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The Big GiveBack

Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.

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Anatomy Of A Leadership Culture

In February, Callahan & Associates visited Iowa-based Veridian Credit Union ($20.B, Waterloo, IA) for a two-day investigation into how the credit union creates a culture where everyone is a leader and everyone is an owner. Learn more in this quarter’s Anatomy Of A Leadership Culture.

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Griff O’Brien On Leadership

Griff O’Brien, senior vice president and chief membership officer at Advantis Credit Union, details his recipe for cultural success at a large credit union.

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Features

How Advanced Credit Scoring Tools Can Drive Auto Lending Growth

East Idaho Credit Union uses analytics to boost indirect lending by almost 60%.
Features

How Elements Financial Uses Health Savings Accounts To Spur Deposit Growth

HSAs help Elements Financial deepen relationships with select employer groups and improve the financial health of its membership base.
Features

The Big GiveBack

Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.
Features

Anatomy Of A Leadership Culture

In February, Callahan & Associates visited Iowa-based Veridian Credit Union ($20.B, Waterloo, IA) for a two-day investigation into how the credit union creates a culture ...
Features

The Path To Tomorrow Starts With The Right Marketing Partner

Being able to make hay with big data is just the beginning for credit unions that turn to experts.
Features

Griff O’Brien On Leadership

Griff O’Brien, senior vice president and chief membership officer at Advantis Credit Union, details his recipe for cultural success at a large credit union.
Features

The Interactive Banking Experience

LAFCU implemented interactive teller machines nearly three years ago. How did the Michigan cooperative encourage members and employees to adopt this new technology?
Features

Strategies For Staffing And Debuting Video Teller Centers

The right employees ensure positive experiences while a preview of the technology produces enthusiastic member advocates.
Features

3 Strategies To Improve Partnerships With Preferred Auto Dealers

Stronger credit union-auto dealer partnerships can save members money and strengthen an institution’s bottom line.
Features

Soup Up Your Pricing Engine

Competitiveness, income, risk, and engagement drive four distinct pricing models.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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