Test Your Boundaries Without Losing Your Bearings
In a sky full of glittering opportunities, maintaining the industry’s guiding principles becomes more crucial, not less.
Browse Topics
3 Popular Case Studies From 2024: Where Are They Now?
Savana Morie
CreditUnions.com revisits three credit unions to learn how their strategies have evolved since their original spotlight and see what’s in store for the future.
5 Lessons About Ground-Level Intelligence From A Rooftop Farm
Alix Patterson
A national leader in urban agriculture shows how front-line insights drive real local impact — and why credit union branches are perfectly positioned to do the same.
At Kirtland Credit Union, Project Management Isn’t Just A Task. It’s An Ethos.
Aaron Passman
Kirtland Credit Union’s five-tiered scoring system and rigorous approval process might look like red tape, but it’s streamlining resource allocation and improving efficiency for credit union for growth.
Financial Wellbeing Is About More Than Vulnerability
Chris Howard
Half of Americans feel financially secure, yet one in five is suffering. A consortium of credit unions is changing the narrative by focusing on emotional engagement and trust.
How To Build AI Strategy In Real Time (Part 1)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
How To Build AI Strategy In Real Time (Part 2)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
Credit Union Finance Leaders Saddle Up For 2026
Aaron Passman
After an anxious 2025, CFOs and observers across the industry are preparing for the year ahead — for better or for worse.
Changes Are Why You Need Today’s Nacha Rulebook
Callahan & Associates
Quality payments are a hallmark of the ACH Network. Follow the rules and do right by members.
Hurricane Knocked The Power Out? New Orleans Firemen’s FCU Is Ready.
Aaron Passman
The next big storm in the Gulf isn’t an “if,” it’s a “when,” but the small Gulf-area credit union has a plan to help the community get back on its feet when the time comes.
6 Lessons For Credit Unions From Craft Breweries
Alix Patterson
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.