Strategy

Your resource for the credit union industry’s best practices when working with boards and volunteers, regulators, strategy, member value, and CUSOs.

Top Strategy Articles

Not All Negative – Northeast Credit Union Sees Record Growth

At the end of 2008 Northeast Credit Union ($643M in Portsmouth, NH) posted 29.8% loan growth, 19.6% share growth and 20.5% member growth. A conversation with their President and CEO, Peter Kavalauskas, revealed the dedication to the cooperative’s success through new initiatives, solid execution, and an excellent market.

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The Best Way to Grow Members in 2009

Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.

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These are Not Statistics; These are Our Members

GTE FCU was founded in 1935 as the credit union for the Peninsular Telephone Company. Headquartered in Tampa, GTE FCU is now the fourth largest credit union in Florida and with more than $2.1 billion in assets one of the largest 60 credit unions in the country. Unfortunately, Tampa was one of the first areas hit with the “credit crisis,” trouble in housing arriving in 2007.

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Reorienting a CU

Pat Smith developed a successful plan that gave Unitus Community CU added recognition in the Portland area.

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Attacking the Soft Areas

Despite excellent local penetration and a healthy economy, Citizens Equity First Credit Union (CEFCU) has identified three weaknesses about it-self and is determined to improve them.

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Not All Negative – Northeast Credit Union Sees Record Growth

At the end of 2008 Northeast Credit Union ($643M in Portsmouth, NH) posted 29.8% loan growth, 19.6% share growth and 20.5% member growth. A conversation ...
Features

The Best Way to Grow Members in 2009

Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of ...
Features

Looking Bad With a One-Time Hit

In the short-term, Mountain America's ROA plunges but the merger that caused it looks like a long-term winner.
Features

These are Not Statistics; These are Our Members

GTE FCU was founded in 1935 as the credit union for the Peninsular Telephone Company. Headquartered in Tampa, GTE FCU is now the fourth largest ...
Features

Keeping the Lines of Communication Open with your Valued SEGS

The opportunity for face-to-face interaction with SEG employees is becoming increasingly scarce. What methods can credit unions employ to gain the attention of key decision-makers ...
Features

Reorienting a CU

Pat Smith developed a successful plan that gave Unitus Community CU added recognition in the Portland area.
Features

Attacking the Soft Areas

Despite excellent local penetration and a healthy economy, Citizens Equity First Credit Union (CEFCU) has identified three weaknesses about it-self and is determined to improve ...
Features

Capital Options: One Credit Union’s Innovative Solution

One of the most important issues facing credit unions today is capital options. San Francisco Fire CU has developed an innovative solution in the form ...
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2Q Results of Two Leading Credit Unions Reflect Strong Commitment to Members

Pentagon and SchoolsFirst post strong second quarter results but how they are achieving such healthy results – by delivering exceptional member value - is more ...
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Crafting the Right RBP Program: A Case Study with Ent FCU

Ent FCU provides a strong example of the need to continuously reevaluate one’s RBP program to ensure it meets both the members’ and the credit ...
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